Social Media Marketing for Total Beginners
3.1 (61 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
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Social Media Marketing for Total Beginners

Learn how to use Social Media Marketing in effectively and smart way.
3.1 (61 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
3,318 students enrolled
Last updated 9/2015
English
Price: Free
Includes:
  • 43 mins on-demand video
  • 1 Supplemental Resource
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Discover what is the best way to success on social media
  • See how social media work
  • Understand your audience
  • Learn social media rules
  • Grow your business using social media
  • Engage your customers
  • Understand how to do marketing at Facebook, Twitter, Foursquare and other platforms
  • Be prepared to respond to customers on social media
  • How react to a crisis in social media
  • Successful fanpage on Facebook
  • How to build Influence in a social media
View Curriculum
Requirements
  • An interest in how to use social media effectively and smart
Description

How to stay on top in social media?
If you want to do business in the Internet, the first rule is to follow the attention of your customers. If you don’t do this, they will get it from someone else. During course “Social media marketing” I’m going to give you tips on how to stay on top in social media.

Regardless of whether you are already in social media or just thinking of getting to know the channel of communication with the customer. To run faster, easier, cheaper or even free. AND EFFECTIVELY. You need proven knowledge.

How social media works?
I created course “Social media marketing” because I want to show you how to market in social media, what background social media communities came out from and how they work.

I’ll give you the bare facts on how Internet-based communities work and how you can make use of social media mechanisms. You will be well-equipped to do marketing at any social media website. You can be on top in: Facebook, Twitter, Google+, Pinterest or a platform that has not yet been put on the web.

    You will learn from this course:
  • How to market in social media
  • The silliest thing you can do on Facebook.
  • How do you market on Twitter?
  • Marketing on Foursquare.
  • Do you need Linkedin?
  • Communication in social media.
  • The most important thing in social media
  • The factors in social media that are crucial for marketing.
  • Successful fanpage on Facebook
  • How to engage your fanpage audience?
  • How to run a successful fanpage?
  • Rules in social media.
  • How do you do a campaign in social media?
  • How should you react to a crisis as a company?
  • How to come back in to quiet the loudest opponents.
  • Social media myths


You’ll discover what is the best way to success on social media.
Who is the target audience?
  • Advertising & Marketing Professionals
  • PR professionals & HR people
  • Salespeople and Business Development Professionals
  • Startups
  • Business owners, small businesses
  • Entrepreneurs and CXOs
  • Customer services teams
  • Experts, coaches
  • Students
  • Brand managers and product managers
  • Bloggers, writers, authors
  • Digital, viral and inbound marketers
  • Those interested in a comprehensive social media education
Students Who Viewed This Course Also Viewed
Curriculum For This Course
Expand All 19 Lectures Collapse All 19 Lectures 44:20
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Start!
1 Lecture 01:34
Introduction
01:34
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Social media – how they work?
5 Lectures 15:54
The problems in social media.
07:08

Linkedin
01:55

Facebook
02:25

Foursquare
02:58

Twitter
01:28
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Influence in social media.
2 Lectures 05:38
An authority in a social media.
03:26

Why Facebook is so important?
02:12
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Successful fanpage on Facebook
2 Lectures 06:06
Edge Rank
03:31

Successful fanpage
02:35
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Rule #1 in social media
2 Lectures 01:57
Rule #1
01:12

A crisis in social media.
00:45
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Rule #2 in social media
2 Lectures 02:37
Rule #2
01:12

Case study.
01:25
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Rule #3 in social media
2 Lectures 05:34
Rule #3
01:50

Case study.
03:44
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The most important things in social media
2 Lectures 04:00
Content in social media
02:31

Social Media Myths and conclusion
01:29
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Check our FULL Social Media Marketing course on Udemy
1 Lecture 00:00
Check our FULL Social Media Marketing course on Udemy
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About the Instructor
Infolia Business Academy
3.7 Average rating
162 Reviews
9,338 Students
6 Courses
Let your business cross the limits.

Running own business is not easy - we know it. Many people want to "write their own story" - it's not worth it. Instead of wasting money for trying - avoid common mistakes and learn best practices in marketing from Infolia Business Academy experts.

Simply: let your business cross the limits.

We expertise in gamification, copywriting, marketing and using social media in business purposes. With the group of experts who used to work for the biggest companies like Intel, Bayer or PwC we have created stunning courses recorded in professional studio.

From 2011 we helped more than a five thousand people by sharing our knowledge. Our trainings are narrated by english native speakers to provide best quality of videos for international audience.