The Definitive Guide For Website Owners
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The Definitive Guide For Website Owners

Learn how to understand your Web Designer and how to make the right choices for your website.
4.0 (1 rating)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
86 students enrolled
Last updated 3/2014
English
Current price: $10 Original price: $30 Discount: 67% off
3 days left at this price!
30-Day Money-Back Guarantee
Includes:
  • 5 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • By the end of this course, you will know how to best supervise the creation of your website.
  • You will learn Web Terminology.
  • You will learn how to organise the creation of your website.
  • You will learn about current Web Technologies.
  • You will learn about Content Management Systems.
  • You will learn about the Types of Websites.
  • You will learn about Important things such as Usability, Accessibility and Good Content.
  • You will learn about the Website Creation Process.
  • You will learn about Search Engine Marketing & SEO.
  • You will learn about Social Media Marketing & Social Networks.
  • You will learn about Website Analytics & Web Master Tools.
  • You will learn about Reputation Management & Brand Monitoring.
  • You will learn about Keeping your site up to date & planning for the future.
View Curriculum
Requirements
  • Basic knowledge of Personal Computer use
  • Basic knowledge of any Internet Browser
Description

The Definitive Guide For Website Owners is about teaching people that own websites or that want to own a website, what is the proper methodology and which are the correct steps to take, in order to bring their site to the level of performance they wish and to better understand the process of creating and maintaining one, using modern day to day tools.

In this course, you will find Video Presentations, Powerpoint Presentations, Articles and a Glossary of Common Web Terminology that will help you understand more about Web Technologies.

Because "The Definitive Guide for Website Owners" is a guide, it is structured in a way that gives you the option to either view it as a whole course, one Lecture after the other, or to choose the Lectures that interest you depending on their topic. This is very helpful for students that already have some knowledge of the course's main subject and would like to learn more.

You should take this course, if you are an unhappy website owner, not satisfied with your website investment, or an inexperienced website owner that does not understand how your website works or why it works in the way it does, or someone that just doesn't own a website but would like too, then this course is for you. This course will prove useful for young Web Designers with fresh ideas that are just now starting their career and are still looking for ways to improve their methodology, it will provide handy tips for experienced Web Designers looking for a couple of new ideas to perfect their procedures, also Marketing managers that have been assigned the task of supervising the creation of a new site for their company, Business owners looking to commission a Web Professional - Agency to build their new Business website, or simply people that are interested in learning about the theory of creating a website in general.

Who is the target audience?
  • Website Owners
  • Business Owners
  • Marketing Managers
  • Junior Web Designers
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Curriculum For This Course
148 Lectures
05:11:19
+
Introduction to the course
2 Lectures 02:18
An introduction to The Definitive Guide For Website Owners.
Preview 01:04

A brief outline of the sections that this course will cover.
An outline of the course
01:14
+
Getting started
2 Lectures 05:38

An explanation of the terms Web Professional and Web Agency and their differences.

What is a Web Professional or Agency
02:12

10 tips on how to find the ideal Web Professional or Agency

How to find the ideal Web Professional or Agency
03:26
+
Before contacting a Web Professional or Agency
8 Lectures 19:06
What will we talk about in this section
00:52

How to determine your website's goals and business objectives.

Preview 02:01

How to determine your website's target group.

What is your target group
02:56

Learn how to choose a domain name that is right for your website and that will affect it's success.

Choosing the right Domain Name
00:45

Learn what a website's fundamental content is?

Website fundamental content (logo, photos, text, site tree)
01:57

Learn how to prepare a good website brief for your web professional or web agency.

The Website Brief
06:30

Find out why the website budget is so important to the success of your website.

Preview 02:52

A brief mention of what was discussed during this section.

What we talked about in this section
01:13
+
Web Technologies
10 Lectures 12:59

A brief mention of what will be discussed during this section.

What will we talk about in this section
00:31

A brief introduction to the current website technologies you must know about as a Website Owner.

Preview 01:04

Learn what a Desktop Device is.

Desktop Devices
00:55

Learn what a Portable Device is.

Portable Devices
01:07

Learn what a Mobile Device is.

Mobile Devices
01:23

Learn what a Desktop Operating System is. A list of most known Desktop OS.

Desktop Operating Systems
01:54

Learn what a Mobile Operating System is. A list of most known Mobile OS.

Mobile Operating Systems
01:32

Learn what a browser is. A list of known browsers.

Browsers
02:07

Learn what a CMS (Content Management System) is.

Preview 01:40

A brief mention of what was discussed during this section.

What we talked about in this section
00:46
+
Content Management Systems
14 Lectures 42:38

A brief mention of what will be discussed during this section.

What will we talk about in this section
01:00

Learn what are the benefits of using a CMS for your website.

Why use a CMS
04:22

Learn what the differences are between Open Source CMS and a Proprietary CMS.

Open Source CMS vs Proprietary CMS
02:15

Learn what the differences are between Hosted CMS and a Non Hosted CMS.

