Last Updated December 2015:
As a Best Selling Author, Artist & Entrepreneur I've sold over 300,000 albums worldwide over 1,000,000 singles and toured over 19 different countries.
Building an email list has been the catalyst to growing my info product business online as well as my music business.
I've spent countless hours building a platforms on social media sites only to have the carpet pulled from underneath me because I don't OWN that website.
With an email list you have direct access to your subscribers and potential customers that no one else can take away from you.
In this course you will learn how to use an email service provider and start building your email list from scratch.
I will also cover some of the latest techniques for sending emails as well as getting people to subscribe to your list without emptying your wallet in the process.
I have put this course together for you - to which you have full lifetime access, including all the updates, for free.
I "take you step by step through my system of acquiring email subscribers, sending them emails and using your list to make money. Everything is in simple detail with videos and written support lectures plus you get access in the discussion form to ask any questions.
See how easy it really is to start building an email list.
It's been said that a healthy email list that you have a good relationship with is almost like printing money. Yes there is money in the list.. Bigger the list the more potential to make a bigger income.
There's a lot of controversy with email vs social media and which one you focus on. I vote 100% building the email list because that list you have total control over. You own it.. Social media somebody else owns it and can change the rules overnight. You get way more clicks with email addresses then you do social media like twitter. I have 26,000 plus twitter followers and when I post I don't get nearly as many click through compared to having 26,000 email addresses.
Mail Chimp Is the software I use and recommend. check them out here: http://www.smartmusicbusiness.com/resources
This lecture will show you how to create your first list to start collecting emails
You can import multiple emails from a csv file or copy and paste directly from a spreadsheet. You can also manually add email addresses in one by one.
Exporting your email list as a backup as well as to study who is on your list and how to further promote tours or special deals of your music.
Once you have an email list it's important to know how to communicate with them. Remember the subscribers on your list are real people. If you have 300 people on your list then imagine speaking to a room of 300 people.
This is a big question that is asked. The answer is different for everyone's audience. I'm on some email lists where they email me every day. I prefer to lean on the more conservative side which is once a week. If that's too much for you then at least once a month. It's quality over quantity.
Once people sign up to your email list or download a free song they get added to your email list. An autoresponder is a series of emails that get sent automatically without you having to do anything. Maybe it's a welcome email and then a series of emails providing value.
How many people opened your emails as well as clicked on the links you provided inside are important metrics you should be measuring.
Having an eye catching subject line that DOESN'T sound corporate is the key to getting your emails opened.
Providing relevant valuable content is the key to keeping your unsubscribe rate down. However there are just some people that don't want to be emailed anymore and just let them go. Don't take it personal.
Sign up forms inside of mail chimp need to be configured
How to replicate the exact same email/campaign and send it too a different list.
Installing a plugin like optin monster will allow you to have a pop up appear when someone goes to leave your page.
Noisetrade is a legal website for consumers to download your music in exchange for an email. It also allows them to give you a tip. http://noisetrade.com
Book trade does the same thing as noise trade but is for ebooks and audio books. They also give the consumer the option to tip you. http://books.noisetrade.com
Putting a sheet on your merchandise table that offers people the opportunity to sign up on your email list is another way to start building that list. See attached the one I use.
Lead magnets such ebooks, courses, PDF's, or other valuable content you can provide your audience is a great way to encourage them to sign up to your email list.
Chris Greenwood: Musician, Best Selling Author & Entrepreneur
Why are 36,000+ students enrolled in my Udemy courses?
As an entrepreneur, I have spent over a decade building multiple businesses in the music industry, real estate & online marketing. I believe in a no debt philosophy - and that good morals is good economics
Learn from someone living out everything he teaches!
Would you like to see how I make over $4,000 a month selling music online?
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Enroll in my Udemy courses - you too can be doing all of this - and more!
Across the last decade and some change, Manafest has steadily cemented his status as one of the world's most diverse, envelope-pushing and all around uplifting artists. His seamless, lightening-like blur between the spectrums of rap, hip-hop, rock and pop hasn't just led to 300,000-plus album sales and five coveted Juno Award nominations (essentially the Grammy equivalent in his home country of Canada), but also more than 1,000 shows logged over four continents.