How To Be A Facebook Marketing Master
4.7 (51 ratings)
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How To Be A Facebook Marketing Master

Become A Facebook Marketing MASTER! Insider Tips & Tricks That Others Aren't Teaching! Constantly Updating The Training
4.7 (51 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
892 students enrolled
Last updated 2/2017
Current price: $10 Original price: $30 Discount: 67% off
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  • 7.5 hours on-demand video
  • 2 Articles
  • 10 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What Will I Learn?
Learn How To Create & Build Facebook Business Pages That Convert
Run Facebook Ads Like A PRO!
Develop An In-Depth Understanding Of Effective Marketing On Facebook
Implement Multiple Facebook Marketing Strategies To Grow Pages, Increase Engagement & Convert Fans Into Buyers
Utilize 3rd Party Tools & Apps For Best Results
Easily Manage Multiple Accounts, Pages & Users
Grow A Highly Targeted Email Subscriber List
Grow Your Fanbase And Page Audience For Free
Run Facebook App & Timeline Contests On Your Pages For Maximum Exposure And Engagement
Generate & Analyze Progress And Spending Reports
Use FB Business Manager, Power Editor & Ad Editor Like A PRO
Easily & Quickly Create Great Looking Graphics For Your Posts
View Curriculum
  • Must Have An Active Facebook Account
  • A Computer With Internet Connection
  • Willingness To Follow Methods Taught And Implement

EXPLODE Your Profits With FB Using The Same SECRETS Top Digital Marketing Agencies Charge $1000's For!

Are you a business owner struggling to generate leads (and exposure) for your online or offline business?

Are you going broke throwing away countless dollars on ads with embarrassingly low conversion rates?

Tired of having that gut-feeling like you're “missing something" and want to FINALLY learn a PROVEN (step-by-step) system for marketing on FB that actually WORKS!?!

Does any of the above sound like you? If so, you're not alone!

Great Facebook Marketing Course - Dan Englander

This course will teach you how to generate leads for your online or offline business - heaps of helpful tips that would quickly and easily improve fan numbers and engagement in your page. Highly recommended.

In fact, most marketers FAIL at social media simply because they don't have the luxury of over-the-shoulder training from someone who's been in the trenches. This course was created to solve that problem.

However, we must warn you...

This is NOT your average Facebook marketing course.

We are about to unleash some very stealthy tricks and hacks (known by very few marketers) so you can finally DOMINATE the competition and get the edge you need to take your Facebook marketing to the next level and beyond.


  • A safe way around the “20% rule" when it comes to text in the artwork of an ad. You need more words to get your message across and we'll finally show you how!
  • How to quickly and easily improve fan numbers and engagement by doing just one thing.
  • An unknown FB “hack" that allows you to Increase your ad spending threshold to several thousand dollars!
  • We even cover crucial topics such as pixel retargeting, conversion tracking, analyzing and scaling, curating viral content, FB Apps, affiliate marketing strategies and so much more!


Who is the target audience?
  • Any Organization Needing More Exposure & More Engaged Fans
  • Affiliate Marketers To Solopreneurs
  • For Small And Home Businesses
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Curriculum For This Course
Expand All 83 Lectures Collapse All 83 Lectures 07:51:34
Facebook Marketing Master Course Introduction
5 Lectures 28:20

Facebook Marketing Master welcome and introduction to the course!

Preview 02:38

The IM Rebels
-the NEW school of internet marketing

The IM Rebels are a group of two like-minded individuals who were drawn together while each following separate paths in the IM space.

And even though the tagline mentions “new school,” in actual fact their philosophy is about as old school as it gets. But more on that in a bit…

As individuals, each Rebel brings something different to the table and has a unique background. As a united front, The Rebels’ goal is to change the way internet marketing is both taught and perceived.In short, they want to make YOU a success.

Rather than hiding behind smoke and mirrors, The Rebels are about 100% transparency in all of their trainings and interactions. What you see is what you get, and when something comes out with The IM Rebels stamp of approval, you can be assured that it lives up to every single claim on the tin.

