Just because a topic is low on any scale shown in Marketplace Insights doesn’t mean it can’t be successful. We’ve seen great topics come out of nowhere. The point of this feature is to show instructors the best strategy forward for a given topic, not to discourage instructors from teaching something. Check the “Opportunity Overview” for the topic you searched to start putting a winning strategy together!
The top earning courses in a given topic likely incorporated a lot of the strategies we recommend in the “Opportunity Overview.” Udemy succeeds when more instructors succeed. We want to share with instructors the best path forward in each topic (this isn’t something we want to keep hidden). It’s crucial for Udemy, and for instructors, to have a clear vision for success.