Hosted CMS vs Non Hosted CMS
02:08

Learn what is the ideal level of control your CMS should give you.

The Level of control you need from your CMS
02:09

Learn why User Permissions are important in a CMS.

User Permissions
01:09

Learn why Multilingual support is essential for your website.

Multilingual support
00:59

Learn why it is important to have both a Desktop and a Mobile Dashboard to access your CMS.

Desktop and Mobile Dashboard
01:06

A brief introductions to the Wordpress CMS.

Wordpress
04:47

A brief introductions to the Joomla CMS.

Joomla
06:07

A brief introductions to the Drupal CMS.

Drupal
04:43

A brief introductions to the SquareSpace CMS.

SquareSpace
05:59

A brief introductions to the Adobe Business Catalyst CMS.

Adobe Business Catalyst
04:48

A brief mention of what was discussed during this section.

What we talked about in this section
01:06
+
Types of Websites
29 Lectures 48:46

A brief mention of what will be discussed during this section.

What will we talk about in this section
01:17

Learn what a "Company Profile" type website is.

Preview 01:08

Learn what a "Company blog" type website is.

Company blogs
01:51

Learn what a "News site" type website is.

News sites
01:27

Learn what a "Information" type website is.

Information websites
01:11

Learn what a "Portal" type website is.

Portals
01:18

Learn what a "Forum" type website is.

Forums
01:53

Learn what a "Personal blog" type website is.

Preview 01:58

Learn what a "E-commerce" type website is.

E-commerce sites
01:55

Learn what a "Online Catalogue" type website is.

Online catalogue websites
01:26

Learn what a "Travel Guide" type website is.

Travel Guides
01:50

Learn what a "Hotel website" type website is.

Hotel websites
02:04

Learn what a "Social Media" type website is.

Social Media sites
02:01

Learn what a "Social Bookmarking" type website is.

Social Bookmarking sites
01:51

Learn what a "File Sharing" type website is.

File Sharing websites
01:24

Learn what a "Search Engine" type website is.

Preview 01:48

Learn what a "Mobile" site is.

Mobile sites
01:36

Learn what a "Affiliate" type website is.

Affiliate websites
01:35

Learn what a "Review" type website is.

Review websites
01:57

Learn what a "Mini site or Micro site" type website is.

Mini (Micro) Sites for Products or Brands
02:19

Learn what a "Gaming" type website is.

Gaming websites
01:24

Learn what a "Gambling or Betting" type website is.

Gambling or Betting websites
01:32

Learn what a "Dating" type website is.

Dating websites
01:35

Learn what a "Educational or E-Learning" type website is.

Educational or E-Learning websites
02:33

Learn what a "Photo Gallery" type website is.

Photo Gallery websites
01:26

Learn what a "Webmail" type website is.

Webmails
01:30

Learn what a "Web App" or Web Application is.

Web Apps
01:56

Learn what a "Wiki" type website is.

Wiki websites
01:38

A brief mention of what was discussed during this section.

What we talked about in this section
01:23
+
Some important points
15 Lectures 25:16

A brief mention of what will be discussed during this section.

What will we talk about in this section
01:07

Learn why it is important to Establish your team roles.

The Importance of Establishing your team roles
03:26

Learn why it is important to get your website ready as fast as possible, without delays.

The importance of getting your website up and running fast
01:22

Learn why Usability and the User Experience is important.

The importance of Usability and the User Experience
01:51

Learn why Accessibility is important.

The Importance of Accessibility
01:35

Learn why having a Mobile site is important.

The Importance of a Mobile site
02:46

Learn why it is important to understand Screen Resolutions.

The Importance of understanding Screen Resolutions
01:17

Learn why it is important to understand Responsive Web Design.

The Importance of knowing what Responsive Web Design is
01:39

Learn why it is important to have an Eye Pleasing Interface for your website.

The Importance of an Eye Pleasing Interface
01:25

Learn why it is important to understand the Fold.

The Importance of understanding the Fold
01:28

Learn why it is important to have a good website Structure.

The Importance of a good Structure
01:14

Learn why it is important to have good Content.

The Importance of good Content
02:12

Learn why it is important not to keep on adding more & more features to your website.

Preview 01:44

Learn why it is important to have a Legal Disclaimer.

The Importance of a Legal Disclaimer
01:07

A brief mention of what was discussed during this section.

What we talked about in this section
01:03
+
The Website Creation Process
14 Lectures 25:31

A brief mention of what will be discussed during this section.

What will we talk about in this section
00:51

Learn about the Website Documentation process.

Website Documentation
02:10

Learn about the Flow Charting process.

Flow Charting or Mind mapping
01:32

Learn about the Wireframing process.

Preview 01:47

Learn how to determine your Calls to Action.

Determining your Calls to action
01:43

Learn about the Screen (UI) designs process.

Screen (UI) designs
02:09

Learn about the HTML / CSS process.

HTML / CSS Authoring
02:24

Learn about the Website Development process.

