How to Jumpstart Your Business

What an entrepreneur needs to know to start their business.
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  • Lectures 16
  • Length 2.5 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 6/2014 English

Course Description

    Course Summary: What You’ll Learn in DreamCatchers

    DreamCatchers is a basic business course from Rich Ideas.co for people who’d like to start their own business, but don’t know where to start.

    We’ll help you turn your dreams into a successful business you love -- no matter what your passion is.

    Even if you're a seasoned pro at what you do, organizing the initial framework for a business can be overwhelming. This course will step you through the basic process so that you don’t leave out a critical step that might be costly to correct later.

    Along with instruction, you’ll find many suggestions for free or low-cost services to help you manage your business.

    DreamCatchers includes instruction on:

    1. Defining your products and services
    2. Managing finances
    3. Creating a website and web presence
    4. Determining a business structure
    5. Creating an easy plan for your business
    6. Creating an email marketing funnel for sales
    7. Managing social media

    Instruction Level: This course will take you from a beginner to an intermediate level.

    Time Requirements

    Each module, or lecture, will take two to four hours to address the tasks that are taught.

    You might find that some will require less work, and some will require that you start the task, and finish it later.

    You can take your time, but we urge you to make appointments and set deadlines for yourself so that you meet your goals.

    Most important, schedule your time to do the work! You can proceed at your own pace, but if you want to see success in 30 days, follow the schedule by accessing a new module every three days.

    Bonus Material

    The 6-Figure Resource List - Keep this list in the Bonus Material handy (you might want to “favorite” it to keep on your browser tool bar, or save it on your desktop—or wherever you keep your often-used documents). We’ll be referring to this often, and it’s chock-full of “can’t live without” services and links.

    Professional Business Plan – If you think you’ll need to borrow money from a bank or investors to start your business, the Professional Business Plan template and instructions will help you create an in-depth business plan. (For this course, most learners will use the easier Fast-Start Business Plan.)

    Here’s What You’ll Learn:


    MODULE 1: PLAN FOR SUCCESS

    Objective: By the end of this module, you will be able to organize a work-plan and create a system for accountability to achieve goals.

    1. How to organize your plan for success

    2. How to create accountability

    3. How to commit to decision-making

    MODULE 2: WHAT TO SELL

    Objective:By the end of this module, you will be able to determine what products and services you will sell by using a visual mind-mapping tool.

    1. How to design products and services around what you're naturally good at doing

    2. How to brainstorm and create a visual map for sales and services

    3. How to prioritize and decide which one to start first

    4. How to determine who your customers are and what their emotional keys are

    MODULE 3: FAST-START BUSINESS PLAN

    Objective: By the end of this module, you will be able to create a short-form business plan and decide on a business structure.

    1. How to write a Fast-Start Business Plan

    2. How to choose a business structure

    MODULE 4: GOALS & TASKS

    Objective: By the end of this module, you will be able to set goals and create a plan to achieve them.

    1. How to set Primary Goals

    2. How to identify Action Steps

    3. How to divide Action Steps into Tasks

    MODULE 5: FINANCES

    Objective: By the end of this module, you will be able to set up your business financial house, including bookkeeping, banking, and cash flow.

    1. How to find and engage a bookkeeper or do it yourself

    2. How to open a business bank account

    3. How to set up a form to manage cash flow

    4. How to determine if licenses or permits are needed

    MODULE 6: WEBSITE

    Objective: By the end of this module, you will be able to establish an online presence for your business, and create a blog or Coming Soon page.

    1. How to buy a web domain name

    2. How to create a blog or Coming Soon page

    3. How to create a posting calendar

    MODULE 7: SOCIAL MEDIA

    Objective: By the end of this module, you will be able to create and brand a social media plan.

    1. How to set up social media accounts

    2. How to brand your social media network

    MODULE 8: AUTOMATIC SALES

    Objective: By the end of this module, you will be able to use email marketing to build a customer lead list and generate sales.

    1. How to collect email address using an email service provider

    2. How to create and offer free sign-up offers

    3. How to measure conversions

    What This Course Includes:

    This course includes 8 modules with 12 videos and more than three hours of instruction.

    There are 27 worksheets and handouts.

    Each module includes a handout of the video slides and transcribed notes.

    Each module includes worksheets in a PDF format.

    The Bonus Material includes a 6-Figure Resource List.

