Social Media Marketing 2016 - Learn PPC on 10+ Platforms

Learn how to market via Twitter, Pinterest, Instagram, YouTube, Facebook, Google and more advertising platforms!
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  • Lectures 82
  • Length 13.5 hours
  • Skill Level All Levels
  • Languages English, captions
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 12/2015 English Closed captions available

Course Description

If you want to be successful with Social Media Marketing you will LOVE this Udemy course! You will learn the principles and strategies that work for us and that we have used to build PPC ads for over 500 businesses successfully! Facebook, Twitter, Instagram, Pinterest, Google +, YouTube, LinkedIn, Tumblr, Wordpress, Blogger... any marketing via social media, we have you covered!

JOIN THE 20,000+ HAPPY STUDENTS I HAVE TAUGHT AND CONSULTED ON SOCIAL MEDIA MARKETING!

Do you want to partake in a CONSTANTLY updated Social Media Marketing course that teaches you PPC (Pay-Per-Click) marketing on over 10 Social Media Platforms from A to Z?!

Three reasons to TAKE THIS COURSE right now!

  1. You get lifetime access to lectures, including new lectures every month (content is added constantly as updates to social networks roll out).
  2. You can ask me questions and see me respond to every single one of them thoughtfully!
  3. What you will learn in this course is original, tested, and very detailed! Learn the Social Media Marketing strategies I implement for clients daily, including what social media pages are right for you and content management options that will streamline your posting process. This course will also layout how to optimize your paid ad strategy on all the social media networks and enable you to reach any type of target market! Make the most of social media marketing and make it easy, so you can get back to what you do best, running your business!

In this course, you will learn Pay-Per-Click Social Media Marketing from beginner level to advanced!

You will be able to optimize your ads for increased conversions and decreased costs. You will be able to create and make use of EVERY type of SMM ad. You will be able to grow your page likes and post engagement. You will be able to find new customers that will drive your brand to new heights via social marketing. Join this course now to learn how to take your brand, product or service to the next level with the power of Social Media Marketing!

TAKE A STEP IN THE RIGHT DIRECTION WITH YOUR LIFE AND LEARN HOW SOCIAL MEDIA MARKETING WILL MAKE YOUR BUSINESSES A HOUSEHOLD NAME! ENROLL NOW!

What are the requirements?

  • Ask me ANY questions in the discussion section, I'm here to help you master SMM!
  • A desire to grow your businesses via Social Media Marketing

What am I going to get from this course?

  • Understand everything about Social Media Marketing!
  • Create highly optimized and high quality PPC ads on all Social Media platforms
  • Learn Instagram A-Z and how to monetize the social platform.
  • Learn Twitter Pay Per Click strategies for LASER focus ads.
  • Understand layout, content creation and video ads on YouTube.
  • Use your LinkedIn profile and LinkedIn ads to grow your business.
  • Use Web 2.0 blogs to further expand you reach with SEO and content online.
  • Learn SMM posting automation via IFTTT.
  • Learn the power of Pinterest promoted pins.
  • Use Google+ to benefit your local business and SEO.

What is the target audience?

  • ANYONE looking for the most highly targeted and cheapest advertsing strategies
  • New or Advanced Marketers looking to learn how to create Pay-Per-Click ads on all the Social Media networks

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Introduction
03:19
Learn why Social Media Marketing is a fundamental element for any business or brand!
06:04

First things first, we want to "lock up" all your social media accounts for your brand! We want you to take action right away and by locking up all the social media handles at once you will have a consistant handle on each network and make it easy for building content later on all social media networks!

Section 2: Social Media Marketing
Begin with the End in Mind
00:50
04:56

Learn the importance of SMM to SEO!

04:27
Learn the golden rules of content and what to share and when on you social media channels!
02:25
Learn how to speed up your social media marketing and posting time.
03:06

Watch this trick I use to simplify my Social Media posting time!

Article

Copy my exact IFTTT recipes for your own use!

Section 3: Facebook
Create a Facebook Page
07:15
Create a Google Adwords Account
Article
Keywords 101 - How to Use Google Keyword Planner
19:47
How to Use Keywords in your Facebook Page Description
01:54
03:14

Make your Facebook Page look like a pro with the proper image sizes, layout and subconscious marketing!

03:50
If you can't answer that question...this lecture is a must watch!
08:33
Using the proper Apps on your Facebook Page can not only reduce bounce rates by keeping users on your page for all their needs, but Apps will also up the social reach of your brand in many ways!
03:42

Ensure your Facebook Page is set up correctly and has the proper settings in place so it is highly visible online.

04:43

Search Engine Optimization is CRUCIAL for your Facebook page success! Check out these top 5 SEO tips!

02:56
Learn how to create an ad on Facebook.
04:50
Learn the difference between the varying types of Facebook ads, such as page likes, post engagements and conversions.
Track Facebook App Installs from Facebook Ads
Article
Article

See the last lecture titled "BONUS!!!" for a discount price to our full Facebook Marketing course.

Section 4: Instagram
04:45

Let's start with the basics and learn why and how to start an Instagram account. Also, let's look at the 5 tabs available to you within Instagram.

Article

One of the best tips I can give you is to go follow the top 5 brands in your field on Instagram. They have big budgets and a team assigned to handle just social media. Let's learn by looking over their shoulder!

08:40

A great bio and profile image will make your Instagram account stand out and act as a call to action for your funnel or sales page to your website, etc lead capture page!

Article

Make your handle and bio PERFECT on Instgram!

07:17

Learn about themes, content, photo/video licensing and posting timing.

11:09

Learn how to promote your Instagram to your target audience via hashtags, tagging and proper captions!