Web Development
02:00

Learn about the Content Management process.

Content Management
01:43

Learn about the Hosting & Domain name process.

Hosting & Domain Name
02:53

Learn about the Debugging process.

Debugging and beta versions
02:17

Learn about the A/B Testing process.

A/B Testing
01:29

Learn about the User group Testing process.

User group Tests
01:39

A brief mention of what was discussed during this section.

What we talked about in this section
00:54
+
What users expect to find on your site
6 Lectures 08:02

A brief mention of what will be discussed during this section.

What will we talk about in this section
00:47

Learn what an "About" page is and how it can help your website.

An "About" page
01:15

Learn what a "What we do" page is and how it can help your website.

Preview 01:07

Learn what a "Products" or "list of Services" page is and how it can help your website.

A Products or Services list page
01:13

Learn what a "Contact" page is and how it can help your website.

A means to Contact you
02:57

A brief mention of what was discussed during this section.

What we talked about in this section
00:43
+
Search Engine Marketing
10 Lectures 25:07

A brief mention of what will be discussed during this section.

What will we talk about in this section
01:06

Learn what Search Engine Marketing is.

Preview 02:30

Learn what the difference between Organic Results and Paid Results is.

Organic Results vs Paid Results
02:12

Learn what SEO is.

What is S.E.O.
03:05

Learn what On Site SEO is.

On Site S.E.O.
05:11

Learn what Off Site SEO is.

Off Site S.E.O.
03:19

Learn what the difference between White Hat and Black Hat SEO is.

White Hat vs Black Hat
02:59

Learn what Google Adwords and Pay Per Click Advertising is.

Google AdWords and Pay Per Click Advertising
02:09

Learn when you should ask for Multilingual SEO.

Preview 01:24

A brief mention of what was discussed during this section.

What we talked about in this section
01:12
6 More Sections
About the Instructor
Spyros Papaspyropoulos
4.0 Average rating
1 Review
86 Students
1 Course
Web Professional

Spyros Papaspyropoulos is a Web/SEO Professional and Awarded Web Designer with more than 12 years of experience. He is Co-founder of www.x2interactive.gr & www.webdesignblog.gr. He has been an active Internet user since 1995 and has been involved with the Web professionally since early 1999. His passion for the Internet and Web technologies motivated him to keep on trying for the best possible solutions. He loves to meet Web Enthusiasts with fresh ideas that have an urge to create new things and to share concepts with them about a better web!

Work Experience

  • Sep 2004 – present
    Co-founder (Owner, Senior Executive)
    x2interactive, www.x2interactive.gr
    Privately held company, 1-10 employees
    Owner and Co-Founder of the company. He loves to design and implement new ideas, but his major role is that of project analyst, coordinator and manager. Together with his business partner John Efstathiou, they are working towards a better more innovative Greek and European Web. Since x2interactive started operating in 2004, it has been Awarded with an Ermis Award twice and has signed with clients from the U.S.A, the U.K., the Netherlands, Spain and Greece. In 2008, Spyros Papaspyropoulos and John Efstathiou co-founded www.webdesignblog.gr, a successful blog about the Internet, Web Design and SEO.
  • Jun 2002 - Jul 2004
    (2 years, 2 months)
    Creative Director (Full time employee, Manager (Manager/Supervisor))
    DotWeb, www.dotweb.gr
    Privately held company, 51-200 employees
    His job at DotWeb was Creative Director in the web department. He was in charge of every Interactive design and usability project that left the building. While at DotWeb his team got awarded with an Ermis Award.

  • Sep 2001 - Jun 2002
    (10 months)
    Senior Web Designer (Full time employee, Professional/Experienced)
    Postscriptum, www.postscriptum.gr
    Privately held company, 1-10 employees
    His role was to design and author websites for big clients of the agency and to supervise a small team of 3 web designers and programmers. He used mostly Photoshop, Dreamweaver and Flash.

  • May 1999 - Sep 2001
    (2 years, 5 months)
    Senior Web Designer (Full time employee, Professional/Experienced)
    Creative Marketing, www.creative.gr
    Privately held company, 11-50 employees
    Worked as a Senior Web Designer and assistant to the creative director.

Awards
Spyros Papaspyropoulos has been awarded many times from different organizations on a personal level. A list of all his awards can been seen below:

  1. ERMIS SILVER 2004 Award for Best Personal Website
  2. ADA (American Design Award)
  3. Golden Artsy Award
  4. The Design Firm Directory 2004-05 Award

Personal Blogs
For a more personal touch, you can read his personal blog that is located at www.papaspyropoulos.com.

Currently
At this time, in collaboration with John Efstathiou, Spyros Papaspyropoulos is working on the expansion of www.x2interactive.gr and on new innovative ideas. He is a mobile office evangelist having perfected working while on the move. His faithful companions are his 15.4” MacBook Pro, his iPad and his iPhone, with which he can be in touch with all the digital world any time of the day.