Get Blogging! Social Media Website & Wordpress Blog

Quickly setup a Wordpress website with a blog with integrated social media e.g. Facebook, Twitter, YouTube, Instagram.
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  • Lectures 14
  • Length 40 mins
  • Skill Level Beginner Level
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 10/2015 English

Course Description

Want to quickly setup a blog and social media website ready to work with your social media?Websites shouldn't sit separate from social media platforms like Facebook and Twitter. They should be integrated and work well together. This course takes you through step by step

  • Creating a Brand Voice through Blogs and Other Content Social Platforms
  • Create A Social Media Website With All the Facebook And Twitter And YouTube Integrations, A Blog and A Business News/Press Room
  • Automate from your blog to Facebook and LinkedIn
  • Make sharing part of your social distribution strategy
  • Write articles, blog posts and publish immediately!

  • I've been named a top blogger by AdAge (Power150 Media and Marketing blogs) and have managed the strategy, campaigns and Facebook Pages and forums and blogs of TV shows such as JUNIOR MASTERCHEF, IDOL and BIG BROTHER. I specifically adapted these quick courses to bring social media managers like you up to speed efficiently and cost effectively.

    SHORT COURSE: This is a mini-course that is part of a much larger Social Media Campaign course - you will find some videos duplicated from the Campaign course on my corporate account. There are also some videos duplicate from the much larger comprehensive corporate social media press room course. However, some students just want a quick and easy course on blogging - that is the purpose of this course. So if you are just looking for blogging and integrating social media into your website as part of social media campaigns, this is the course for you!

    What are the requirements?

    • Basic understanding of social media

    What am I going to get from this course?

    • build a website from scratch
    • understand how Wordpress works with Facebook & Twitter
    • add YouTube videos and Instagram photos
    • write and publish social media press releases

    What is the target audience?

    • Marketing and Comms professionals interested in corporate blogging
    • Public Relations professionals wanting to publish social media press releases
    • Small Business creating a free website
    • This course is not for established web developers

    What you get with this course?

    Not for you? No problem.
    30 day money back guarantee.

    Forever yours.
    Lifetime access.

    Learn on the go.
    Desktop, iOS and Android.

    Get rewarded.
    Certificate of completion.

    Curriculum

    Section 1: Get Started with Wordpress
    02:12

    Welcome on board! Find out all about this course and what you will achieve!

    151020

    00:54

    A website tends to be static with an About page, Contact, Products etc. In this course we turn out website into a:

    • Corporate Blog with news articles
    • Social Media Press Room that is easy to update with business news
    • Small Business Website with shareable articles, offers, coupons and so on
    • These terms are interchangeable as long as social media is integrated into the website and not separate from it

    Quick into to business blogging and social media websites for business

    Section 2: Setting Up Your Website, Blog and Social Media Press Room
    02:57

    In this lecture we setup a Wordpress website and blog as a base for our social media content and distribution.

    • Create a blog from scratch
    • Learn how to login
    • Create more than one blog

    If you have any questions, ask me in the Discussion area!

    02:00

    In this lecture, change the theme (template or layout).

    • Change the theme and layout (activate Twenty Eleven theme)

    Please choose a FREE theme, don't pay for one (yet!).

    02:18

    In this lecture you will learn how to:

    • Create a web Page (step by step)
    • In Your Contact Page add a Google Map

    Note: If you don't have the cog menu at the bottom right of the map, use the three horizontal bars at top left. Thanks Google for using different menus!!!

    03:15

    Let's write a blog post. Anything you want to write (launch of a new product, message from the CEO, how to use a service).

    Add a YouTube video quickly and easily.

    Section 3: Branding and Social Media on Your Website
    02:22

    Have you thought about branding for your website?

    • Add a Header Image to your Website
    • Hide Header Images
    • Canva is a great website for creating Header Images

    There you go! Don't forget to ask questions in the Discussion Area

    04:24

    Let's add Facebook and Instagram and other widgets to your website sidebar. You choose!

    02:22

    Let's quickly scan through the corporate/business use of a blog and see what companies have done.

    02:34

    You want visitors to your website to share the articles, offers and information into THEIR channels. This is not "like me on Facebook" buttons but social sharing ones...

    Section 4: Bonus Information - requested videos and bonus offers
    09:55

    Bonus Lecture - how to create your own Header for your website using Canva.

    02:52

    After you have created a header on Canva, this video walks you through downloading and then uploading the image to your site.

    Article

    Please ask for more video lectures if you are interested in more information.

    Article

    Social media courses on Facebook, social media strategy, Twitter, social media campaigns, automate, monitoring dashboards and so on. 

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    Instructor Biography

    Laurel Papworth, Social Media Strategist & Course Facilitator

    I am a CERT IV Training and Assessment certified trainer (Diplomas and Certificates etc) and I also have taught a Masters of Convergent Media. My personal social media: Forbes Magazine named me in the Top 50 Social Media Influencers globally,named head of media, social media by Marketing Magazine and in the Power150 (AdAge Magazine) Media bloggers. I strive to show the theory/strategy with practical tactical tools in online community building.

    Professionally, I manage Facebook Pages for Junior Masterchef, Idol, Big Brother etc. I have taught social media for businesses at University of Sydney for 10 years and I have 7,000 online students. My clients range from UNHCR and TV shows to small businesses and Women Matter (Saudi Arabia Women of Islam community).  I have a quarter of a million followers online, personally reaching around 6 million people per month through social media. I have taught around 100,000 people in the last 10 years how to build online communities, create social media content, write strategy documents, drive social media campaigns and improve their Facebook Page through FBO and earned attention. 

    I personally have a quarter of a million followers online, personally reaching around 6 million people per month through social media. I have taught around 100,000 people in the last 10 years how to build online communities, create social media content, write strategy documents, drive social media campaigns and improve their Facebook Page through FBO and earned attention and have around 7,000 online students. 

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