Time Capsule: Trends in Tech, Product Strategy
5.0 (1 rating)
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Time Capsule: Trends in Tech, Product Strategy

From Yahoo and AOL to Cloud Computing and Machine Learning
5.0 (1 rating)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
118 students enrolled
Created by Loony Corn
Last updated 7/2017
English
Current price: $10 Original price: $50 Discount: 80% off
5 hours left at this price!
30-Day Money-Back Guarantee
Includes:
  • 3.5 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Understand how the big tech companies of today got to here
  • Anticipate some of the big trends playing out right now
  • Identify skills that will help an individual pursuing a career in tech
View Curriculum
Requirements
  • An interest in the technology industry and its evolution
Description

Learn from history, or be condemned to repeat it.

  • Why did GroupOn, Yahoo and MySpace die, while AirBnB, Google and Facebook thrived?
  • How did Apple come back from the dead in 2000 to become the world's most valuable and profitable company?
  • Why did Korean companies - Samsung and LG - emerge as a leader in mobile phone manufacturing in the early 2000s?

This course seeks to answer questions like this. The technology industry is incredibly fast-moving. Companies and trends that were dominant in 2011 don't even really exist any more. Yet through all of the changes in the past two decades, some recurring patterns emerge. This course quickly studies the past two decades, and summarizes some key trends. It rounds off with some specific ideas on how an individual - or a company - can deal with these trends.

  • 1994 - 2003: Surfing and portals and display ads define the internet, as epitomized by Yahoo, MSN and AOL
  • 2003 - 2008: 'Search-Find-Obtain' is the way folks use the internet; Google and Amazon are the big winners
  • 2005 - present: China's tech usage patterns diverge significantly, and giants such as Alibaba and Tencent emerge
  • 2008 - 2012: Smartphone usage explodes; Apple gets it right and becomes the most valuable company in the world
  • 2012 - present: 'Share-Discover' becomes the dominant usage pattern; Facebook, Uber and AirBnB are big winners as users become comfortable with 
  • 2008 - present: Winner-takes-all is the norm - both for companies (the big 5 tech firms get bigger and more profitable) and for individuals (social mobility declines in many countries)

Viewed with this context, the big trends of today - Big Data, Cloud Computing and Machine Learning all make sense. 


Using discussion forums

Please use the discussion forums on this course to engage with other students and to help each other out. Unfortunately, much as we would like to, it is not possible for us at Loonycorn to respond to individual questions from students:-(

We're super small and self-funded with only 2 people developing technical video content. Our mission is to make high-quality courses available at super low prices.

The only way to keep our prices this low is to *NOT offer additional technical support over email or in-person*. The truth is, direct support is hugely expensive and just does not scale.

We understand that this is not ideal and that a lot of students might benefit from this additional support. Hiring resources for additional support would make our offering much more expensive, thus defeating our original purpose.

It is a hard trade-off.

Thank you for your patience and understanding!

Who is the target audience?
  • Technology executives, students
Students Who Viewed This Course Also Viewed
Curriculum For This Course
20 Lectures
03:36:58
+
Introduction
1 Lecture 02:32
+
From Dotcom Bubble to the Financial Crisis
6 Lectures 01:14:31

2001-02: Surf and Turf
13:34

2003-04: Google and the end of spray-and-pray
12:58

2003-04: Amazon and search-find-obtain
12:51

2005: Alibaba, Baidu and Tencent in China
12:55

2006: MySpace and YouTube
13:24
+
From the Financial Crisis to the Present
6 Lectures 01:24:11
2007-08: Reality bites - the financial crisis strikes
13:11

2009: Winners and losers from the crisis
13:34

2009-10: Chinese giants
13:16

2008-10: Smartphones explode
16:08

2011-12: The weird tale of Groupon
11:04

2013-17: Uber and AirBnb crack services
16:58
+
Today and Tomorrow
7 Lectures 55:44
2017: The Big Five, and a winner-takes-all world
11:59

Learning from history
05:04

Four Ideas
01:07

Why Cloud Computing Matters
09:47

Why Big Data Matters
09:06

Machine Learning and why it matters
08:09

Deep Learning and why it matters
10:32
About the Instructor
Loony Corn
4.3 Average rating
5,007 Reviews
39,052 Students
77 Courses
An ex-Google, Stanford and Flipkart team

Loonycorn is us, Janani Ravi and Vitthal Srinivasan. Between us, we have studied at Stanford, been admitted to IIM Ahmedabad and have spent years  working in tech, in the Bay Area, New York, Singapore and Bangalore.

Janani: 7 years at Google (New York, Singapore); Studied at Stanford; also worked at Flipkart and Microsoft

Vitthal: Also Google (Singapore) and studied at Stanford; Flipkart, Credit Suisse and INSEAD too

We think we might have hit upon a neat way of teaching complicated tech courses in a funny, practical, engaging way, which is why we are so excited to be here on Udemy!

We hope you will try our offerings, and think you'll like them :-)