Storytelling to influence is a hot topic today! Sadly though, how to tell stories to influence is one of those “easier said than done” things in life isn’t it? I certainly felt that way years back when I started on my own path at becoming better at storytelling to influence, especially in my professional life where data and rational thought were the only influence tools used.
Oh, I’m sure you’ve noticed I keep saying storytelling to influence, and not just storytelling. After all, any of us can tell a story for fun, but a story to influence is a little different, with a different intention and outcome, which is to influence. And in my five years plus of studying and practicing storytelling to influence, I found most storytelling tools don’t really work in an influence situation, which frustrated me!
I fully intend to prevent you from having that same frustration and that's why this course was born. And all it takes is to watch three main lessons spread over 23 short videos!
I’ve made this course as simple to learn as possible, and with fun characters and stories to help you remember the tools to influence with a story. In this course, you’ll learn how to find stories, attach a few meanings to every story, how to safely practice storytelling to influence privately till you're ready to do it publicly, and when it’s time, to slip influence stories naturally and comfortably into your conversation. You’ll also find exercises and quizzes at selected parts of the course to really make the lessons stick. And by the way, my learning company is called Sticky Steps because our tips and tools stick with you - forever!
A quick preview of what's to come to help you transform yourself into a storyteller to influence!
Find out what is a story to influence and what isn't! Gain clarity now.
A little proof from Neuroscience research to convince us once and for all that storytelling works.
Find out exactly when you must tell your story to influence so that it has maximum effect!
The late, great Stephen Covey said in his monumental book, "The 7 Habits of Highly Effective People", that one key habit is to start with the end in mind. That's what this chapter is about as you set about becoming a storyteller to influence.
A quick pit-stop to refresh your memories about storytelling to influence!
A quick review of Lesson 1, and that was a fun lesson wasn't it?
A quick peek and overview of how to start building your collection of stories. Without a library, it's tough to share your stories to influence!
Instead of searching high and low to find stories to influence, this chapter shows you the three areas to find super useful stories.
We know that stories come from (1) our own lives, (2) lives of others, and (3) a combo of both, but why not tell METAPHORICAL stories that I keep reading about in other courses. For example, if you want to influence others to follow instructions, why not tell the ancient Greek story of Icarus, who ignored his father’s instructions and flew too too close to the sun and failed in his quest for freedom. So the question is, why must you AVOID this?
Find out how to attach different meanings to each story so that you can "recycle" or "repurpose" one story for different influence situations.
Learn how to find useful influence stories from your own life, and how to build a vast library of personal stories with multiple meanings.
Learn how to find useful influence stories from other people's lives, and how to build a vast library of these stories with multiple meanings.
Time out for a quick recap!
Learn how to combine influence stories from your own life, and from the lives of others, and how to build a vast library of combo stories with multiple meanings.
How to find the right story to influence by following the simple tips in this chapter.
A quick review of Lesson 2, and wasn't that really fun, interesting, and did we already say fun?
This quick intro tells you what to expect in this final section so that you can tell a story that captures and leads the imagination of your audience to where you want them to go with your story!
Learn a simple and cool four-step process to tell your story to influence.
Learn how to start and end your story to influence naturally and comfortably.
Learn how to bring life to your story using very simple tools.
Time out for a quick recap!
More tools to bring life to your story to influence and really capture your audience's attention.
Learn secret storytelling weapons. If I told you what these were here, it wouldn't be a secret would it?
It's a wrap! And we all lived happily ever after ...
Jeff enjoyed an amazing 26-year long, once-in-a-lifetime experience as a helicopter pilot and flight instructor with the Singapore Air Force, rising to the rank of Lieutenant-Colonel before starting a training & coaching company in Shanghai, China 2006.
He discovered an incredible amount of
super useful tools and shortcuts that helped him become a practitioner
of influence, motivation, accelerated learning, public speaking and
presenting - all topics anyone and everyone needs in life!
Along the way, he picked up a few qualifications to help him even more, and has a Masters in Social Science (Counselling), and is a certified Neuro Linguistic Programming trainer, PhotoReading instructor, and Hypnotherapist.