Today also ordinary people can start building an online business thanks to the Internet and the available and easily accessible resources.
Everyone thinks that it is hard but the problem is we are not focusing on the right topic.
The difficulty in creating, startup and boost a business is on us. We have not to start a business with a negative thinking approach.
For this reason this course has the aim to remove the barriers around every individual before starting a business and start thinking and working as an entrepreneur.
This course starts with the formula to change our mindset and become entrepreneurs.
The success of a business is not in the product or service to sell but in the way it is promoted.
In this course you will learn how to setup your marketing and sales funnel to maximize your profits and how to implement it into your website.
You will see the most powerful strategies to make money in the long term and to capture leads in the meanwhile.
You will understand why and how to set up a membership site will help you to make more money.
I will guide into all the processes to promote on social media (Facebook, Twitter, etc.) and how to create your marketing messages and sales pages and tools using copywriting and advertising tactics and strategies as well as powerful marketing and demo videos.
You will understand basic concepts of Email Marketing to start promoting with email campaigns.
I will show you how to choose your market and create products using available content. You will see that even if you do not have any particular skill you can make it happen!
You will also see a powerful and secret selling formula to get inspired from for your business.
At the end you will be ready to start your business and you will have all the means, tools and knowledge to skyrocket it... Everything depends on YOU!
In this lecture I show where you may be in your life and why and what you should do to change your life in quite better prospective.
In this lecture you will understand how to turn your attitude of being an ordinary employee to being an entrepreneur. Do you need to have been born with an entrepreneurial attitude or in a rich or entrepreneurial family to become a successful entrepreneur. You will see this in this video.
If you want to build a business and become an entrepreneur there is change that you have to make in your mindset and way of leading your life.
There are some activities that you should do and some others that you should not do (and assign to someone else) if you want to be an entrepreneur and make your business become profitable and successful.
In this lecture you will see some of the secrets that few entrepreneurs use to boost their business. This can become the key to success if applied properly.
In this section you will understand the concept of sales funnel and how to define and implement it for your website and offers.
This is an overview of a website composed of a sales page. In this lecture you get an explanation of how the sales process works for a sales page only website.
This is an overview of a website offering free content. In this lecture you get an explanation why you should need a website which does not sell anything. But this is also a marketing process.
In this lecture I show you what is a one time offer and how to setup a one time offer sales project into your website and make profits.
There are also advanced one time offer tactics and strategies which are an extension of the standard one time offer approach.
The back end strategy is what most of the Internet marketers are implementing today to make money online. It is a tremendously profitable strategy and tactic.
What is the website membership site model and how to set it up in the most profitable way is discussed in this lecture. You can even use it together with the other sales funnel strategies and make much more profit.
It is the current perfection of any sales funnel model.
In this lecture you will see how to make money offering physical products for free!
You see now the sales funnel process done using video tutorials to attract more visitors to your sales message.
What is a webinar and how to apply it to your marketing to improve your sales funnel is the topic of this lecture.
You see in this lecture how and why to organize live events to increase profits and establish your brand.
For your sales funnel you can use social media tools, e.g. Facebook pages.
Once you have your sales funnel process you need to understand how to implement it into your website and interfacing other third party components, e.g. email marketing tools and/or payment processors.
In this section you will see the structure, the processes and steps to implement to implement your sales funnel.
This is an overview of the most important components that have to be included into your website and the third parties to be interfaced to it in order to implement the minimum setup of a standard sales funnel.
This is an overview of the components and their position order that have to be into your homepage in order to create a compelling and powerful sales page.
This is the architecture and process description of the most powerful and complete sales funnel related to the structure and components of your website.
When you understand this you may skyrocket your business.
The Thank You page is an important component in your website because there your customers and subscribers will get more information about their purchased products or requested information and this is where you need to monetize (keep the momentum).
In this lecture I give you an overview of the components and their position order that have to be into your thank you page in order to maximize your profit at the end of the sales funnel.
