This short and punchy course focuses upon the essential activities when applying for a job in any industry. It is applicable to all age groups. It does not matter what age you are, whether you are leaving college, returning to work after a career break, or bringing up a family. Perhaps you are in the mature age bracket seeking employment after layoff or redundancy, or just seeking part-time employment.
This approach offers something to everybody. Most of the content concentrates on the social psychology of how people present themselves in public and, in this instance, to recruiters. It offers many common sense solutions, but also highlights elements of research in social psychology that have direct relevance to getting that elusive job.
The presentation and the lectures are forthright, straight talking and firmly ask the student to take responsibility for their future and take action.
Students taking this course will need to work through the exercises found in the PDF downloads and, together with the video series, should amount to 3 hours initially. We strongly suggest that students ‘practise’ additionally especially regarding:
Lecture 1: Introduction - Strategies & Tactics for getting ‘the’ Job
For many people, getting a job is a real challenge. Here we talk about some of the harsh realities and how this impacts, whether a recent school or college leaver or in the twilight of their career. This session introduces the student to applying for a job, planning and preparing for the interview, projecting yourself as a desired brand and person, and developing the right attitude. This lecture prepares the student for developing their expertise by asking some difficult questions.
Lecture 2: Brand You: Brand You – Making ‘You’ a Valued & Marketable Commodity
This session is about making the student a brand and a valued member of staff to the hiring organisation. It asks the students to undertake a SWOT analysis assessing personal strengths, weaknesses, opportunities and threats.
Lecture 3: Developing a Strong & Powerful Resume or CV
Here, the key is developing a powerful resume or CV that stands out from the competition. It also confronts the issue of how you present yourself on social media sites, and the action you can take to leverage yourself.
Lecture 4: Marketing Yourself to Best Advantage
This lecture concentrates on marketing and self-assessing the ‘brand you’ concept introduced earlier. It focuses particularly on Linkedin.
Lecture 5: Gaining Experience to Promote Yourself
If you don’t have experience, how can you get a job that requires prior experience? Here, Philip discusses how you can get that experience and how to answer competency based questions that will be coming at you at the interview.
Lecture 6: Preparing Yourself to best advantage for the Interview
Critical to getting that job is performing well at the interview. This session focuses on the planning and preparation before completing any application forms or attending an interview. Here, competency based interviews provide the much needed ground work to get that elusive job.
Lecture 7: Plan and Rehearse the Interview to your Success
Planning is important, but rehearsal for the interview is critical. The advice here is; don’t leave your rehearsal until the day of the interview. You need to prepare yourself for responding to those difficult questions.
Lecture 8: Body Language & Performing to Perfection
This final session highlights the importance of body language in how you communicate at interviews. Here some detail is explained in terms of the power of nonverbal communication in creating a strong and positive impression with recruiters.
If you have seen any of Philip Atkinson’s videos you will know he is keen advocate of personal change and believes that anybody can do anything if they put their mind to it. Prior to running his consultancy and training business, he taught organization psychology at several business schools and never lost the buzz for running active workshops on group and personal development. Philip loves presenting vibrant and lively sessions and believes that it is a fundamental personal need for people to actively and creatively develop their own learning skill and habits.
Most of Philip’s work is split between working with big corporates on Business Transformation projects and coaching and developing senior managers, personal influence and persuasion strategies for self-empowerment.
Philip is based in Scotland in the UK and he works throughout the UK, Europe and the USA.
He has written 7 business books and had published over 300 Journal articles which are freely available on his websites.
Currently, he is transferring many of his training courses into programs which he believes will be valuable for Udemy students and business customers.