I am a marketing professional with over 13 years of experience across leading FMCG and consumer brands. My expertise lies in new product development, brand management, strategy and digital marketing. Over the years, I have managed multi-channel campaigns, led e-commerce growth initiatives, and built marketing frameworks that balance creativity with data-driven decision making.

I’m passionate about simplifying complex marketing concepts into clear, actionable steps that learners and professionals can use right away. Through this course, I aim to share practical knowledge, industry insights, and real-world applications that will help you confidently build and optimize performance marketing strategies.