Start and Build Your Own Route From Scratch

An easy to follow guide to starting and building a route from scratch. Become financially independent.
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  • Lectures 23
  • Length 2 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 10/2015 English

Course Description

Have you ever been interested in starting your own business? A lot of people get deterred from starting their own business because they simply do not know what business to start. My answer to this question is to start and build a route for the following reasons.

1) It's simple! As a route owner you are simply buying products wholesale and selling them to retailers.

2) Low overhead. Retailers have many expenses including rent, electric bills, wages, theft, and many others. Manufacturers have similar costs plus equipment costs. As a distributor we have almost no expenses other than gas to make our deliveries, which we will learn how to minimize.

3) Low startup costs. Once an initial investment is made you will simply be reinvesting your revenues to grow your business. We will learn techniques to minimize, if not eliminate these startup costs.

4) Customers are easy to find and keep! They want you and your products. Why wouldn't they? The more they sell the more money they make. We will learn who our customers are and how to find them. The best part is that once they become a customer they are always a customer.

You don't need any experience in the industry to start this business. The course will walk you through the process of starting your own route and building your business from scratch.

This is a one of a kind course as it is the only course that teaches regular people how to start one of the easiest, most profitable businesses out there. Individual entrepreneurs have been doing this business for years and loving the profits. Now there is a way to learn from the ground up how to start and build this business from someone that has not only done it, but is currently doing it.

Students will learn how to find customers, research categories, pick categories, research suppliers, evaluate suppliers, contact suppliers, vehicle choices, POS systems, finding racks, placing racks, mapping stores, and every other aspect of the business.

This is a business that truly gives you the ability to take control of your life; to build a business that gives you whatever income you desire. It's a business that you can grow and grow and grow until you're satisfied with your income. Once you stop growing you won't have to worry about your income shrinking because this is a business that naturally grows.

How is this possible?

1) Your suppliers will continue to release new, exciting products that you simply plug into your route and increase sales, resulting in higher profits.

2) Your current customers will continue to build their businesses by getting new locations. Once they do this, they will simply ask you to set up in their new locations giving you more sales with no work.

This truly is a unique business where you never have to worry about your income shrinking and if you are ambitious, you can create a really big business and hire drivers to run the routes for you!

This is a one of a kind course; the only course that walks you through the ENTIRE process of starting and building a route from scratch.

Become an entrepreneur today by getting the education you need to start your own route.

What are the requirements?

  • Students will be required to take action steps that require specific actions to get the most out of the course.
  • Investments will be required to start the business, but we will discuss ways to minimize investments. $500 + investment in your business.

What am I going to get from this course?

  • Identify potential locations
  • Research categories
  • Research suppliers
  • Contact suppliers
  • Evaluate suppliers
  • How to price products
  • How to find racks
  • Pick a vehicle for specific needs
  • Choose a POS system
  • Talk to potential customers

Who is the target audience?

  • This course if for anyone that has a desire to start their own business, anyone that seeks to build an income, and anyone that has aspired to building a distribution route. The course is probably not for you if you want a job or do not seek being an entrepreneur.

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.


Section 1: Introduction to course

In this video I will introduce myself and provide my experience in the industry.


In this lecture we will learn what a distribution route entails so we can fully understand the industry.


Let's learn the multiple methods of taking this course and the method I would recommend.

Section 2: Our target market

Discuss who we are targeting as our customer and why.


In this lecture we will learn how to find our prospective locations to build our route.

Section 3: Evaluating your market

Following this lecture, you will be able to do further market research on your city.


The first action step! Following this lecture you will be required to take action by visiting potential locations. This will allow you to evaluate products, store layouts, and get a feel for potential customers.

Section 4: Product category

We will now dig into potential products.


In this video we will learn about the nuts and candy product lines.


In this video we will learn about the chips as a potential product.


In this video we will learn about the pork rind product lines.


In this video we will learn about different meat products excluding beef jerky.


In this video we will learn about the jerky product lines.


What other products can you choose? Here we will explore resources for finding any kind of products and open up creativity.

Section 5: Suppliers

Now that we have researched different categories, we need to learn how to contact suppliers of these categories.


In this video we will learn how to evaluate suppliers that we have already contacted.

Before starting this video have at least 5 suppliers contacted with answers to the questions in the previous lecture.

Section 6: Need to know

Once I get a customer, where do I place my rack? In this lecture we will learn rack placement.


Once you start securing locations you will need to map them in the most resourceful way to minimize gas cost. Here we will learn how to do that.


In this lecture we learn about the multiple methods for writing invoices.


In this lecture we will learn about the various choices you have when choosing a rack for your product line.


In this lecture we will learn about the choices you have to deliver your products.

Section 7: The pitch

Securing new locations is the main source of growth for your route. Here we will learn what to say to potential customers.


You now have the resources and the knowledge to build your own route. In this lecture we will wrap up the course and congratulate you on your journey.

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Instructor Biography

My name is Charles Gregory. I am a recent graduate at the Kelley School of Business at Indiana University. Throughout college I had the privilege of running my own business.

I took over the business in 2010, one year after starting college. The business is a snack route in the distribution industry. Basically the owner bought snacks at wholesale prices, such as pork rinds, and sold them to convenience stores and liquor stores. It had about 50 locations when I took over and was struggling to turn any profits. After evaluating the business I saw potential and decided it was worth the small risk. I quit my job at the age of 20 and dove into the industry with zero experience.

After four years of operating the business I now have over 130 profitable locations. I make over $55 per hour and have another driver who operates the majority of the route.

I was able to turn the business around and grow it substantially by applying principles as I learned them in school. It was a fantastic learning opportunity that I took advantage of and left me with a monster after college.

In my courses I intend to show students how I was able to build up my route. I want to show students how they can start and build their own routes from the ground up by applying the same principles that I am successful with.

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