Udemy Blueprint for Course Instructors - Unofficial

Udemy Blueprint: A To Z Udemy Guide To Market Research, Content Creation, Video Production, Marketing & Engagement
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  • Lectures 142
  • Length 8 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 9/2015 English

Course Description

This course is not sponsored by or affiliated with Udemy, Inc.

  • 13,000+ Students have enrolled in my 13 Courses!
  • The 4.95 Rating from student reviews shows the value packed in this course!
  • Practicality: This course is a complete Udemy course creation blueprint packed with over 140 lectures!

Being on Udemy, either as a student or as an instructor, is an amazing experience. Many people think of becoming Udemy instructors, yet very few do. Why is that? I believe that limiting beliefs play an important role and many potential instructors fall in the trap of disqualifying themselves from becoming a part of Udemy. I truly believe the platform's potential is immense and that's one of the things I aim to convince you about in this Udemy Fusion course.

I'm Dragos Stefanescu - a Top Udemy Instructor with 10 successful courses, 10,000 students and 360+ Five Star Reviews - and I'm looking forward to teaching you this course.

Most people live their lives after a common scenario: they finish University when they're in their 20s, get a job, work until they're 65 and retire afterwards. Opportunities for travel are limited those holidays you get every year and most people earn enough to live a good life, but never enough to enjoy life.

I truly believe that money is not the end game, no. It's the lifestyle, how you choose to live life on your own terms. And one of the easiest ways to make money online and build a passive income stream is by creating a course on Udemy.

If you're reading this, chances are you've been thinking of creating a Udemy course. What's stopped you so far?

"But I'm not an expert ?! How can I create a course?"

You don't have to be. This is one of the common misconceptions - call it a limiting belief. It's not about how much you know about a certain topic, it's about mastering it and knowing how to create high quality content that delivers results for your students. That's the key.

And that's exactly what I teach you in this course.

"There's too much competition there, how will I make money?"

That's something I was afraid of as well before launching my first course. Trust me - competition on Udemy is the best thing you can have. Embrace the challenge!

"Maybe my course won't be successful, how can I know if I will make money?"

You can never know. I can't tell you I'll give you a magic formula to know how much you can make on Udemy. What I can give you is a set of elements to analyse that will tell you exactly if there is a market for your topic. If you create high quality content and market your course properly, you will see results come in very quickly.

My story

At the beginning of 2015 I was stuck in the corporate rat race in a musky London office thinking about how the next 20 years of my life would disappear while I stared at a computer screen for 10 hours a day.

I decided NO MORE and handed in my resignation. Fast forward 7 months and instead I'm standing in front of camera, with over 9,000 Udemy students, 9 Udemy programs & over 200+ 5-star reviews.

There's nothing special about my story. With hard work & passion you can do the same thing

What you get in this course

In this program you'll learn:

  1. Content Design Blueprint: create captivating material that gets students tangible results
  2. Course Production 101 : attract raving fans with a top-notch production quality whether you're filming yourself or doing screenshare
  3. Udemy Launch Formula: to reach your 6 figure potential through clever marketing and roaring student engagement

Plus, you will also discover a great number of bonuses such as an entire chapter on Udemy Promo Video creation, audio lectures & course slides, as well as templates for market research, course rankings or promo emails.

The Guarantee

As always, there is a 30-day Money-Back Guarantee with this course. But I am confident that you will not need it. If you are not satisfied with the quality of this course, then I demand you contact me on Udemy immediately and I will jump on a 30 Minute Skype call with you to address your issues and help you get the most out of this course.

What are the requirements?

  • No Prior Knowledge Required
  • Have An Open Mind, Take Action Throughout The Course & Launch Your Own Udemy Course

What am I going to get from this course?

  • Know Whether Your Udemy Course Idea Will Sell & Gain An Understanding Of Which Topic You Should Go For
  • Create High Quality Content That Captivates Your Audience And Determines Them To Take Action
  • Master All The Elements Of Launching A Course On Udemy And Dealing With The Post-Launch Marketing
  • Overcome Limiting Beliefs And Publish Your First Udemy Course
  • Design The Blueprint Of Your Course In The Most Efficient Way & Avoid The Mistakes That Cost Me Countless Hours
  • Create Your Course Outline Through A 4-Step Process Of Research - Title Test - Outline Creation - Upload
  • Know Exactly How To Do Research For Your Course Starting From Your Outline
  • Make The Course Implementable & Determine Students To Take Action In Order To Get Them Tangible Results
  • Decide On Whether To Record In Screenshare Or Film Yourself With A Professional Crew
  • Ensure That You Have Top Notch Production Quality
  • Invest In A High Quality Microphone For Screenshare And Learn How I Have My Setup When I Record
  • Learn PowerPoint Basics To Help You With Slide Design
  • When Filming, Know The Advantages & Disadvantages Of Filming Outdoors Vs A Studio
  • Master All The Initial Settings When Using Camtasia For Maximum Efficiency & Production Quality
  • Master The Basics Of Post-Production In Camtasia
  • Create A Promo Video That Converts Using A 5-Step Process Whether You're Doing It In PowerPoint Or Filming Yourself
  • Have The Perfect Course Launch And Know How To Optimise Every Element Including Course Title & Subtitle, Goals, Summary, Pricing And Category
  • Stir Curiosity & Desire In Your Students By Naming Lectures The Right Way And Offering Preview Lectures
  • Have An Understanding Of The Udemy Marketplace & How Sales Are Made
  • Drive More Reviews To Your Course & Learn To Deal With Negative Ones
  • Increase Student Engagement Using A Few Techniques
  • Understand The Udemy Ranking Algorithm, What Comprises It & How You Can Monitor It
  • Gain Access To All The Slides Used In This Course + Audio Versions Of All The Filmed Lectures

