How To Craft Your Personal Brand
A free video tutorial from Silviu Marisk - Effective Learning Lab
Online Instructor Teaching 17 Courses and 124,000+ Students
4.6 instructor rating • 17 courses • 156,044 students
Learn more from the full coursePersonal Branding - How To Improve Your Image In 30 Days!
How to craft your own personal brand and show the world your best true self! Personal Branding Skyrocket!
01:00:31 of on-demand video • Updated August 2016
- How to craft your personal brand for your life and business
- Define what differentiates you from the other individuals around you
- 6 Techniques for correctly positioning and promoting yourself
- How to use your brand identity to attract recruiters
- A step by step plan to accelerate your career
- Learn how to be fully engaged and manage your energy more skillfully
- 8 Steps that will significantly influence your compensation
- How to conduct your salary negotiation with recruiters
- How to position yourself for building trust and attracting customers
English [Auto] How to craft your personal brand. Having a great personal brand may sound like a great idea but what is the path to define it and build it. I will guide you for each step of this path. There are eight steps in total. The first one define who you really are. The second one. Identify your strengths values passions and goals first show your personality. Fourth develop your network. Fifth identify your target audience. 6. Know your competition. 7. Craft a personal brand profile and ate your personal brand statement is a key element for branding success. All right let's start with the first to define who you really are. You need to invest time in order to get to know yourself and what is important to you. Make an honest assessment of where you are and what you want. How can you achieve this by looking at what you do well and owning it. What As we're looking at what you don't do well and recognize these limitations. Ask yourself what is vat I want out of my life in general. What is important to me. What should define what is important to you. You can discover more about who you are. You need to collect as well feedback and inputs from others. During this process of assessing yourself but not forget you can to build a personal branding based on someone else's ideals. They are for it not lack vamp. Determine who you will be in this process you need to take a realistic look at yourself. You need all the factors that make you who you are. Getting to know yourself is the most difficult as well. The most significant part of crafting your personal brand. Use introspection to define what truly motivates you and drives you on a personal level. You need to know who you are too. What are your hobbies. What are your views and different things. What is your favorite music and food. All these things can all be important for defining your branding as they are a part of you. The next step. Identify your strengths values passions and goals. This is critical in making career choices or starting a business. Identify what you do well and invest in yourself. Be a lifelong learner when defining your values and your strengths. It's important to articulate them in several ways. Your studies and experience what you're passionate about all give you an indication of your worth to the people who can act with. It also indicates what you might expect in return as an action step into Firedog violence and share them with us. Q and A section. Let us know what is important to you. What is your purpose. What is your vision for it. Show your personality. You want to highlight your knowledge your expertise your experience but do not forget to let as well your personality to be seen. Fourth develop your network. Always have the following in mind. The people you associate with say a lot about who you are your development and grow. Has the penances on your network as we continually learn from the people we interact with. Your network is an extension of your brand. Therefore it is important that you grow your contact with people whom you want to be part of your network. You may want to share information to build winwin relationships and introduce people to each other. Celebrations are great ways to expose your personal brand to new audiences and potential customers. Make sure it's mutually beneficial. Consider any partnership that can actually help to grow your audience your target audience pays attention to your network your alliances and your business partners. You need to develop your network and therefore you will boost your personal brand image. The next step. Identify your target audience who need to know about your personal brand. Are you promoting yourself to the right people interacting with the right people. Your target audience is the people who need to know about you as they will most likely pay for the unique services you offer. Your brand should have a target. You need to market your personal brand to these people understand the problems that your target market faces and offer solutions that highlight your brand. Next know your competition. Who are you competing with. Are we better in this moment. If yes why. What values are they promoting when your personal branding reflects your skills. All the things that make you unique as well as all of the things that make you better value competition. Then you can start to stand out from the crowd. 7. Craft a personal brand profile. All information collected about yourself and your network about your target audience and competition will help you craft your personal brand personal branding profile is your business card for the hundreds of people. But make an act or partner with you as well as for the hundreds of people looking to hire. When you know who you want and what is important to you you can use who you are to get what you want. Reinvent Your personal image. The way in which you present yourself remember that you are a person summarizes what you say how you say and how you look while you are seeing it body language clothing grooming and non-verbal tools that you can use in achieving your goals they are in your control. Ask yourself why not use them on pursuing your goal achievement. And the last step in crafting your personal brand your personal brand statement is a key element for your branding success and it is a reflection of who you are and what motivates you. It may be concise detailed but this statement expresses why you stand for it and it will be a filter for all decisions you take you are for diversity. Find your brand statement. Make it simple to remember and simple to understand for anyone mention what makes you unique. Mention your great strengths and the value or benefits you offer. Manage your audience your partners and your customers. Communicate your personal brand statement clearly consistently and constantly and as visually engage your target audience. We show our values skills and personality. All right. So Vu's were the eight steps in crafting your personal brand. Define who you really are. Identify your strengths values passions and goals. Show your personality. Develop your network. Identify your target audience know your competition. Craft a personal brand profile and craft your personal brand statement. With that being said See you in the next last.