The Two Main Parts of UX

Brendan Bolton-Klinger
A free video tutorial from Brendan Bolton-Klinger
University Professor & UX Veteran Practitioner
4.4 instructor rating • 1 course • 11,553 students

Lecture description

Learn about the two main components of "UX" - User Experience and Interaction Design. (We'll also briefly talk about Usability and Information Architecture.)

Learn more from the full course

Become a UX Designer | Learn the Skills & Get the Job

UX based on real world examples. Gain powerful UX skills you can use to start a UX career or improve your projects.

05:01:19 of on-demand video • Updated March 2019

  • Gain UX skills you can immediately apply to improve your projects and career
  • Learn how to conduct effective and useful research
  • Understand how to apply UX Strategy to set goals and define success
  • Learn what you need to know before you start designing
  • Learn to sketch smarter
  • Learn to effectively and persuasively present your work
  • Tips and guidance on staying up to date in the field (and entering it too!)
  • Impactful portfolio pieces (if you complete the projects.)
  • A complete, practical real-world foundation in UX
English [Auto] One of the things which is exciting but also challenging about you ex is that it's taught practiced and spoken of differently by different people. So the first thing we're gonna do is align on some key ideas in terminology so that we're all on the same page as we dive into the course material. The first thing we can do is just quickly recap what it is and why it's important. This will be extremely useful in social engagements because it's often a challenge to explain what we do to civilians. So if we look at the question of what is you X we can start by answering that everything has an experience and no matter how awesome an idea or product may seem to be. If that experience is bad the business will fail you or your client can think you have the best idea ever. You can think it's amazing but if you don't provide a great experience to your users and they don't get onboard and adopt it then unfortunately you're stuck with an ugly baby. You love it but no one else does great user experiences. On the other hand can make a business successful and increase that success. But beyond saving and generating money they also save time. So this is kind of an interesting idea. If you think about the fact that 10 percent of the population of Earth has computer access if they're frustrated for two minutes a day say there's something they need to do that's not fun or easy or intuitive. That's two thousand six hundred and sixty three years of time that is lost or spent pissing people off day. That's a lot of lost time and it's also a lost resource. In my humble opinion the fact that you're here studying you X taking steps towards conserving some of that resource makes you a pretty cool person. So please pat yourself on the back. But in addition to saving time as you X people we have the potential to make people happy. Another reason you X is great is that as a you x person your work can have real impact not only can you help businesses succeed but you also have the power to give people back their time make their lives a little bit easier and even occasionally make them happy. Which is pretty awesome. Do you remember the Zappos flying cat who comes out when you add things to your card. Does that make you happy. That makes me happy anyway. Okay so now that we've talked a little bit about why you X is important. Let's talk a little bit about what it actually is when we talk about defining you x. We're really talking about two questions. This is user experience. This is what it's all about figuring out what something does and how it feels to use it. Do is more strategic more about definition and feel is more qualitative and more about design. Everything you do as a user experience designer is in service of answering these two questions. But when we look at this field it can get confusing and frankly frustrating. And this is because there are so many different terms which are used so let's address this for a minute. So one annoyance later and most importantly so you'll be equipped to confidently handle the situation when someone turns on the firehose of terms in a conversation interview meaning or the occasional dinner party. OK so let's look at this for a minute so you can respond with grace and help people easily understand what you do. These are some of the terms you may hear floating around related to you ex. One takeaway here is that there are a lot of parts you can specialize in but these are the two which have the most currency in the field. User Experience surprise and interaction design in a minute we'll talk about how they relate to projects but for now the assertion we're making is that you X and its biggest baby interaction design really encompass all of this. So you X encompasses interaction design is generally more strategic and broader than everything else. Interaction Design is a component of you X where you're actually doing stuff and making things. It's more tactical and generally comes a bit later after you have your big goals nailed down. You may hear these terms too. These are both part of you X as well. Usability or user testing as we're all refer to it is a valuable tool for getting insights from users to inform your strategy goals and designs. Information Architecture is important because every great experience has a well-defined structure when you think about information architecture. The most common thing that will usually come up is an experienced map or site map. But fortunately for all of us we're not going to get all academic in this course. The purpose of this quick language overview is just to give you some armor for any terminology centric situations you may find yourself in. And for us to have some alignment on these terms as we discuss them throughout the class for the rest of the course we're gonna be looking at you ex in context and focusing on how to apply you ex in the real world.