Who is the target audience?

  • Students Who Want To Launch Their First Udemy Course
  • Instructors That Want To Improve Their Processes & Make Them More Efficient
  • Instructors Who Want To Improve Their Course Financial Performance
  • Anybody Who Wants To Build An Online Business That Has A 5-6 Figure Annual Potential

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.


Section 1: Introduction & Foundations
Welcome To This Course
Do This First: Introduce Yourself
Limiting Belief #1: "I'm Not An Expert, How Can I Create A Udemy Course?"
Limiting Belief #2: "There Is A Lot Of Competition, Will I Make Any Money?"
Limiting Belief #3: "I Can't Create Content"
Case Study: How I Started On Udemy
Section 2: Designing The Blueprint
The Most Practical Way Of Organising Your Work
How To Write A Compelling Instructor Bio
The Truth: How You're Going To Make It On Udemy
Step #1: Research Trending Topics
Action: Identify Potential For 3 Course Ideas
Udemy Research Template
Step #2: Testing Your Course Title
Step #3: Create Your Course Outline The Right Way
Hands-On: How I Create My Course Outlines
Udemy Fusion OneNote Resources
Action: Finalise Your Outline & Upload It To Udemy
Do This Before Moving On!
Section 3: Engineering The Course Content
3 Smart Strategies To Do Research For Your Course
The Ultimate Guide To Building Content From Your Outline
How To Create Content That Captivates People
Warning: Don't Leave Out The Basics!
4 Ways To Diversify Your Content
Rule #1: Make It Implementable
Rule #2: Make People Take Action With This Technique
Action: It's Time To Build Out Your Course
Section 4: Prepare Your Setup For Filming / Recording
Introduction: Screenshare Vs Filming
The Most Important Production-Related Aspect
Quick Guide: How To Do Screenshare
Great To Have: Invest In A Professional Microphone
How To Set Up Screenshare Equipment The Right Way
PPT Fundamentals #1: Colour Palette
PPT Fundamentals #2: Slide Master
PPT Fundamentals #3: Keyboard Shortcuts
PPT Fundamentals #4: Format Painter
PPT Fundamentals #5: Bullet Points
PPT Fundamentals #6: When Bullet Points Get Boring
PPT Fundamentals #7: Working With Objects
PPT Fundamentals #8: Manipulating Objects In PowerPoint
PPT Fundamentals #9: Basics Of Animations
PPT Fundamentals #10: Advanced Animations
Simple Graphics For Slides: PowerPoint & Jing
Simple Graphics For Slides: Google & Flickr
Simple Graphics For Slides: Shutterstock
Simple Graphics For Slides: FlatIcon.com
What You Should Consider When Filming Yourself
5 Important Factors When Filming Outdoors
Filming In A Studio: Advantages & Disadvantages
Section 5: The Filming & Recording Process
Here's How You Can Download Camtasia
Initial Camtasia Settings For Best Results
Warning: Avoid Clipping When Recording Audio
The Importance Of Recording/Filming A Test Video
The Mental State You Absolutely Need To Be In When Recording
How to Record When Doing Screenshare
The Post-Production Process In Camtasia
Camtasia Post-Production Demo
Render Your Project Files For Maximum Quality
Tip: Always Use The Udemy File Uploader
Action: It's Time To Record
Section 6: Creating Your Promo Video
The 3 Different Ways Of Approaching A Promo Video
Sample Promo Video #1: Resume/CV & LinkedIn Fusion
Sample Promo Video #2: Excel Hacking
Sample Promo Video #3: Twitter Marketing
Promo Scripts - Analysed
24 pages
What You Need To Know When You Film The Promo Video (No Screenshare)
Step #1: Writing A Killer Promo Script
Action: Write Your Own Udemy Promo Video Script
Step #2: The Importance Of Choosing The Right Slides
Action: Build Your Own Promo Slide Structure
Step #3: Here's How You Captivate Your Audience
Action: Record The Audio For Your Video
Step #4: It's Time For The Visuals
Action: Record Your Slides & Animations
Step #5 - The Minor Detail That Boosts Your Production Quality
Action: Finishing Touches & Production
Requesting Feedback On Udemy Studio
One More Thing Before We Advance
Section 7: The Course Launch
4 Rules For Choosing The Course Title & Subtitle
Course Names & Subtitles - Analysed
9 pages
How To Create A Strong Course Summary
Essential Tips For Writing Your Course Goals/Objectives
Important: Use This Udemy Service To Create Your Course Cover Image
Warning: Don't Overthink Udemy Course Pricing
Why It's Crucial To Choose The Right Category & Subcategory
Ultimate Guide: Create Enticing Lecture Names
The Key Benefits Of Preview Lectures
Launch Strategy: Releasing 500-1,000 Coupons Instantly
Important: Gather Social Proof In The First 24 Hours