Why Rebels?

In the exciting and sometimes frustrating world of IM, there is one constant: hype. Too much of it, The Rebels believe. Excitement is great but too much hype can mislead prospective consumers, even lead them to make poor decisions. And that has led to many people having a perception of this industry that ranges from caution to considering it a complete sham.

So The Rebels aim to buck that trend. Go completely against the grain, if you will. Forego the hype completely and exchange it for 100% honesty, complete transparency, and a genuine desire to help those looking for guidance.

And that, in business terms, is about as “old school” a philosophy as it gets. Because these virtues seem to have gotten muddied up beyond recognition within this industry throughout recent years, however, it seems a value-system born of sheer modernity.

It’s rare, to say the very least.

So in this spirit of transparency and new-school excitement, let us say hello to each member of this dynamic, accomplished, and industry redefining team…

The IM Rebels Are:

Shane Farrell is the “been there, done that” guy in the IM space. From SEO to Amazon and plenty in between, he eventually settled on list building and never looked back. Also a successful solo ad vendor and partner in one of the largest SMS companies back in the day, he’s since turned to sharing his personal techniques for list building by releasing quality products that have been smash hits in the market. Also a successful coach, Shane’s reputation for integrity is second to none. 

Brian Gray, ‘The Traveler”, was born in the US, grew up in Africa and now lives in Cambodia. To running out of gas crossing the Sahara or having his father kidnapped by actual rebels in Africa, he has some stories and adventures he could tell you! He uses his skills from 13 years in the education sector to now dive deep into analytics, traffic and testing and uses IM to continue to travel and explore. He has had clients like the EU, UN, World Vision, Vespa, Hennessy and Hyundai (just to name a few). He is our resident paid traffic and social media traffic expert.

What Brought The Rebels Together?

It wasn’t really a plan, it just sort of happened. One day someone stumbled upon an amazing product and decided to promote it. Which led to a relationship. This was rinsed and repeated a few times until the three individuals realized they had a LOT in common.

Namely, a general disgust with the overall IM situation. False promises, the whole “fake it till you make it” mindset, and all the other shenanigans.

As individuals, each Rebel had quietly been releasing quality products that have all delivered as promised, while trying to maintain a high code of ethics in every dealing.

When they got to know each other and realized they all shared the same ideals, the concept of The IM Rebels was born. And this is the result.

Can The Rebels Help You?

Well, that depends. If you wish to pursue a LEGITIMATE way of earning online, following proven methods that WILL require some work, then yes. If you want to be able to look yourself in the mirror and proudly tell your friends and family what it is you do, then most definitely yes.

Because as successful as each Rebel is individually, as a team, they’re pretty much unstoppable. And they’ll stop at nothing until each and every student of theirs becomes a success as well. “I believe in teaching what you do! Product creation alone is not a business plan. I believe the most actionable trainings come from people sharing their own experiences and is what I aim to continue to do. This way I am providing maximum value while allowing you, the customer, to have an extremely high success rate following along with what I do everyday!”Shane Farrell

“With my background in digital marketing, I realize the importance of having an overall strategy, and I put great emphasis on setting realistic, actionable goals that work to accomplish a master plan. If you’re in IM for a quick, easy buck, then all you are going to do is waste your time and money chasing fantasies. The reality is, it takes dedication and hard work to be successful, but for those who are willing to learn, we can teach you what it takes to set up a long-term profitable business.” Brian Gray

We are the IM Rebels. And we couldn’t be more thrilled, honored, and excited to have you here joining us today. All the very best from ourselves and our families to you and yours. Now let’s craft some truly legendary experiences!

Thanks a million.

  • The IM Rebels
Preview 12:12

About Your Lead Instructor

Join the private 'buyers only' Facebook group to get more in-depth training, networking with other marketers, one on one support and up to date FB marketing changes. See you there!

Preview 02:06

Join our Support Group on FB for all the help you need getting your FB campaigns running.

Join the Support Group
1 page
Facebook Pages
4 Lectures 26:10
  • The basic steps to create a Facebook Business Page.

