Social Media in the Workplace

A Guide to Understanding Social Media Monitoring & Policy In the Workplace
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  • Lectures 32
  • Length 2.5 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 5/2015 English

Course Description

Grab this course at it's current discounted price before it goes back to $97 soon!

We are being flooded with Social Media invitations and updates. Web-based communication icons like Twitter, Facebook, YouTube, and LinkedIn are dominating the way we interact with each other. People are feeling the need to be updated at all times. It has become a time eater, and businesses are quickly becoming aware of the drain it can have on productivity. People love to share, but they need to know what is alright to share and what should not be sent out.

Understanding Social Media is about communicating the right way. We are beginning to communicate more through electronic means than face to face. Talking on a phone has been replaced more and more with SMS (texting.) Social media channels are becoming the main form of communication and participants will realize how Social media and the Workplace can work together.

Learning Objectives:

  1. Learn the meaning of social media
  2. Learn different ways social media is used and altered
  3. Build and maintain a social media policy
  4. Keeping your social media secure
  5. Establishing rules for the social media the company posts
  6. Discover the benefits and pitfalls of using social media

What are the requirements?

  • Basic knowledge of social media channels

What am I going to get from this course?

  • Learn the meaning of social media
  • Learn different ways social media is used and altered
  • Build and maintain a social media policy
  • Keeping your social media secure
  • Establishing rules for the social media the company posts
  • Discover the benefits and pitfalls of using social media

What is the target audience?

  • This course will be ideal for learners interested in social media management especially in a business environment

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Introduction
01:16

Workshop Objectives.

Pre-Assignment.

Section 2: Defining Social Media
03:46

Online Communities.

User Created Content.

Information Sharing.

Communication Tools.

Case Study What Is Social Media?
Preview
00:48
Q&A Review What Is Social Media?
10 pages
04:12

It Should be a Living Document.

Choosing an Information Officer.

What Can and Cannot Be Shared.

Legal and Ethic Specifications.

Case Study Defining Social Media (I)
00:36
Q&A Review Defining Social Media (I)
10 pages
04:05

New Hire Orientation.

Let Common Sense Guide You.

Nothing Offensive.

Rules on Soliciting and Personal Posts.

Case Study Defining Your Social Media Policy (II)
00:44
Q&A Review Defining Your Social Media Policy (II)
10 pages
Section 3: Social Media Policy
04:26

What is a Living Document?.

How Often is it Revised?.

Who Will Be in Charge?.

Change Management.

Case Study Creating a Living Document
00:33
Q&A Review Creating a Living Document
10 pages
04:52

Password Rules.

Needs Constant Monitoring.

Keeping Information Confidential

Protecting Intellectual Property.

Case Study Keeping an Eye on Security
00:30
Q&A Keeping an Eye on Security
10 pages
04:06

Always Show Respect.

Stop and Think Before You Post.

Always Be Honest.

Never Discredit or Talk Ill of Competitors.

Case Study Rules to Follow When Posting (I)
00:55
Q&A Review Rules to Follow When Posting (I)
10 pages
03:58

Be Transparent.

Act Like You Would in Real Life.

Grammar and Spelling Still Counts.

Never Post When You are Angry.

Case Study Rules to Follow When Posting (II)
00:39
Q&A Review Rules to Follow When Posting (II)
10 pages
04:19

From Audience to Author.

Builds Customer Loyalty.

Speed and Flexibility in Communication.

Two Way Communications.

Case Study Benefits of Social Media
00:35
Q&A Review Benefits of Social Media
10 pages
04:10

Bullying.

Group Think.

Trolling.

Remember, It is Out There Forever.

Case Study The Pitfalls of Social Media
00:35
Q&A Review The Pitfalls of Social Media
10 pages
03:35

They Provide Great Feedback.

It Makes Them Happy.

Improves Your Brand.

Improves Product Development.

Case Study Listen to Your Customers
00:29
Q&A Review Listen To Your Customers
10 pages
Section 4: Conclusion
Wrapping Up
00:22

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Instructor Biography

Adam Karsh, Qualified Psychologist | Personal Development Coach

Adam Karsh is a qualified psychologist. Before he changed career to psychology and personal development Adam worked for 10 years training and coaching employees in some of the largest global financial institutions in the world. His mission is to deliver maximum learning value to students interested in improving or acquiring key soft skills such as communication, leadership, management, productivity, emotional intelligence, well-being, problem solving, creativity, conflict resolution and other intangible skills.

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