Running a Mobile App Dev Business: The Complete Guide

Learn how to start and grow a mobile app development business. Get up & running in less than 1 week.
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  • Lectures 88
  • Length 17 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 8/2015 English

Course Description

The mobile app development industry is growing at a blazing 43% per year and shows no signs of slowing down. This represents a huge opportunity for you - bigger than it's ever been before. Whether you want to code or not, you can capitalize on the over 16 billion dollars of money spent per year on mobile app development services. Part-time or full-time, you can build an awesome portfolio and an even better income taking on mobile app development projects. 

Over the last four years I've personally overseen the launch of over 100 apps from concept to deployment. I've grown my business from one small client to over 100. Today, we make apps for big name brands such as Walmart, GNC, Dick's Sporting Goods, and other Fortune 500 companies.

I created this course to teach you how you can hit the ground running by starting a mobile app development business - no coding necessary. I see a lot of people floundering to start or grow their mobile businesses because they don't have the mentorship or the guidance to do it right. This course is my answer for all of you who have reached out for help. I've piled everything I know and everything that has made my business successful into this course. I'm going to show you how to jumpstart your business, grow it quickly, and manage your business like a professional - all from the comfort of your laptop.

What are the requirements?

  • No pre-requisites necessary.
  • Programming experience is helpful but not necessary.

What am I going to get from this course?

  • Choose the most effective platform strategy for your business
  • Understand the advantages and disadvantages of Native vs. Hybrid and iOS vs. Android apps
  • Predict the timeline for starting your business and effectively allocate your time
  • Decide between hiring in-house employees or contractors
  • Choose whether or not to offer generalized or specialized mobile services
  • Understand the different types of contractors and where to find them
  • Recognize the core components of successful mobile development firms
  • Discover cheap and professional ways of creating an online presence
  • Select a name that's attractive and conveys your core messaging
  • Master the biggest platforms for contracting: Freelancer and Upwork
  • Use advanced search techniques to find specialty contractors
  • Create and organize a professional and effective portfolio
  • Use uncommon techniques to grow your portfolio faster
  • Utilize 15 different strategies to find and attract potential clients
  • Create different types of proposals (using Proposify and Nusii) and understand when to use each
  • Use ballpark estimates to strategically to close clients sooner
  • Manage clients effectively and use your time efficiently
  • Keep client retention rates high and minimize churn
  • Sniff out a client's budget before they tell you
  • Use advanced best practices to maintain your businesses growth
  • Figure out the optimal pricing configuration for your rates
  • Learn how to handle client meetings in person
  • Make long term decisions about which clients to retain and which to lose
  • Integrate Asana into your workflow to increase transparency and efficiency

What is the target audience?

  • Mobile app developers who want to learn how to expand their skills into a business.
  • Non-technical entrepreneurs who want to start a business building mobile apps.
  • Established freelancers who want to add development services to their offerings.
  • Marketing, strategy, and SEO consultants who want to expand their business and offer more to their clients.

