Social Media 101 for Holiday Let | Vacation Rental Owners
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Social Media 101 for Holiday Let | Vacation Rental Owners

Introduction to Social Media for Holiday Let | Vacation Rental Owners
0.0 (0 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
0 students enrolled
Created by Elaine Watt
Last updated 6/2016
English
Curiosity Sale
Current price: $10 Original price: $20 Discount: 50% off
30-Day Money-Back Guarantee
Includes:
  • 1.5 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Learn the basics of the most relevant social media networks for your Holiday Let | Vacation Rental Business
  • Learn how to Create and populate accounts on each of these platforms
  • Understand the basics of using these platforms for your Holiday Let Business
  • Determine which platforms you should concentrate on for your Holiday Let Business
  • Learn how to create and maintain a content calendars
  • Learn how Social Media Management tools can save time and effort on social media
View Curriculum
Requirements
  • Access to a computer
  • Internet Access
  • Email Address
Description

Get started with marketing your Holiday Let Property using Social Media, start with the basics and implement a strategy that lasts, is simple to implement and consistently keep working moving forwards. Before starting on a social media campaign, you need to know how to get set up on the various social media platforms that will be the best for you and your Holiday Let. We will take a look how social media is used in the business world and we will go through the basics of each social media platform included in the course. We will also walk through the process of setting up accounts and basic terminology.

Most Holiday Home Owners recognise the value that social media can have in their Holiday Let Businesses, however the worry of how to get going, what sort of strategy to use for each platform and how maintaining a presence online will fit into their already hectic schedules can put owners off getting going. We’ll address each of these issues and most importantly give you the tools and know how to keep your social media presence constant, which is a key element of your Social Media Marketing, in just a couple of hours a week. You can even keep control from the comfort of your own sofa!

Who is the target audience?
  • Holiday Home | Vacation Rental Owners who have never used Social Media
  • Holiday Home | Vacation Rental Owners who have begun to use Social Media but want a clear strategy
  • Holiday Home Owners who need to reduce the amount of time spent managing Social Media
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Curriculum For This Course
15 Lectures
01:24:29
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Introduction
2 Lectures 07:58

Welcome to Social Media 101 for Holiday Let | Vacation Rental Owners!

In this video I wanted to say hello and introduce myself and let you know a little about the course and why I created for Holiday Let Owners just like you!

Preview 02:29

In this video we look at the reasons it's important to add a Social Media Marketing element into your Holiday let | Vacation Rental Marketing Strategy and talk about what it will do for you and your business.

Preview 05:29
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Module 2 - Setting Up Your Social Media Accounts
4 Lectures 17:23

Follow along and set up your Google Plus personal profile. By the end of this video you will have a great looking Google Plus profile!

Preview 02:50

Connect your Google Plus account, and open and link your YouTube account with G+ quickly and easily


Module 2 - Lesson 2 - You Tube & Google Plus Connection
05:07

Facebook is hugely powerful and a Facebook Page for your Holiday Let Home is a must, this video will show you how to get set up simply and quickly.


Module 2 - Lesson 3 - Facebook Page Creation
04:30

Set up your twitter account with this simple to follow video and have your account looking great in very little time!

Module 2 - Lesson 4 - Twitter Account Creation
04:56
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Module 3 - Social Media Management
2 Lectures 24:30

Hootsuite is a hugely powerful timesaver plus it has some great ways of keeping an eye on your target market.

This is a video that is packed with information and it's the longest of the videos on this course - so grab a coffee and dive in, what you learn here is the key to managing your social media presence smoothly and efficiently!

Module 3 - Lesson 1 - Hootsuite Overview
17:00

Hootsuite isn't the only tool available - here's some more social media management tools that are superb

Module 3 - Lesson 4 - More Management Tools - Overview
07:30
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Module 4 - Content Creation
2 Lectures 14:25

We look at what sort of thing you want to share across your newly created social media accounts

Module 4 - Lesson 1 - What Content?
06:49

Simply create and manage a Content Calendar that leaves you with a go to selection of what to talk about on your blog and across social media so you've planned ahead and never short of content that will be great to attract your target audience.

Module 4 - Lesson 2 - Create a Content Calendar
07:36
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Module 5 - Bonus Module - Tips & Hacks
5 Lectures 20:13

Never used canva? This superb tool is free and simple to use - here's a quick video that will introduce you to it's usability.

Module 5 - Bonus Tip - Create a Twitter Banner Using Canva
05:40

Add an additional element to your Facebook page and have the ability to grow your email list right from your page - or take bookings!

Module 5 - Facebook Tip - Add an App to Your Facebook Page
02:35

The call to action button that Facebook has introduced to Pages is worth having and here's how to do it!

Module 5 - Facebook Tip - Adding a Call to Action Button
02:22

We looked at Hootsuite in a previous video which is a tool I love and use everyday in my business - this video shares some of the other time saving tools available so you have an overview of what's available and can choose something that suits you so that you continue to enjoy and effectively manage your social media presence. 

Module 5 - More Time Saving Automation
07:30

A quick time saver that will keep your inbox clear.

Module 5 - Twitter Time Saver - Email Notifications Off
02:06
About the Instructor
Elaine Watt
4.2 Average rating
16 Reviews
1,114 Students
4 Courses
Podcast Host, Marketer & Trainer - Holiday Let Success

I’m your host on The Holiday Let Success Podcast, I’m a mum to four, wife to a lovely husband and I’m addicted to non-fiction. I'm absolutely positively crazy about property and my focus is Holiday Let | Vacation Rental Properties - I've been through a steep learning curve on the way to Holiday Let Success myself and I'm here to share what I can to save you the time and avoiding the bumps in the road!