Sales Boosting Facebook Strategies for Jewelry Artisans
4.4 (10 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
449 students enrolled
Wishlisted Wishlist

Please confirm that you want to add Sales Boosting Facebook Strategies for Jewelry Artisans to your Wishlist.

Add to Wishlist

Sales Boosting Facebook Strategies for Jewelry Artisans

Get raving fans for your jewelry biz, learn laser targeted techniques, boost engagement and skyrocket your email list!
4.4 (10 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
449 students enrolled
Last updated 10/2014
Current price: $12 Original price: $45 Discount: 73% off
4 days left at this price!
30-Day Money-Back Guarantee
  • 2 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion

Training 5 or more people?

Get your team access to Udemy's top 2,000 courses anytime, anywhere.

Try Udemy for Business
What Will I Learn?
  • You will be able to expertly craft engaging content without the stress
  • Increase sales for your jewelry business with strategies anyone can use
  • Create a detailed ideal client profile - THE most important step to manifesting a page of raving fans, not just likes
  • Discover simple tips that will mega-boost your organic reach
  • Design irresistable offers to skyrocket your email list (with simple instructions how to deliver your offer)
  • Keep authenticity to your brand without being salesy
  • You will learn the keys to Facebook customization
  • Know what NOT to post on your Facebook page
  • Step up your images for greater engagement
  • Finally learn how to make Facebook ads work for you on a small budget
  • You will know how to test and tweak ads to create high converting campaigns
  • You will be able to create "custom audiences" on Facebook for laser targeted advertising
  • You will crush overwhelm by learning to schedule for success
View Curriculum
  • You must have a business Facebook page for your jewelry business
  • Some prior basic knowledge of Facebook is helpful but not essential.

"I learned more in a few minutes with this instructor than I did in 5 years of trying to work a business page on Facebook. With my first test add for page likes, I got 3 likes in the first hour. My engagement on posts went up 68%. This is some really good stuff." -R.H., Student

Join over 300 successful jewelry designers and learn how to create rock star content every day that brings you raving fans and not just casual followers. In this course, you will learn essential strategies that laser target your ideal clients and optimize your efforts to bring more sales, not only likes and comments to your Facebook page.

So much has changed on Facebook, and without a strategy and the know-how, jewelry designers like you are wasting their precious creating time (and money!) on figuring out how to get social media to work for their business.

You will learn the most important strategy on Facebook, how to skyrocket your email list, how to increase engagement and build a community of invested fans. You will dig deep into the world of your ideal client and unlock the door to amazing content that will have fans glued to your page.

I will give you downloadable templates and blueprints along with actionable content that will help you expertly craft some of the most important material you will need for your Facebook page.

Get your feet wet with Facebook ads without wasting your money and learn how Facebook is still the best way to influence your dream customers if you do it right!

After hearing so many fellow jewelry designers so frustrated, I decided to create this jam packed course on how to promote your unique brand totally authentically and without posting endless links to your site or Etsy shop. These strategies have helped me build an email list of thousands, connect with my authentic voice to reach clients and gain more sales through my social media campaigns.

And if for any reason you do not benefit from this course, simply let us know within 30 days and we guarantee your money back.

Enroll now and stop wasting your precious designing time trying to figure out Facebook!

Who is the target audience?
  • This course is intended for any jewelry maker who is looking to increase revenue and learn social media strategies for their handmade jewelry business
  • It is geared towards jewelry designers who are managing their own social media and need a comprehensive guide to getting Facebook to work for them to increase engagement and sales
Compare to Other Facebook Marketing Courses
Curriculum For This Course
23 Lectures
Getting Started
3 Lectures 14:02
Kick A__ Content!
10 Lectures 47:14

What not to post

Let's engage! A great place to start.

The first steps to creating great content tailored to your specific audience.

Your own juicy content

The key to creating super engagement for your work, without being salesy.

Your work, your story, your key!

There are so many ways you can create professional looking (and eye catching!) graphics online. Here are just a few of the places you can edit your photos, create collages and remove backgrounds totally free!

Quick Tips: Great Graphics

The Big Question: How often should I post?

If You Don't Know This One Thing...

Your Mailing List

Your Absolutely Irresistible Opt-In
Simple Ways to Deliver Your Opt-In with Mailchimp
2 Lectures 08:38

Learn a simple way to deliver your opt-in via Mialchimp's free plan. You can deliver a coupon code, PDF, link or other opt-in through the final welcome email after subscribers have signed up to your email list.

Creating a Final Welcome Email in Mailchimp to Deliver Simple Content

Through Mailchimp's paid plan, you can set up an automated workflow to deliver a series of emails as an opt-in. Learn how to set up an automated workflow in this basic tutorial.

Creating an Automated Workflow in Mailchimp to Deliver Content
Tackling Facebook Ads
8 Lectures 49:36

Facebook ads can be a controversial topic. Many of you may have tried ads before only to see your money wasted and little result. In this video, we will reveal why and get you started creating simple ads to accelerate leads and sales.

But I have tried them!

It is essential that you have a good fan base for your Facebook page to start. Learn how to create a simple ad campaign to gain likes and followers!

Building an Audience

Learn a simple way to create a campaign to build your email list and influence your fans on Facebook.

Use Ads to Skyrocket Your List!

Learn how to test and tweak your ads to create a campaign that converts and builds your list on autopilot!

Testing and Tweaking for Optimal Ads

Creating an audience in Facebook ads is an amazing tool! You can drive more leads and get more sales by finding new people who have similar interests to those who already like your page. I will show you how to create an audience from your email list and from your fan page.

How to Create a Custom Audience for Even Deeper Engagement

Let's review all the essential information on creating your ad campaigns.

Phew! Let's Review!

Scheduling for Success

About the Instructor
Lauren Saraswati Zavlunov
4.2 Average rating
48 Reviews
1,886 Students
4 Courses
Mala Artist, Social Media Maven, Meditation Expert


After the birth of her daughter, Saraswati transitioned from the the life of a freelance classical/experimental musician in NYC to quite another calling. In the sweet silence of the evenings, her yoga and meditation practice grew into something quite tangible and unique. She began developing a practice of intuitively creating custom japa malas and Yoga inspired jewelry for her online boutique Jewels of Saraswati.

Now a renowned mala artist, yogini, avid meditator and instructor, she loves to spread the love and light of malas during her online and live workshops.

Saraswati's malas and jewelry have been featured in magazines such as Yoga Journal, Origin, Mantra Yoga + Health and her meditation articles have been published on Elephant Journal and MindBodyGreen. She has given well received workshops throughout the East Coast on meditation and Yoga topics.

In each of her workshops she endeavors to create a sacred space where her students can learn about the beautiful benefits of meditation and Yoga and have a safe environment for introspection and exploration.

As a social media maven, she loves to teach other jewelery artists the skills to create successful businesses online via social media. She is dedicated to helping them discover their authentic voice, boost their engagement and increase their revenue.