Ultimate Webinar Blueprint for Startups & Entrepreneurs

How to Run Profitable Webinars in under 30 Days, Even if You've Never Tried One or Have Limited Marketing Experience
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  • Lectures 58
  • Length 8.5 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 12/2014 English

Course Description

"this course outlined several webinar styles which allowed me to pick a format that not only was best for my product, but also fit my presenting and sales style. As a result we were able convert 21% of our webinar attendees into customers worth 5 figures in just our first webinar. I highly recommend this course." - Eliot D

Sign up today and receive access to 4 unique, high converting webinar blueprints you can use today.


Converting prospects and cold traffic is a TOUGH BUSINESS

Wasting countless hours figuring out the next marketing widget, while precious ad dollars are being flushed down the drain...

All while you're stuck trying to think of *what* it would take to get someone interested in your product or service.

Which is why Founder, Marketers, and Business Owners need to prepare by utilizing one of the most impactful and scalable marketing strategies currently available.

Here's the Good News

If you're up against the "big guys" on finding ways to gain and retain customers, clients or users... there's one strategy that scales better than almost any other option in the marketplace...

and that is Webinars

Webinars utilize that marketing secrets that companies like Apple use to build massive excitement, and leading startup companies like Hubspot, Leadpages, KISSMetrics, and more use to consistently bring in and convert leads.

Which is why I'm excited to present the complete blueprint for running webinars on your own.

Inside this course, we'll cover the psychological triggers and levers that make webinars so effective (in the education marketing and event based marketing section)

Then we'll do a deep dive into Four battle tested webinar formulas that you can deploy on your own. We'll cover the overview, then the exact "flow" of each one.

By the end of this course, you'll learn:

  • How to use advanced persuasion triggers to magnetically pull in new prospects
  • Specific, battle tested, webinar formulas that you can use to launch your first webinar
  • How to run your first, profitable webinar on your own

We'll also review best practices for high converting landing pages, running engaging webinars, and more.

This Price is a *limited* offer, so to reserve your price, sign up today!

To your success


What are the requirements?

  • Basic understanding of Powerpoint of Keynote
  • Basic understanding of marketing

What am I going to get from this course?

  • Launch Their First Successful Webinar to Their Audience
  • Create the Script for an Engaging and Profitable Webinar
  • How to Make and Create a Compelling Offer
  • Best Practice Landing Page Principles to Increase Conversions
  • How to Increase Retention and Engagement During Webinars
  • The Biggest Mistakes Rookie Webinar Marketers Make (and how to avoid them)
  • Learn the Fundamental Principles of Compelling Marketing

Who is the target audience?

  • Startup Founders
  • Marketers
  • Growth Hackers
  • Small and Medium Sized Business Owners
  • Online Marketers

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.


Section 1: Prelude: Start Here

For experienced marketers, I recommend going straight into webinar formulas, case studies, and slide decks. These will give you the specific examples you need to launch your webinar quickly.

For new marketers, I recommend the entire course, especially the event based and education based marketing section. In these sections, you will learn the fundamental marketing principles that could catapult not only your webinars, but all marketing and growth campaigns you run.


Section 2: (Intro) How Webinars Can Transform Your Marketing

In this video, we'll cover why webinars have become such a dominant force and the basic principles that drive them

Action item #1
Section 3: Webiner Basics: Why Education Marketing is the #1 Tool for Engagment

In this section, we cover one of the core principles that make up a high converting, profitable webinar.

Education Based Marketing

By going through this section, you'll understand:

  • What is education based marketing, and how it open up doors of new prospects in your business
  • The major benefits of taking a education approach
  • How to implement education based marketing into your webinars and campaigns

If you have a foundational understanding of education based marketing, we recommend you skip this section and move to section 4. To go straight to the webinar formulas, and specific outlines, please see section 6.

