Social Media Marketing For Startups: Get FREE Press NOW
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Social Media Marketing For Startups: Get FREE Press NOW

Manage your startups Social Media Marketing channels in 20min per day and get FREE press from news journalists
4.3 (74 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
4,345 students enrolled
Created by Ali Mirza
Last updated 6/2017
English
Current price: $10 Original price: $95 Discount: 89% off
4 days left at this price!
30-Day Money-Back Guarantee
Includes:
  • 1.5 hours on-demand video
  • 1 Article
  • 2 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Identify the RIGHT target audience & social media channels
  • Create your first social media strategy & content plan (What to post and when to post)
  • Learn about 3 MUST have tools for social media marketing
  • Manage social media channels in less than 20min a day
View Curriculum
Requirements
  • Before taking this course you should already have basic social media channels set up for your startup or business (e.g. Facebook, Twitter, Pinterest). Also you should already know how to post, tweet & Pin on these social media channels.
Description

Come with me on a journey to early traction & FREE press for your startup or SMB.

Let me tell you a quick story. Last year I created a startup called FiveOH and got press coverage in major news outlets like Dallas Morning News and Dallas Business Journal. (All this for FREE)

In this course you will learn how I spy on relevant news journalists for FREE press coverage using social media marketing channels.

This course will help you create a simple and effective social media marketing strategy to get early traction and startup PR. You will see some real life examples in this course. Specifically you will learn......

  1. How to create an effective social media marketing strategy that helps you identify your ideal target audience and social media channels
  2. How to create your first social media content plan (what to post and when to post)
  3. 3 types of MUST have social media tools. You will see live DEMO of tools like Pablo, Feedly and Hootsuite
  4. How to find relevant news Journalists and then build relationship with them
  5. How to manage your social media marketing channels in 20min a day
  6. How to pitch to news Journalists and get free PR for your startup

There are 100s or social media courses out there and some are very good. But they mostly focus on either the strategy or the tools. This course is not just about the strategy. I will show you the tools you need to know and then how to effectively use these tools to build relationships.

I have also added several home work assignments (exercises) in this course. I would strongly encourage you to PAUSE the course and complete these along the way. These exercises are very simple and will not take more than 15 or 20min each. These assignments will help you understand the overall big picture.

After completing this course you will have a clear understanding of

  1. Who your ideal targeting audience is
  2. What social media channels you need to focus on (HINT: You don't have to be on all the social media networks)
  3. What social media tools you need to have on your computer & mobile phone
  4. How you can find Journalists who cover your industry
  5. How to manage your social media marketing effectively (20min a day)

Enroll Now and lets begin this journey together!

Who is the target audience?
  • This social media marketing course is for busy entrepreneurs, startup founders, small business owners and marketers. This course is probably NOT for you if you run a social media agency.
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Curriculum For This Course
24 Lectures
01:38:33
+
Introduction: What you will learn from this course
2 Lectures 05:28

This is the basic introduction to this course. I have created this course for busy entrepreneurs & marketers who want to gain early traction for their startups. After completing this course you will know how to….

  • Identify the RIGHT target audience, social media channels
  • Create your first social media content plan (what to post)
  • Learn about 3 MUST have social media tools
  • How to manage your startup's social media in 20min a day
Preview 02:25

In this lecture we will cover what you need to know before taking this course. I really respect your time and want to make sure you get the most out of this course.

Preview 03:03
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Create your social media marketing strategy by answering 4 simple questions
2 Lectures 11:30

In this lecture I will help you identify RIGHT target audience & social media channels. I will show you the 4 important questions you need to answer in order to create an effective social media marketing strategy

Identify your target audience & social channels by doing this simple exercise
07:30

In this lecture I will share some of my favorite strategies & growth hacks that I use to find the ideal target audience

BONUS: Use these simple Growth Hacks to locate your ideal target audience
04:00
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Create your social media marketing content plan: know what & when to post
3 Lectures 14:31

This lecture is about creating your first social media content plan. I will share several examples of content types that you can use on your social channels.

Create your content plan using 80/20 rule of social media marketing
05:20

Here are some examples of social media content
04:30

In this lecture I will help you create a daily posting schedule for your social media channels.

Create a daily content schedule and you will know what to post on daily basis
04:41

Social media posts
1 question
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Setup 3 types of MUST HAVE tools for social media marketing
4 Lectures 33:09

This section will cover the 3 types of MUST have social media tools for success

Preview 02:31

In this lecture I will share some of my favorite tools for content creation, content curation and content distribution.

Install & setup these FREE social media tools
13:55

Use this tool to post and schedule social media content
08:07

This lecture has some bonus tools that you can use to find news journalists and also “spy” on your competitors.

Bonus tools to help you find news journalists
08:36

Social media tools
1 question
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20 min per day social media marketing process to get FREE press
4 Lectures 13:04

I will show you the exact process I use to manage my social media channels in less than 20min a day

Start your daily posting & engagement using this 20min process & tools
06:15

This lecture is about some of the best practices you can use to get build relationships with journalists and get some startup PR. I will also share some case studies.

Free Press Checklist: Build relationships and pitch using these case studies
04:42

In this lecture I will show you a process (checklist) you can use to get maximum exposure at your startup launch.

Implement all of these steps at your startup or product LAUNCH
02:07

I will give you a complete checklist I use to launch all of my startups. Its like a project plan that you can use before and after the launch

A complete startup marketing checklist (before & after launch)
1 page

Pitching to news journalists
1 question
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Use Free tools to hack startup PR
6 Lectures 15:00

Tool to find the RIGHT news journalist
02:40

Tool to compose killer PR pitch from gmail
02:23


Tool to find email of journalists by domain name
02:17

Tool to find 100s of places to submit your startup
02:44
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Conclusion and the BONUS for you :)
3 Lectures 04:26

Here is a quick summary of everything that we have covered in this course and the next steps

Putting everything together
01:47

Here is a list of all tools (resources covered in this course)

All Resources & Links
1 page

BONUS - Crazy specials on Ali's TOP courses
02:39
About the Instructor
Ali Mirza
4.3 Average rating
2,998 Reviews
45,299 Students
24 Courses
Growth Marketer & Digital Entrepreneur

My name is Ali Mirza and I am the CEO & Founder of iSocialYou. I have been in social marketing industry for 10+ years and started iSocialYou about 2 years ago. At iSocialYou I have worked with several mega brands and startups. I help our clients in creating an engaging social brand and then generate leads from their social media presence.

I am also an entrepreneur at heart and have launched some products along the way (FiveOH is the most recent mobile app that I launched in 2015).

While working with key mega brands (Chevy, Lexmark, Papa Murphy) and 100s of SMB, I learned a lot and now I want to help YOU get results from your marketing efforts. My mission is to help 1,000,000 students get results from social media marketing efforts.