Summertime Marketing

How to leverage the best marketing season of the year.
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  • Lectures 6
  • Length 1 hour
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
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About This Course

Published 6/2014 English

Course Description

“We don’t market during the summer; everyone’s on vacation.” Unfortunately that philosophy is all too prevalent, and it prevents business owners from capitalizing upon the single most effective marketing season of the year.

Learn all the possibilities of marketing during the summer months. And, if summertime is your busiest time of year, learn how to juggle the demands of your business, with the calls and emails that are still coming in, to ensure a full pipeline of business for the fall.

How can you take advantage of the Clean Desk Syndrome? How can you involve your employees, so they’re engaged and an integral part of your Marketing Team? Summertime is simply full of marketing opportunities!

What are the requirements?

  • The ability to be receptive to a quantum change in the way to think about “Summertime Marketing.”
  • An adaptability to let go of an “All or Nothing” philosophy and replace it with a “Something Is Better than Nothing” mindset.

What am I going to get from this course?

  • To change the attitudes of business owners toward the summer months.
  • To leverage the incredible opportunities of “Summertime Marketing.”
  • To increase business during a generally perceived slack time of year.
  • To help “warm weather” industries balance the demands of long days and the need to keep business coming in for the months ahead.
  • To engage employees, so they don’t fall into summertime laziness and passivity.

What is the target audience?

  • Business owners whose businesses usually slow down during the summer.
  • Business owners who are slammed during the summer, while missing out on filling their pipelines for the fall.
  • Marketing Directors, Sales Directors, Graphic Designers, Website Developers, Public Relations professionals

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

01:53

Here's your intro to our "Summertime Marketing" Course, with a little bit about me. Don't forget to download your copy of the "Summertime Marketing" e-book, to supplement the course.

Section 1: Summertime Marketing: whether it's your slow or busy season
Everyone is not on vacation for the entire summer.
Preview
15:17
14:36

This course possibly requires you to change your philosophy about marketing through the summer months.

12:48

There are lots of strategies to leverage during the summer. Don't try to take on more than three or four.

02:20

OK, where do you want to start? What's most realistic?

Section 2: Conclusion
03:54

As a bonus to this course, I am including my e-book "Summertime Marketing."

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Instructor Biography

Adrienne Zoble, Marketing Consultant and Speaker

My favorite saying is "It's not what you spend in marketing; it's how you spend it." We put BUSINESS OWNERS AND EXECUTIVES on the paths toward GREATER REFERRALS AND ADDITIONAL BUSINESS from existing clients/customers, i.e., marketing smart instead of marketing hard.

I specialize in EFFECTIVE, YET INEXPENSIVE (IF NOT FREE)MARKETING for PRICE-CONSCIOUS CLIENTS reluctant to spend money on marketing. We look at the entire picture, rather than home in on an isolated strategy that is not given enough time to be successful.

I speak and consult nationally and have spoken in four other countries.

Learn how effortlessly you can GROW YOUR BUSINESS THROUGH MARKETING that requires only MINUTES A DAY.

•Prepare a "Do-able Marketing Plan."
•Decrease your marketing costs by 85%.
•Market consistently, without detracting from business as usual.
•Sell more in less time.
•Increase your numbers of referrals.
•Strengthen your average sales.
•Generate additional business from existing clients/customers.

Remember, marketing is not only about getting new clients but PAYING ATTENTION TO AND MAINTAINING the clients you already have.

Specialties:

Marketing, Marketing Consultant, Speaker, Marketing Speaker, Public Speaker, Professional Speaker, Female Speaker, Easy Market Planning, Inexpensive Marketing Plans, Emotional Marketing, referral and additional business marketing, schmoozing scripts, alliance-building, targeting of potential referrers and allies, referral marketing programs, summertime marketing, "Marketing Myth" monthly emails, "Do-able Marketing Plan" workbook, 10-minute market planning, referral marketing and schmoozing.

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