Education Marketing Introduction
Biggest Benefits of Education Based Marketing
Controlling the Buying Criteria
Increasing Trust and Decreasing Sales Resistance
How to Avoid the "Price Comparison" Trap
Action Item #2
Section 4: Webinar Basics 2: How Event Based Marketing Will Catapult Your Company

In this section, we cover one of the core principles that make up a high converting, profitable webinar.

Event Based Marketing

By going through this section, you'll understand:

  • What is event based marketing and how webinars use it to launch high converting campaigns
  • The specific, psychological triggers that make event based so effective
  • How to apply these principles in webinars and in all marketing campaigns.

If you have a foundational understanding of event based marketing, we recommend you skip this section.

To go straight to the webinar formulas, and specific outlines, please see section 6.

Introduction to Event Based Marketing (and Major Persuasion Triggers)
Psychological Trigger: Urgency
Psychological Trigger: Social Proof
Psychological Trigger: Energy and State
Psychological Trigger: Engagement
Psychological Trigger: Risk Reversal
Psychological Trigger: Addressing Objections
Examples of Event Based Marketing
Section 5: Why Webinars are the Ultimate Marketing Tool
Why Webinars are the Ultimate Marketing Tool
Taking a Break + Reviews
Section 6: Intro: Webinar Formulas (Advanced Marketers Start Here)
How To Move Into the Webinar Teardowns
Section 7: Webinar Blueprint Teardown #1: The Simple Sales Machine

A complete overview and intro into running the "Simple Sales Webinar" formula

Deep Dive
Deep Dive Part 2
Section 8: Webinar Blueprint Teardown #2: Magnetic Presentation

A complete overview and intro into running the "Magnetic Presentation Webinar" formula

Deep Dive
Section 9: Webinar Blueprint Teardown #3: The Case Study Method

A complete overview and intro into running the "Case Study Method" formula

Deep Dive
Deep Dive Part 2
Deep Dive Part 3
Deep Dive Part 4: Recap
Section 10: Webinar Blueprint Teardown #4: Ongoing Engagement Method

A complete overview and intro into running the "Ongoing Engagement " webinar formula

Deep Dive Part 1
Deep Dive Part 2
Section 11: Running a Successful Webinar
How to Setup Your First Webinar
Design Basics for Your Slides
Engagement Reminders
Slide Reminders
Landing Page Checklist
Section 12: Conclusion
Closing Thoughts + Additional Resources
Section 13: Course Slides
Introduction slide
11 pages
Education based Marketing
13 pages
Event based marketing
6 pages
Energy and State
3 pages
2 pages
5 pages
Examples of event based
3 pages
Handling Objections
4 pages
Risk Reversal
4 pages
Social Proof
3 pages
Webinars are Ultimate Marketing Tool
6 pages
Webinar Formulas Full
11 pages
Case Study Full
51 pages
Simple sales Case Study Full
33 pages
Magnetic Full
15 pages
Ongoing webinar
37 pages
Landing Page Checklist
2 pages

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Instructor Biography

David Cristello, Founder of Jetpack Workflow, Growth Consultant for B2B SaaS

Aside from launching my own SaaS product in 2014, I've been helping startups, tech companies, small and medium businesses bring customers and clients in the door for years. Aside from my own startup and consulting projects, I was also the co-founder of Startup Weekend Pittsburgh, and Director of Business Mentor Roundtable through TiE Pittsburgh.

Testimonials from past clients:

“With the help of David's social marketing efforts, we were able to pinpoint hard to reach key players in our industry and develop strategies to connect with them. Through his unique approach, we were able to exponentially grow our sales success, from closing one deal every quarter we are now closing two deals every month. “

Razi Imam, Founder, CEO of 113 Industries.

“David worked closely with me to design and implement a marketing program that allowed Armstrong Search Associates to triple its number of clients, despite the fact that our industry was in a down turn”

Tom Schmaus, VP of Armstrong Search Associates

"When we implemented David's suggestions on our website, we immediately saw an increase in lead generation. Most importantly, David taught us fundamental marketing skills that will continue to help us far into the future. "

Dr. Tom Galluzzo, Co-Founder, OpenJAUS

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