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Introduction (26 minutes)
Course Overview
Preview
09:30
First thing to do
Preview
00:58
7 reasons to start a mobile app development business
Preview
10:35
The Sprintkick story
04:58
Section 1 review material
24 pages
Section 2: The Essentials (56 minutes)
The startup timeline
09:56
How does this work as a programmer / non programmer?
05:20
iOS versus Android
10:56
Native versus hybrid
10:51
Build yourself or contract?
05:21
In-house hiring or out of house?
08:27
In country or out of country?
04:44
Section 2 review material
58 pages
Section 3: Setting up your presence (65 minutes)
Focus on 80/20 solutions for your online presence
04:30
Looking at other studios
11:23
Going further in-depth looking at studios
11:57
Picking and configuring a template on Templatemonster
17:12
Picking and configuring a template on ThemeForest
09:43
Selecting a name
14:08
Advanced: Upgrade your presence with custom design
05:58
Section 3 review material
26 pages
Section 4: Finding subcontractors (66 minutes)
What makes a good long-term partner?
03:52
Intro to Elance
19:31
Intro to Elance 2
02:37
Intro to Upwork
19:38
Intro to Upwork 2
05:51
Intro to Freelancer
08:59
Finding freelancers elsewhere
05:38
Section 4 review material
23 pages
Section 5: Building a portfolio (22 minutes)
How important are portfolios?
05:54
Use these tricks to grow your portfolio faster
04:38
Thoughts about portfolios
04:06
Buying testimonials and case studies
07:42
Section 5 review material
21 pages
Section 6: Getting clients (71 minutes)
Strategy: Email scrape and blast
11:15
Strategy: Offer adjacent services to those hiring in-house
11:31
Strategy: Discount offers to groups
11:02
Strategy: Use your affiliations
04:10
Strategy: Tag your work
05:01
Strategy: Sell things that require maintenance
03:15
Strategy: This sucks let me fix it
04:47
Strategy: The perpetual discount
04:13
Strategy: Build something and give it away
06:58
Strategy: Making tutorials strategy
08:39
Section 6 review material
56 pages
Section 7: Building proposals (79 minutes)
Our technique, in-depth costs of everything
07:38
Types of proposals
15:08
Components of proposals
19:23
Tools for getting proposals done faster
18:00
How much do you customize?
07:54
Ballpark estimate versus exacto
06:07
Strategy: Introduce ideas and see if they stick
05:10
Section 7 review material
Article
Section 8: Managing clients (64 minutes)
Keeping the right distance
08:38
Confidence is key
08:35
Just enough jargon
08:12
Sniffing out their budget
12:40
Speed is important
06:28
Client budgets and the difference they make
04:38
Do you deliver what's good or what the client likes?
05:14
Don't talk about problems, say what's happening
02:20
Is the client always right?
07:30
Section 8 review material
65 pages
Section 9: Best Practices (102 minutes)
Should you submit the app for your client?
06:54
Under promise, over deliver
10:12
What is agile? Should I use it?
08:12
Price per project, price per hour
08:00
Should you worry about competition?
04:37
Hedging your launch date
04:06
Beautiful design makes beautiful development
05:48
Running without contracts
06:47
Red flags for bad clients
10:04
Rich clients versus successful clients
03:53
Tell when you're getting fizzled
07:59
Don't quote off the top of your head
04:24
Meeting in person
09:50
Is there a benefit to delivering early?
02:42
Repeat customers are the best
03:38
Avoid assumers
05:03
Section 9 review material
107 pages
Section 10: Internal management is crucial (44 minutes)
Intro to Asana
12:26
Getting more in-depth with Asana
10:01
Making Asana work for you
13:50
Turning Asana inside out
08:09
Section 10 review material
21 pages
Section 11: Free documents & resources
Our $4k NDA. Yours free.
3 pages
Our standard Development Contract Template
5 pages
Section 12: Course wrapup
Let me hear your feedback
Article

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Instructor Biography

Evan Kimbrell, Founder of Sprintkick | Ex-VC | Ex-startup founder

Hi, I'm Evan Kimbrell. Thanks for checking out my course.

Currently, I'm the Founder and Director of Sprintkick, a full-service, referral-based digital agency based out of San Francisco. Over the past four years I've overseen the development and launch of over 100 web and mobile apps. Clients range from two-man bootstrapping startups to multibillion dollar Fortune 100s like Wal-Mart, Dick's Sporting Goods, and GNC.

Prior to Sprintkick I worked as a VC for a new firm called Juvo Capital, based out of L.A. I spearheaded the firm's expansion into Silicon Valley and into the Consumer Web tech category.

In the long long ago, I was a co-founder for an educational software startup called ScholarPRO that raised a ton of money and then spectacularly blew up (in the bad way). Before it exploded like the Death Star, I went through five tech incubators (yes, five): Tech Stars, Excelerate Labs, MassChallenge, Babson Venture Program, and Sparkseed.

I'm an avid Airbnb host for the Fisherman's Wharf district of San Francisco. My space has the #1 search ranking for my area, has hosted over 200+ people, and is currently booking out 18 months in advance. I've helped multiple hosts get their properties listed and their prices per night maximized. Results range from an extra +50% in price for established hosts and +400% for brand new hosts.

Hope you enjoy my courses!

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