Animation is a simulation of movement using a series of static images, drawings, models, or even physical objects. When multiple images are presented in rapid succession, your brain interprets them as a single moving image. To create smooth motion, typically 24 consecutive images, or frames, are displayed each second. Today, most animated content is made with computer-generated images, or CGI, in which a computer program interpolates the movement between key poses. However, some animators still use hand-drawn images or stop-motion — the act of photographing an object each time you move it. While most people think of children’s cartoons for this, animation and CGI content exists in a wide range of media, including film, television, title sequences, video games, advertising, instructional content, user interfaces, visual effects, and more. Regardless of style or intent, animation is a dynamic approach to storytelling that brings emotion and life to your subject.