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Instructor Biography

Dragos Stefanescu, Founder at TeacHack.com |15 Udemy Courses & 15,000+ Students

About Me

I'm an Internet Entrepreneur with a background in both the Management Consulting & Telecommunications industries. The skills that I have acquired during those stints and in previous years in general have unleashed my passion to teach.

I have a wide array of skills that I share with you via my courses

(1) Social Media

One of my true passions, I have invested a lot of time building a presence online. Highlights include:

  • Creating a connection base of 100+ people in a large Management Consulting firm within weeks of starting the job.
  • Met with a handful of Managing Directors & Senior Managers after approaching them on Social Media
  • Trained Partners on how to effectively make use of LinkedIn & Twitter to network and generate leads
  • Conducted Workshops with Project Teams and Small Enterprises on the use of Twitter and LinkedIn
  • (2) Resume/CV & Interviewing

With 30+ Job applications, I have gained a deep understanding of the recruiting process

  • I have never failed to get an interview (phone or face-to-face) after submitting my Resume
  • Participated in over 20 Job Interviews & Assessment Centres
  • Worked for a leading Management Consulting firm in a highly competitive market
  • (3) Productivity
  • Heavy user of Microsoft Excel & PowerPoint. I completely rebuilt the spreadsheets inherited from one of my teams, reducing the monthly updating time by over half the time (a few business days)
  • Co-produced reports that were ultimately held by members of the Board of Directors in one of the Multinationals I worked in (using Excel & PowerPoint)
  • General productivity freak, I love technology and always look for ways to make it work for me

How I got here…

Until recently I never really envisioned myself starting my own business. In fact, it was quite the opposite - my dream was to work for a large Multinational/ Consulting company and enjoy the riches of the Corporate life…

I soon found myself in what I thought would be my "dream job" only to do work that wasn't at all fulfilling, spending hours every day commuting and paying enormous rent (almost half of my salary) in one of the largest cities in the world. I felt stuck, limited and didn't think much of my future prospects.

I look back now and find it funny how at our lowest points we make life-changing decisions. Since a few members of our Mastermind Group had launched online businesses, I decided I would give it a try. I made up my mind that whatever happened, I absolutely HAD to launch an online product before my birthday.

Within two months, I launched my first Udemy course.

One month later I decided to quit my job (to the utter amazement of my colleagues, managers, friends & family - they probably thought I was crazy) and never looked back since.

My Goal

What I aim for is simple: I want to get you real results in the fastest possible time. Whether it's improving your presence on Social Media, getting your dream job, improving your productivity or self-development, I want you to walk away from my courses with a sense of achievement.

The courses I create are structured in a step-by-step manner so that you can implement them straight away. They do require your effort & commitment, but if you do that I'm extremely confident you can get to the next level.

Ultimately, receiving a message from a satisfied student detailing how I've helped him or her is immensely gratifying, more so than any number of sales.

Get in touch!

If you're one of my students and you want to ask me a question, or you're just reading this now and think we might have something in common then post a discussion item on one of my courses - I'll be more than happy to answer & get to know you better!

Instructor Biography

Richard Korbut, Udemy Producer - Filming, Editing & Creative Direction

Richard Korbut owns a professional film & media company with a mission to transform the field of education through interactive learning based on engagement, step-by-step instruction and actionable material.

We work with passionate individuals seeking to add value to the world by:

  1. Creative Direction - Transforming boring content into captivating education
  2. Filming - Documenting the content in an engaging way
  3. Production - Top quality post-production to add pizazz to each course
  4. Marketing - Ensuring that the word is spread to the public & changes the lives of each and every student

We also serve clients ranging from filming & producing weddings & festivals to directing multi-location exotic documentaries.

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