Plus, how to KILL your Facebook Newsfeed so you don't get distracted while marketing on Facebook.

Business Page Creation

Adjusting your FB Business page settings is important, don't skip this step!

Your Page Settings & CTA Button

Three easy to implement strategies to optimize your Facebook business page.

Three Simple Steps To Optimize Your Page

How to use your Facebook Page Insights to analyse your progress.

Using Your Page Insights
Facebook Business Manager
7 Lectures 22:17

Facebook Business Manager is a new, and very cool new feature that makes life, as a Facebook marketer, much easier. I

Basics Of Facebook Business Manager

How to manage multiple pages using Business Manager

Managing Pages In Business Manager

If you want to add a current add account to your Facebook Business Manager, then you'll need to get your account ID. This is how you can get it.

Adding a Current Add Account to FB Business Manager

How to review and manage your Facebook ads using Business Manager.

Managing Ads and Apps in Business Manager

How to manage your product catalogues, payments, and projects in Business Manager

Business Manager: Product Catalogues, Payment Methods, and Projects

How to give agencies limited access, shared logins, and requests in Business Manager.

Agencies, Shared Logins, and Requests

Facebook has updated the look of their Business Manager (big improvement) and rearranged things a bit. In this lecture I cover all the changes in the new Business Manager.

Recent Business Manager Updates
Facebook Audiences
4 Lectures 26:09

Learn how to use your audience insights for market research and to find the right audiences for your ads.

Audience Insights

Part 1 of 2 on How to create a custom audience to use with ads.

Creating Custom Audiences

How to create warm and hot audiences for your Facebook ads to get cheaper conversions, and more sales.

Creating Warm and Hot Audiences on FB

One More Way to Create an Audience
Facebook Ads
23 Lectures 02:05:06

An introduction to some of the things you'll learn about running successful Facebook ads. Be sure to check section 12 because there are a bunch of update videos there related to FB Ads. 

Preview 01:46

Overview Of Facebook Ads

Learn all about what types of ads are not acceptable on Facebook. DO NOT RUN ADS UNTIL YOU HAVE FINISHED THIS SECTION!

Preview 04:41

How to use a custom audience with your facebook ads.

Using Custom Audiences with Ads

How to set up and run a targeted Page Post Engagement (PPE) ad.

Running Page Post Engagement (PPE) Ads

How to run Page Post Engagement Ads part 2. More about PPE ads.

Running PPE Ads Part II

How to Use Facebook Ads to Drive Traffic to Your Website

Send People To Your Website

How to use Conversion Pixels on Facebook ads and Adwords (I included how to use adwords conversion pixels as well since as a bonus)

How to use Conversion Pixels and how to set them up

How to use Facebook ads to get and track conversions on your website.

Using FB Ads To Get And Track Website Conversions

How to use Facebook Retargeting Ads.

Using Facebook Retargeting

How to create an ad to promote an event.

FB Ads To Promote An Event

How to Use the Facebook Power Editor

Using The FB Power Editor

Facebook has given their Power Editor a new layout, in this lecture I cover everything in the new Power Editor.

The Updated Power Editor

How to import and export ads in bulk with the Facebook Power Editor

How To Export Your Ad & Upload Bulk Ads

How to create Carousel Posts for products or anything else you would want a carousel for.  And How to create a Darkpost.  

Darkpost and Carousel Ads

You know that pesky %20 text rule that Facebook has for ads? Here is a way around it!

Facebook Ad hacks

How to generate different types of reports for your Facebook pages and ad accounts.

Generating Reports

How to review and analyse your Facebook ad campaigns performance and get lower costs for ads.

Analyzing Ads

How to increase your spending threshold (how much you can spend on ads before Facebook bills you) to several thousand dollars.

Scale To Increase Your Credit Limit For FB Ads

Everything you need to know about the Facebook Ads Manager

Ads Manager

How to run instagram ads using the Facebook Power Editor. (No Instagram account needed)

How to Run Instagram Ads through FB Power Editor

How to set benchmarks for your Facebook ads.

