– COURSE UPDATED: OCTOBER 12, 2016 – NEW LECTURES ADDED –
Why do kids love stories?
Well, the reason is that the mind tends to “think in stories”.
When you tell a story, the person listening opens up, their defences come down, and they begin picturing what you’re telling them.
Now what do stories have to do with selling and marketing?
A story is an excellent way to build credibility and trust with your prospects. It's a way to connect with them and relate to their problems, frustrations and underlying emotions.
When you tell a story that has elements your prospects to relate to, it immediately persuades them to take action and buy what you're selling. As opposed to pure information without stories tends to “roll off” and not stick.
The Story Selling course is a simple framework for creating stories that persuade, trigger action and causes customers to buy your products and services. By the end of the course you’ll be able to use stories in your copy and marketing to trigger more sales and connect with your prospects on an emotional level.
In this short course we'll cover:
Who is this course for?
Great stories lets you move past mere transactions and connect way, way more deeply. When you connect your audience will buy from you over and over again.
You will learn why learning how to tell stories is a valuable skill and those stories are valuable assets in your business.
You will learn why storytelling triggers parts of your brain that triggers actions and persuades them to make a decision based on the brain is structured.
You will learn why deep down inside customers are craving a story behind every product/service that is being offered and why the best products are the ones with the best stories.
You will learn how to talk about your story from the perspective of your customer so they can resonate with the feeling of trust and credibility.
You will learn how to show that your frustrations and failures led to the same emotional feelings that the customer is facing.
You will learn how to showcase your success in a way that your prospects can have hope that it too is possible for you.
You will learn how your results are your proof for your story.
You will learn how to talk about your solution as a system that worked for you and got your predictible results.
You will learn how to talk about your solution or product as a system that worked for others.
You will learn how to end your story as something that people can look forward to where your product/service is something they too can look forward to.
We will end the course and give next steps.
Please don't forget to leave a review to the course and mentioned how it benefitted you!
Learn how you can connect with me.
You have something to share—something that will not only engage, inform, surprise, delight, and impact your audience, but that will also help you reach your business goals. And I am the bridge between your business idea and your audience.
I'm a a digital marketing and small business expert who has been connecting people and products through online marketing close to a decade.
With a foundation in working and consulting multinational businesses, I bring this expertise to people who are looking for growth in their business by expanding their market to new audiences through marketing strategy, product development, automation, lead generation and engagement through content marketing.
My business and marketing mindsets are to: Put your customer’s needs first. Create automated systems that educate. Provide more value than you take. Question your assumptions and test often. Look to other industries for winning strategies to stand out from the crowd.
My courses are designed for individuals and business owners who strive for strategic vision, expertise in automation, funnel optimization, and create better marketing experiences. Just to highlight a few courses I have: traffic generation, landing page optimization,copywriting, email marketing, automation, customer success, and product launches.
Take a look at my courses below and see what interests you based on your current stage of business or drop me a note if you have any questions about growing your business.