This is a comprehensive training course on how to build a strong relationship with your Email list, and actually make more sales from your email campaigns.
I created this course based on my own experience and failures early on in my online marketing career.
If you are just getting started with email marketing or you are just not getting the results you want from your existing email marketing efforts, then this course is for you.
This Course is made up of 20 Video Lectures and several handouts that help supplement the main course material.
You should be able to complete this course easily in a single week, but remember you can come back for a refresher anytime.
I created this course to take you by the hand and walk you through all the topics you need to create and manage your email campaigns and help you build out your sales funnel.
We start with the purpose of your campaign, The critical skills you must master to really be successful in email marketing
you will learn how to write, structure and create your email campaigns
In addition You will learn:
What’s The Purpose Of Your Email Campaign?
Before you write a single email, or make a single dollar from your list, the first thing you absolutely have to do is to determine what it is you actually want to accomplish with your email campaign.
How To Organize Your Email Campaign
To move people closer to making a purchase from you, you don’t just send them sales emails all day. You need to use a number of different types of emails in your email campaign.
How To Create Credibility With Your Subscribers
Having credibility with your subscribers is absolutely critical to your success. If your subscribers don’t trust you or don’t believe you know what you’re talking about, then they sure as heck aren’t going to buy from you.
How You Should Write Your Emails
So now you know why you’re creating a list, and what your purpose for your email campaign is, it’s time to actually get started putting things together.
How To Create Rapport With Your Subscribers
Along with building trust and credibility with your subscribers, another critical thing you have to do is build rapport with them.
Writing A Call-To-Action In Your Email
One of the most important parts of your actual email is your call-to-action. You don’t write emails to your list just for the sake of writing emails.
Writing Headlines For Your Emails
The headline is one of the most important parts of your email. The headline is what draws the reader’s attention to your email. It tells them what the email is about and allows them to determine if they’re going to open it up or not.
How To Write Content Emails
Content emails should really be the backbone of your email campaign. This is where you provide high value advice and information to your subscribers, and it’s also how you build a relationship with them. The more great content you provide to them, the more they will come to know, like, and trust you.
How To Write Free Gift Emails
These are some of the easiest emails you’ll write, but they’re also some of the most effective when it comes to building a relationship with your subscribers.
How To Write Promotional Emails
These emails are the ones where you really make your money. Well, actually you really make your money when you build a strong relationship with your subscribers, but these promotional emails are where you collect the money.
How To Write Feedback Emails
Feedback emails are when you send an email to your subscribers asking for feedback about something specific, and requesting that they actually reply to the email and give you their answers.
How To Write Emails That Generate A Response
The key to getting a good response from your subscribers when you send them emails is to write each email as if you are writing to one person, and not to an entire list of people.
How To Properly Format Your Emails
Something most people don’t pay enough attention to is the formatting of your emails. This is critical to getting a higher response to your emails.
Why You Must Write Your Own Emails
When it comes to writing high-response emails, a lot of people get worried.
How Often Should You Be Mailing Your List?
This is the type of question that pops up all the time when it comes to email marketing.
How To Track The Success Of Your Campaigns
So we’ve talked about how important it is to track the effectiveness of your emails, and see where you can improve your campaign.
The Biggest Email Marketing Myth
The biggest myth about email marketing is that you can create one product, setup one email campaign and just ride that out to riches for the rest of your life.
How To Make Money From Your Subscribers In The Long Run
So now you know the importance of having to adapt and change to your market and your subscribers’ needs, instead of just relying on one product or one email campaign, here’s how you can set your online business up for success.
I am a Full Time Cruiser and Entrepreneur. Living and working from my boat "the Gypsy Soul"
In my former life I was an IT Manager & computer geek for the last 25 years. When the economy went south, so did I. I decided to chuck the old life, move aboard my boat and start doing my own thing. I currently run several Blogs and Websites on a variety of topics. I'm most interested in teaching others how to make the leap and escape the 9-5 grind, and live their dreams.
I've been cruising full time now for just over a year and I've learnd many things. the chief among these is:
The secret to happiness in life is:
Growth and contribution
Learn & Grow, Teach & Contribute