Strategic Innovation For Entrepreneurs
3.7 (3 ratings)
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Strategic Innovation For Entrepreneurs

Learn how to convert a simple idea in a great and unique business model. (Lean CANVAS, Business Model, Blue Ocean, Etc)
3.7 (3 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
1,536 students enrolled
Last updated 1/2015
English
Current price: $10 Original price: $20 Discount: 50% off
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Includes:
  • 1 hour on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What Will I Learn?
Transform an simple idea into a great business model
Learn basic tools to create a business
Understand the process of innovation
Learn the difference between Business model and Business plan
View Curriculum
Requirements
  • Passion for entrepreneurship and change the world
Description


We invite everyone to enjoy this course, which will help you to create a unique and extraordinary business and stay away from competition seriously. This course was created based an award we obtained in the Peter Drucker Challenge.

We hope you enjoy !!

Many entrepreneurs and business scholars believe that being an entrepreneur is born with or something that only a few highly gifted people can carry it out. We think not, and that anyone on the planet can be an entrepreneur and succeed. No need to be a genius, a business manager or have an MBA to start a business. All you need is decision. In fact, the most famous serial entrepreneurs in the world are totally ordinary people, and believe me ... they are no better than you. Only that they had the decision and conviction to bring an idea to reality, and not give up too soon.

Our goal is to offer general advice so you can create a successful business model from anywhere in the world where you are. The course aims to give you the tools to be able to transform a simple idea into a disruptive innovation.

The course is structured in 4 sections:

The Life of an Entrepreneur: In this section we discuss the meaning of entrepreneurship, the personality it needs an entrepreneur to run a business, how to create a successful business model and strategic innovation process.
The Fertilization of the Idea: In this section we talk about the importance of the creation of the idea, the meaning of the idea and how to use differents tools of innovation to create the best idea possible.
The Gestation of the Idea: In this section we analyze the process of developing the idea chosen in order to achieve a unique business model.
The Birth of the Idea: In this last section we analyze the birth of the idea, the launch of the business model and the importance of testing the model.

The main benefits of this course are:

  • Meaning of entrepreneurship
  • Understand that requires an entrepreneur to be successful
  • Understand what it is an idea and how work it.
  • Clarify ideas
  • Systematically develop an idea
  • Achieve various business models
  • Choosing the best business model
  • Launch and test business model
  • Feedback and changes according to market realities
  • Achieving a unique, different and sustainable business


This course is based on an essay that we sent to international management challenge in which we obtained a place among the best. (Peter Drucker Challenge)

We hope that you create your own Great Business, with a picture and a clearer view of what is build and manage a business.

Who is the target audience?
  • Entrepreneurs
  • Startups
  • Small businesses
  • Students
  • Managers of business
  • Freelancers and independent workers
  • And all people who wants to know how to create a succesfull business
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Curriculum For This Course
Expand All 22 Lectures Collapse All 22 Lectures 01:10:50
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Introduction
1 Lecture 02:53
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The life of an entrepreneur
5 Lectures 10:37

In this video will discuss the concept of entrepreneurship and its meaning through the years.

Preview 02:35

This video details what it means being an entrepreneur for us.

Preview 00:51

Here we analize the characteristics of personality that need the entrepreneurs to be succesful.

Preview 03:11

3 things that we believe are very important to create a succesful business.

Three things to create a successful business
01:56

In this video we talk about the meaning of the strategic innovation process and the importance that it have in the creation of a succesful business model.

Preview 02:04
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Fertilization of the idea
5 Lectures 09:44

Here we analize the meaning of the idea trough of three concepts.

What is an idea?
01:37

This video explain what is the fertilization of one idea and how the idea appear in our minds.

Fertilization of the idea
02:17

The meaning of a business idea.

Business idea
00:58

Here we give you tools to create the best idea possible.

Innovation, creativity and sources of ideas
03:47

This video shows the requirements that I need to achieve the best idea.

Is my idea really extraordinary?
01:05
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Gestation of the idea
7 Lectures 34:04

This video talks about the importance of working the idea and develop it systematically to achieve a solid and sustainable concept.

Gestation of the idea
04:44

Concept of business model.

What is a business model?
03:53

In this video we talk about the difference between business model and business plan.

Difference between business model and business plan
04:44

Here we analyze the concept of the method Canvas, its importance and how to use it step by step.

Canvas method
08:10

In this video we look at the Blue Ocean Strategy, Value Curve and ERIC matrix and the importance of each of these tools in the innovation process.

The value curve, Blue Ocean Strategy and ERIC matrix
08:40

Here we analyze the quality of a business model to be extraordinary.

Quality of a business model
01:41

Here we analyze scalability can have our business model.

Scalability of a business model
02:12
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Birth of the idea
3 Lectures 09:16

In this video we analyze the importance of launching the business.

Business model launch
02:44

In this video we analyze the importance of validating the idea and change it if required.

Validation of the business model
01:53

In this video we analyze the importance of the business plan and why it is best developed at this stage and not at the beginning.

Business plan
04:39
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Final conclusion
1 Lecture 04:16
Final conclusion
04:16
About the Instructor
Marco Dadone
3.7 Average rating
3 Reviews
1,536 Students
1 Course
Entrepreneur

I am Marco, from Argentina. I am entrepreneur, business manager and consultant. I am Co-founder of Toortl. After i graduated from Business School at the National University of Córdoba (Argentina), in december of 2011, i spent almost all my time to entrepreneurship, consulting and management study. I am a fervent reader of all kinds of issues related to management and business. Last year, my brother and I participated in an international challenge of management (Peter Drucker Challenge) and we were chosen from the best. I am convinced that through the management and entrepreneurship we can keep improving and changing the world.

Andres Dadone
3.7 Average rating
3 Reviews
1,536 Students
1 Course
Entrepreneur

Hello. I´m Andres Dadone from Argentina. I´m a entrepreneur who try to help every entrepreneur to be successfull and understand how to make the right things. I love entrepreneurship and I believe if there were more successfull entrepreneurs, we can build a better world. With my brother, we started Toortl. And we love being teachers.

Last year, my brother and I participated in an international challenge of management (Peter Drucker Challenge) and we were chosen from the best. This was the starting point to create "Strategic Innovation for Entrepreneurs". This was amazing for us because our guru on management was always Peter Drucker. We are agree with almost all thoughts, deductions and analysis of him.