During long commutes or workout sessions, people get tired of listening to the same old music. These people resort to finding content they are interested in and listening to it. Having your own podcast will allow you to reach this segment of people and expand your marketing presence.
Podcasting is relatively easy to do, but you have to know how to get started before you start uploading your audio to iTunes. Without a little bit of training, you will have some serious trouble getting started.
This course is designed to walk you through the steps taking your podcast from an "idea" to a "reality". We will start with learning more about how podcasting actually works and by the end of the course, we will have your first podcast on iTunes and Stitcher radio.
This video goes over a brief introduction on who should be taking the course and why you should be a part of it!
Before we dive into how to set up your first podcast, we need to understand how the world of podcasting works. This video explains the process from recording to listening.
So you want to podcast? What is your podcast going to cover? This video will guide you through some questions you must ask yourself before determining a topic for your podcast.
You will need a roadmap for each podcast you record. This video will help you to create that roadmap so you can have a constant format for your podcast.
A lot goes into a name of a podcast! Make sure you are selecting the correct name for you new podcast.
In order to look professional, your podcast is going to need a professional cover image. This video shows you how to do that for just $5.
In order to share your podcast with the world, you will need to have a hosting site. This video showcases my favorite podcast hosting site, Libsyn.com
When a show is published, it is important for it to carry the right information for the directories. This video will show you how to make sure you have the right information in the right places.
In order to share you podcast with the directories, you will need to have your RSS feed link. This video shows you where to find it.
iTunes is one of the largest podcast directories around. This video shows you how to submit your podcast to be listed.
Stitcher Radio is a new and upcoming podcast directory. This video shows you how to get your podcast listed on the site.
In the audio world, there is a great free audio editing tool called Audacity. This video gives a brief overview of how to use this tool to create your podcast.
If you want your podcast to sound professional, you will need a fantastic audio introduction. I show you how to do that for just $5 in this video. My introduction can be found as the supplementary material attached.
Sometimes it is a great idea to have a guest star on your show. This video shows you how to get interviews and how to record them.
A podcast serves no purpose if you do not share it with the world. This video shows you how to upload your podcast to your hosting service to make magic happen.
Fantastic job getting your first podcast on the web! Now it is time to get people to listen to what you have to say!
Once you get listeners, you will need to get ratings and reviews. This video shows you how to do just that!
Thanks for completing this course! This video walks through what we have learned in the course and also tells you the next steps to take on your podcasting journey.
Chris Wilkey is the founder and CEO of Hosskey Consulting; a social/digital media consulting agency. Over the past five years, Chris has worked for companies such as RE/MAX, Apple, Barnes & Noble, and the Indianapolis American Marketing Association (Indy AMA) and has helped them create communities online. Chris now serves on the board of the Indy AMA and also runs a DJ company on the weekends. He is a serial entrepreneur who has a passion for helping small businesses succeed.