What are the requirements?

  • Internet Connection
  • Adobe PDF Reader (A free download)
  • Basic proficiency in Excel or other spreadsheet program helpful, but not necessary.

What am I going to get from this course?

  • Learn the critical business fundamentals to start most any type of business in 30 days.

What is the target audience?

  • Beginning entrepreneurs and professionals who wish to start their own business.

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Planning Your Business: Products and Services
09:43

Here’s What You’ll Learn In This Module:

1. How to organize your plan for success

2. How to create accountability

3. How to commit to decision-making

17:52

Here’s What You’ll Learn In This Module:

1. How to design products and services around what you're naturally good at doing

2. How to brainstorm and create a visual map for sales and services

3. How to prioritize and decide which one to start first

4. How to determine who your customers are and what their emotional keys are

Section 2: Creating a Simple Business Plan and Setting Goals
10:56

Here’s What You’ll Learn In This Module:

1. How to write a Fast-Start Business Plan

2. How to choose a business structure

06:40

Here’s What You’ll Learn In This Module:

1. How to set Primary Goals

2. How to identify Action Steps

3. How to divide Action Steps into Tasks

Section 3: Getting Your Financial House in Order
12:25

Here’s What You’ll Learn In This Module:

1. How to find and engage a bookkeeper or do it yourself

2. How to open a business bank account

3. How to set up a form to manage cash flow

4. How to determine if licenses or permits are needed

Section 4: Expanding Your Business Online
10:55

Here’s What You’ll Learn In This Module:

1. How to buy a web domain name

2. How to create a blog or Coming Soon page

3. How to create a posting calendar

09:03

Here’s What You’ll Learn In This Module:

1. How to set up social media accounts

2. How to brand your social media network

10:45

Here’s What You’ll Learn In This Module:

1. How to collect email address using an email service provider

2. How to create and offer free sign-up offers

3. How to measure conversions

Section 5: Bonus Material
5 pages

A valuable Resource List of the services we've used and approved to run your business. Download and keep this handy!

3 pages

A downloadable checklist to keep yourself on track.

Section 6: Bonus Material: Questions and Answers on Business Plans
2 pages

Frequents Questions and Answers on the Fast-Start Business Plan

3 pages

A template to replicate for a professional business plan.

Section 7: Bonus Interviews: Business Financing
15:39

An interview with a Certified Lease Professional / Certified Public Accountant

12:21

An interview with a Certified Lease Professional / Certified Public Accountant

07:05

An interview with a Certified Lease Professional / Certified Public Accountant

06:52

An interview with a Certified Lease Professional / Certified Public Accountant

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Instructor Biography

Jan Moran, CEO Rich Ideas, Harvard MBA

Jan Moran is a serial entrepreneur, author, and co-founder of Rich Ideas, an online community that features training for entrepreneurs and access to expansion capital. She is a graduate of the Harvard Business School and the University of Texas at Austin, where she majored in Finance. 

As an entrepreneur and former CEO and board member, she speaks on a variety of topics, including topics in the retail and beauty industries, technology engagement at retail, entrepreneurship, the business of writing, women in business, and other topics. She is a Wyzant business coach, and is also a member of PEN and The Author’s Guild.

Jan is the co-founder and creator of Scentsa, a touch-screen software program for retailers and brands, including Sephora, Duty Free Shops, JCPenney, and Nordstrom. The fragrance and skincare programs are at Sephora stores around the world. Scentsa was recently sold to Sephora.

She has spoken before numerous groups, including University of San Diego Writers Program, Fashion Group International, The American Society of Perfumers, and library fundraisers. She has represented brands and retailers in media via Edelman and Devries public relations companies.

Jan writes fiction for St. Martin’s Press, a traditional publisher, as well as Sunny Palms Press, her own publishing company. Her fiction and nonfiction books include The Winemakers, Scent of Triumph, Flawless, Beauty Mark, Runway, Essence, Fabulous Fragrances, Vintage Perfumes, Life is a Cabernet, and others. She also writes for magazines, including The Costco Connection, Elle, and travel and cruise publications.

A few of her favorite things include a good cup of coffee, dark chocolate, traveling anywhere, and a warm sunny beach. Jan lives in Los Angeles, but she’s originally from Austin, Texas, and a trace of a drawl still survives to this day.

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