Article

When starting an Instagram account, you will want to get your account fleshed out with content. You can do with via reposting other people videos and content, but you will want to follow these Instagram rules about photo credit.

08:56

Learn how to engage and attract an Instagram following!

2 pages

Try apps like CrowdFire, Instagress and InstaFollowers to manage your Instagram following. This helps you speed up following and unfollowing users.

12:35

Once you start building a following and have a nice fleshed out Instagram page, you will want to learn how to capture and/or drive this traffic to your own website!

04:59

Ok, so you have grown your Instagram following and want to start monetizing your posts? Check out this guide!

01:42

Learn how to advertise "Sponsored" posts in Instagram feeds!

How to Get Your First 10,000 Instagram Followers Ebook
58 pages
1 page

Check out these amazing stats from this Mercedes Instagram ad!

02:13

Monitoring your Instagram marketing efforts are crucial! Iconosquare.com, SocialBlade.com and SocialRank.com.

Article

Check out these amazing Instagram Hacks!

Top 10 Ways to Grow your Instagram Followers
Article
TAKE ACTION with Instagram!
Article
Section 5: Twitter
05:53

Follow along as I help you create your Twitter account, navigate the newsfeed, set up your account settings and preferences and direct messaging. Learn how to optimize your Twitter profile image, header image, background, and bio! We will also look at some of the BEST Twitter accounts out there!

13:39

Twitter is amazing with the fact that you can approach truly ANY celeb, public figure and so on all via "tweeting at" the person! Let's talk shop on pinned tweets, tweeting layout and quality Tweet content!

08:27

Increase your follwing by following the Twitter trends!

07:31

Follow these steps to drastically increase your Twitter following.

2 pages

Use this app to increase your Twitter followers.

08:53

Paid promotions via Twitter are very effective as the targeting can be extremely focused!

16:55

Learn how to track and remarket to audiences in Twitter Ads. Learn how to add tags to your website to track conversions driven by Twitter ads.

11:04

Watch and learn as I create "Tweet Engagements" ads on Twitter!

07:59

Watch and learn as I create "Website Clicks or Conversions" ads on Twitter!

03:52

Watch and learn as I create "App Installs" ads on Twitter!

01:53

Watch and learn as I create "Video Views" ads on Twitter!

04:38

Watch and learn as I create "Followers" ads on Twitter!

06:45

Watch and learn as I create "Leads" ads on Twitter!

01:57

Check out this great PINNED lead capture hack!

12:02

Learn how to use Twitter reporting and analytics within Twitter Ads.

Article

Track your Twitter success with various applications and Twitter based tools!

Section 6: Pinterest
9 pages

Follow this great Pinterest guide on best practices!

5 pages

Follow this amazing Pinterest guide on creating amazing Pins!

02:09

Learn about paid promotions via Pinterest and how they are very effective for increasing pin egagement and website clicks.

04:34
Learn how to add tags to your website to track conversions driven by Pinterest ads.
06:33

Follow these tips for creating perfect pins that will be quickly approved for Pinterest Promoted Pins.

Pinterest Ads - How to Create Promoted Pins
11:17
18 pages

Understand your Pinterest analytics so you can increase your CTR, while lowing your ad costs.

Section 7: Google+ and Google My Business
05:17

Learn the benefits of your Google Business account and how it is crucial for local brick and mortar businesses!

05:07

Build your local business reviews via Google Business.

1 page

Take advantage of great backlinks by posting on your Google+ page!

Section 8: YouTube
11:08

Make your YouTube page look professional. Follow these keys to continued success on YouTube.

15:08

Follow these simple steps to optimize your YouTube video content. Make use of video "tags", create GREAT thumbnail images, and learn how to increase your subscribe button clicks with annotations! YouTube is OWNED by Google, so by default you are going to get some great organic search traffic with YouTube.

13:58

Follow these tips to ensure your videos go viral!

02:06
Learn how to drive new people to your YouTube videos OR website with Google Adwords video ads.
05:33

Learn how YouTube offers you the best option for SEO in Google's eyes!

Article

Track what is working and create more content like that on YouTube!

Section 9: LinkedIn
1 page

Learn how LinkedIn can bring you more work and website traffic then you ever imagined! Optimize your personal LinkedIn profile for your current business or career goals. Choose your BIG 6 skills carefully!

07:05
Expand your network with LinkedIn Groups!
11:26
Learn how to optimize your LinkedIn company page.
11:35
Learn how to advertise native ads and PPC campaigns on LinkedIn.
Section 10: Tumblr, Wordpress, Weebly & Blogger
Article

Learn how to capture leads on your blogs.

05:51

Understand the Fundamentals of SEO, so you can get your blogs organically ranking!

02:58

Harness the power of long tail keywords!

Section 11: Resources, Updates & Bonus Material
97 pages

Check out this amazing Hubspot PowerPoint of Twitter and Facebook Advertising Hacks!

113 pages

Study the Intro and Instagram lectures at your own pace!

100 pages

Study the Twitter lectures at your own pace!

2 pages

You win! Thanks for taking our course!

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Instructor Biography

Justin OBrien, COURSENVY - Social Media, Facebook Marketer & Amazon Seller

Want to learn Facebook marketing, Amazon selling, and so much more? Coursenvy is a Los Angeles based company that offers an ever growing range of high quality online learning solutions that teach using hands-on examples from experts in the field of study and tested research; all backed with high quality, studio voiceover narrated videos! The emphasis is on teaching real life skills that are essential in today's world. All Coursenvy courses are taught by experts and professors who have a true passion for teaching. LEARN NEW SKILLS WITH COURSENVY - DON'T ENVY ANYMORE - MAKE YOURSELF BETTER TODAY

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