Here you get an overview of how the One Time Offer pages should be structured and customized in order to get your visitors to take action for maximum profit.
In this lecture I will show on which other pages of your website you can make additional passive profit and how to set and configure these pages in order to monetize with them.
In this lecture I show you all the possible options to display an optin form on a web page. You can get inspired for your sales web pages.
This is an overview of the most popular social media and online places where you need to be active and promote your products and services
In this lecture you see how to create a Facebook page and start promoting your products and your business.
In this lecture I show you how to promote a Facebook page and a Facebook post to get clicks, likes and sales.
In tnhis lecture you see how to promote a tweet and get people to buy from you page.
In this lecture you see how to make your products and business visible in LinkedIn.
In this lecture I give you a quick overview of other powerful places on the Internet where to promote your business.
In this lecture you will see what Email Marketing is and how to make use of it for your marketing campaigns on the Internet.
What is Email Marketing?
What is an Autoresponder?
The Autoresponder is the technology and infrastructure which implements the email marketing process and information storage.
You will see what and how an Autoresponder works and the business topics you need to have in order to make profits from Email Marketing campaigns.
In this lecture I explain you how to setup your email marketing process to work on autopilot and make you money while you sleep.
You will see which type of messages and communication you can do for your subscribers using an Email Marketing tool.
You will also see how an email message has to be structured.
In this lecture you will discover how to setup an Email Marketing campaign when you have a new product to promote: how to setup the communication, the way and the frequence to promote.
In order to market a digital item and make profit you need first to choose the right hot topic and then use Email Marketing to promote it.
You will see in this lecture how.
The Marketability Factor is the key in marketing. I will show you what it is and how to create it.
Before developing and promoting digital products you need to be sure there is a market for them. You need to make a market search first and I will explain in this lecture how.
In this lecture you will see how to do market researched on eBay and Amazon, the two most popular market places online.
Great places where to promote your digital items is in forums and groups. I will show you how to promote in these places and how to find them.
If you have customers or subscribers you can use your Email Marketing tools to send surveys and collect feedback from them which you can use to refine/improve your existing products or to create new ones and find profitable markets.
This is an overview of the most popular product categories that you can create and promote on the Internet as digital products
In this lecture I give you an overview of the marketing activities you need to do to promote your digital products
In this lecture I will explain how to give value to your products and innovate our marketing process when selling digital products.
The most important part of your marketing is the title of your product or of your brand. I will show you in this lecture how to choose it and promote it.
In this lecture you see how to define the structure of a video course, how to define the single parts and organize your course in logical part to make clear to your customers you deliver a high quality product.
I show you in this lecture how to get inspired and where to find information to create an eBook. You do not need to be an expert to create an eBook.
In this video you will see 2 examples of online software services. I will show you their sales page to understand how they structured it and check if they have implemented what you have learned so far in this course.
I will show you their marketing and sales strategy and how they implemented the web functionalities to generate their sales funnel.
Get inspired on this for your business.
In this video I show you an hosting company which makes money also offering other types of products and services not related only to hosting but also to marketing and business development
In this video you will see an example of business which offers a software as a service with an incredible pricing plan
In this example I show show examples of business offering email marketing services starting from a free version to different version. They have an incredible pricing plan and make money from FREE offers!
This is a great example of sales funnel which has been copied by many other companies even in other niches
I have 20+ years experience in IT project management, software development and software architecture.
I have led several teams of software developers as project manager, quality manager and as team leader in different companies and different countries in sectors e.g. telecommunication, research & development, travel business, Internet marketing and Internet business, consultancy and services.
I have been responsible to collect the requirements of projects, applications and processes, design the databases and specify the final objects.
During my career I have accumulated a lot of experiences dealing with processes of any kind and the need to define the tools to manage them and collect the information.
I have organized all my experiences in courses which are not only a list of functions and methods but contain also my practical experiences and considerations about how to cope with the different situations and which solutions to suggest.