Google AdWords: Do your best in search!

Everything you need to know to promote through Google search network.
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  • Lectures 11
  • Length 1 hour
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 11/2014 English

Course Description

UPDATE:

OVER 1600 DELIGHTED STUDENTS HAVE TAKEN THIS COURSE


Want to set up Google AdWords Campaign by yourself?

  • Money on Ads spent in a glance, but you got only few calls?
  • Your pay-per-click cost is high, but your position is still not in the top ones?
  • Tired of paying agencies for poorly customized AdWords campaigns?
  • Ready to drill down into context ads yourself, but have no idea where to start?

What does this express-course consist of?

  1. 16 detailed video lessons. Recorded right from my screen. Watch and repeat the steps done in the video.
  2. Practical exercises. Lessons include practice with Google AdWords. To boost your sales, follow my steps, working on your own project.

What prevents your business from getting customers online?

At a snail's pace. Courses pay attention to theory, and there is no time to practice. They have a lot of "water" and you have no time to learn the theory.

"I hired an agency to get AdWords campaign set - budget spent, but yet no calls" - this is what i hear almost every week. And that's why i made this course. Learn the way of quickly setting up advertising by yourself and do not pay a commission to contractors.

Agencies providing lessons usually try to sell something rather than teach.

I have trained 2500+ entrepreneurs, and most of them received their first calls already during the training.

Welcome to Ultimate Google AdWords Search network course!

What are the requirements?

  • No prior knowledge is necessary

What am I going to get from this course?

  • Perfectly set and run Google AdWords search campaign
  • You will be able to use all necessary features to attract first clients through Google AdWords
  • Will have a posibility to find new job on freelancer.com or odesk.com

What is the target audience?

  • This course is for newbies and experienced users of google adwords, but it will not be suitable for advanced level
  • Start Ups, Students, Marketers, Web designers, Entrepreneurs, Executives in the world of online marketing.

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Basics
Account Creation
Preview
05:21
Intro to conversion tracking
Preview
01:25
Conversion tracking setting
Preview
11:34
Section 2: Launching Google AdWords
Google AdWords step-by-step algorithm
05:50
Account structure
04:48
Search network campaign creation
12:05
Section 3: It's all about keywords
How to pick&group right keywords
10:41
Keyword match types
04:29
Creating ad groups
05:16
Section 4: Ads
Ad creation
08:47
Section 5: Finally, launching!
Budget allocation
04:03

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Instructor Biography

Rob Johnson, CEO in EMPO - Digital Marketing Agency. Certified Google AdWords, Google Analytics specialist.

Hi! I’m Rob Johnson. Udemy.com says, that I need to write here some of my real-world experience (I have plenty of those), but I would prefer to do it at the end of my bio.

First of all, I would like to say few words about you, my clients. Here is the deal - very long time ago, I stopped to treat my clients as customers and started to build a new approach to them. Why did I do that?

If we take a look in Webster dictionary, this is what we’ll find:

customer - a person who buys a product or uses a service from a businessclient - one that is under the protection of another; a person who engages the professional advice or services of another

So, the word “client” - is more personal, more human like. So, I realized that I do not want just to sell stuff to others, I would rather be more like advisor. And my personal requirements to myself as advisor would be higher than as to seller.

It was a turning point in my business. In few month my income doubled, clients became more satisfied, and I started to have a feeling that I’m doing something meaningful in my life.

This approach has been allowing me to work with clients successfully for many years. And we get not only mutual profits, but mutual satisfaction, trust, complicity as well.

I hope to will build such relationships with you. Yes, it won’t be the fast way, but it would be the right way.

Now, let me give you some information about my real-life experience in digital marketing:

  1. I’m co-owner of EMPO Digital Marketing Agency
  2. Till now, I have trained more than 2500 entrepreneurs to raise their profits, mainly using Google Adwords and Google Analytics
  3. The marketing budget of my clients is in range from $500/month to $100k/month

And, of course, I’m certified in Google AdWords and Google Analytics.

So, hope to see you at my lessons and hope you’ll enjoy them!

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