Benchmarking Your Facebook Ads for 2015

2015 Facebook Benchmarking Report
1 page
Facebook Apps
6 Lectures 33:14

An introdcution to some of the things you'll learn about for FB apps and tabs.

Preview 02:09

How to add opt in and subscription form apps to your Facebook page.

Opt Ins And Subscriptions

How to add a locations tab to your Facebook page.

Location Maps

How to set up and run a sweepstakes app on your Facebook page.


How to make different apps to put on your Facebook page.

Adding A 'Shop' And Other FB Tabs

How to easily make FB apps using a Free drag and drop app builder.

Free Drag and Drop FB App Maker and Templates
Facebook Fan Acquisition & Interaction
3 Lectures 20:57

Will you pay for likes or try to get them organically? This is an intro to acquiring Facebook fans.

Paid Likes VS Organic Likes

14 Ways to get more likes and shares on Facebook.

14 Ways To Get Targeted Fans

How to use contests to get brand or product exposure, and to attract, engage and reward fans.

Using Contests For Brand/Product Exposure & Getting/Rewarding Fans
Facebook Posts
6 Lectures 20:55

The different types of posts you can create, and how to schedule them to post at a predetermined time.

Different Types Of Posts & Scheduling Of Posts

How to make posts that people WANT to see.

Creating Posts People Want to See
3 pages

How to embed a Facebook post on your website or blog.

Embedding a Facebook Post on your blog or website.

Never run out of post content ideas again! Six sites we use to source a never ending cache of post ideas and brainstorming. Works in ANY niche.

Six Resources For Never Ending Post Content

Two ways to quickly and easily create great looking graphics (no skills necessary)

2 Ways to Create Graphics in Minutes

Plus how to get a massive graphics pack for free.

How to Create Great Graphics Quickly and Easily Part 2
1 page
Facebook Groups
2 Lectures 11:41

How to create and run a successful Facebook group.

Creating And Interacting With A Group

Finding groups related to your niche and what to do when you find them.

Finding And Interacting With The Right Groups
Facebook Marketing Tools
4 Lectures 20:22

Different 3rd Party options for reports, analytics, and publishing.

Analytic And Reporting Tools

Different tools that you can use to manage and run contests in your Facebook timeline.

Timeline Contest Tools

3rd Party Tools to Use with your Facebook ads for both research and improved ad performance.

Facebook Ad Tools

Part 2 of Facebook Ad Tools.

Facebook Ad Tools Part 2
1 page
4 More Sections
About the Instructor
Brian Gray
4.4 Average rating
362 Reviews
5,170 Students
19 Courses
IM Rebels - New School of Internet Marketing

I am an internet marketer, educator, philanthropist, gamer, writer, father, husband, traveler and entrepreneur. Originally I'm from the USA, but I've settled down in SE Asia.

I was in the education sector for over 13 years, and I loved it, but then transitioned into digital marketing and internet marketing.

I have always loved studying and researching, and now I'm using those skills to find ways to make life, as an internet marketer, easier and more profitable.

As a digital marketer, I've worked for clients like the EU, UN, World Vision, Hennessy, Vespa, Corona Extra, Krispy Kreme, and Hyundai (just to name a few).

Shane Farrell
4.4 Average rating
362 Reviews
5,170 Students
19 Courses
IM Rebels: List Building, Email Marketing, Traffic & Funnels

I have had the privilege of working online for over five years now and love the freedom it affords my family and me. As part of the IM Rebels, my focus is on evergreen and long term methods that are stable and create passive income opportunities.

Once I shifted to stable online business models such as building email lists and high quality websites and information products, my income drastically increased. I believe in building businesses that one can be proud of and aren't one time shiny objects or flash trends.

As an instructor I teach what I do daily. If I haven't been successful with it and it can't be easily duplicated, then I won't teach it! Looking forward to helping my students grow their own business and reach their goals!

I am one third of the IM Rebels with Mark Tandan and Brian Gray. We co-teach many courses here and also share our experiences and 'what works!' on our blog weekly.