Kickstarter Crowdfunding Campaigns: Tips for Success
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Kickstarter Crowdfunding Campaigns: Tips for Success

Learn how to raise funds using multiple crowdfunding campaigns across Pledgemusic, Kickstarter, and Indiegogo.
4.4 (18 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
642 students enrolled
Last updated 10/2015
Current price: $10 Original price: $100 Discount: 90% off
5 hours left at this price!
30-Day Money-Back Guarantee
  • 2 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Select Which Crowdfunding Campaign Is Best For You (Kickstarter, IndieGoGo, GoFundme, Pledgemusic
  • Market & Promote Your Campaign Successfully
  • Share Your Story To Potential Fans & Customers
View Curriculum
  • Laptop or Computer

 I just finished my 4th crowdfunding campaign for a new album which raised over $45,000 USD on Kickstarter.

In total I have raised over $100,000 USD using the crowdfunding platform for three albums and one book.

In this course I show you the exact marketing strategies I use to engage an audience and gain their support to back my campaigns.

I have put this course together for you - to which you have full lifetime access, including all the updates, for free.

You also get direct access to me to ask any questions you have about setting up and or promoting your campaign.

I "take you by the hand" and "behind the scenes" and show you everything, explaining it in simple detail with videos and written support lectures.

See exactly why I'm so successful with crowdfunding or crowdsourcing - see the stats in the free preview videos, below).

  • See inside my PledgeMusic CrowdFunding Account
  • Choose the best crowdfunding site for you (Kick starter, Indiegogo, PledgeMusic)
  • See everything that I do to get these amazing figures
  • See how you can follow similar steps for your next campaign.
  • Learn how to share your story without being salesy


Who is the target audience?
  • Anyone Needing To Raise Funds For a Project
Compare to Other Crowdfunding Courses
Curriculum For This Course
34 Lectures
Crowdfunding Explained IMPORTANT MUST WATCH
10 Lectures 30:23

This lecture shows proof that I raised over $60,000 with the crowdfunding platform Pledge Music.

I launched 3 different campaigns: 1 Book and 2 CD's

Preview 01:55

Crowding allows you to raise many small amounts of money from a large number of people, typically via the Internet. Artists, Authors, Inventors, Filmmakers and many others have raised money for their projects successfully.

Preview 01:42

Crowd funding or peer to peer lending can be a scary thing to get started in but just like anything once you've done it once you can do it again!

Preview 03:04

Crowdfunding with Kick Starter or any other crowd funding website is a lot of work and coming up with fundraising ideas can be a challenge. However the pay off once you are funded is huge! Do the work now and reap the benefits longterm.

Preview 03:14

Patreon funding is new on the scene and is great for the individual who is creating on a monthly basis.

Why I Didn’t Go With Patreon… Yet?

Sharing your story or vision when crowdfunding is your most powerful marketing campaign. I tell everyone to add this to their marketing template.


Everyone always asks which platform like: indiegogo vs kickstarter. Let's answer that question.

What Crowdfunding Platform Should You Use?

Indiegogo vs Kickstarter



Indiegogo vs Kickstarter

Action Steps: Decide on a Crowdfunding Platform & Create An Account
7 Lectures 21:24

Share your heart and vision. Light it good, speak clearly and passionately.

Share the charity your going to support if any.

Promo Video: Share your heart and vision. Light it good, speak clearly and passi

Packages - heres where you get to get super creative and let your personality sh

Very important that if you are shipping a physical product that you get the weight and costs for each package and check shipping costs.

Pro Tip Pricing: make sure to check International shipping rates with your post office.


It's important you use eye catching photos that shows clearly what the person will be receiving.

Images-Photos: Use Great Pictures of Your Products or Create Images

Partnering with a charity shows benevolence and that your trying to fund a greater cause.

Charity: Consider partnering with a Charity & Give a Percentage of Funds Raised

Timing: What time of the day to launch

Action Steps: Film your promo video, have fun! Start creating packages
12 Lectures 42:48
Create a Domain

- focus on the product and service,

- tell stories behind the product or service

- show creative process,

- Do not say, buy my stuff, buy my stuff, buy my stuff

How to ask for money without begging or sounding like a sleepy salesman

Email List: How To Use An Email List To Promote Your Campaign

Video is super powerful in communicating your message not only on YouTube but uploading to Facebook & Instagram as well.

Pro Tip - Video Make sure to include your website to your campaign at the end of every video

Pro Tip: How To Use Video Updates To Promote Your Campaign

Friends: Telling Your Friends About Kickstarter

Pro Tip: Using Customer Data To Better Promote Your Campaign

Using Facebook & Facebook Boosts To Market Your Campaign

If you already play or speak at a lot of events it wouldn't be a bad idea to print out post cards to give out to people. You could also leave these at stores that would fit your product.

Flyers & Post Cards

Updating your supporters is a great to keep positive rapport and make them feel involved.

Updates: Lots of Consistent Updates Are The Key To a Successful Campaign

Contests are a great way to have them feel a part of your creation. Vote on the color, size, shape, cover, song, photo etc.


You will get tired of marketing your campaign then people will. As long as you keep the ideas fresh and consistent using the techniques of sharing stories and behind the scenes of the campaign. Don't sit back yet, keep pushing, keep marketing, keep creating and posting!

Pro Tip: Turn Up The Heat Keep Promoting To The Very End

Action Steps: Set a hard date to launch your campaign.
Now That You’ve Been Funded! Congrats Break Out The Champagne
4 Lectures 10:11

If you can see your going to be hitting 100% soon start ordering your product or products ahead of time

Ordering Product:

Package it safe, buy bulk envelopes on Amazon and save money.

Packaging & Envelopes

Make sure to provide great customer service by responding quickly to your customers if they have any questions or problems. Under committ and over perform

Customer Service

1) Double check all your pricing and make sure it covers shipping plus a good profit.

2) Email some manufacturers and start getting quotes for your product or service.

Action Steps: go to the post office and price out all the different packages
Bonuses & FAQ’s
1 Lecture 02:34
What if no one is buying?
About the Instructor
Christopher Greenwood
4.5 Average rating
1,178 Reviews
39,662 Students
28 Courses
Teaches 22 Courses: Best Selling Author & Entrepreneur

Chris Greenwood: Musician, Best Selling Author & Entrepreneur

Why are 36,000+ students enrolled in my Udemy courses?

As an entrepreneur, I have spent over a decade building multiple businesses in the music industry, real estate & online marketing. I believe in a no debt philosophy - and that good morals is good economics

Learn from someone living out everything he teaches!

Would you like to see how I make over $4,000 a month selling music online?

Would you like to become a world class performer and own the stage & my $10,000 a month touring strategy?

Would you like to see how I get Millions of views on my YouTube Videos?

Would you like to know how to Write a book from idea to published author?

Would you like to easily start an online business teaching with Udemy?

Enroll in my Udemy courses - you too can be doing all of this - and more!

Across the last decade and some change, Manafest has steadily cemented his status as one of the world's most diverse, envelope-pushing and all around uplifting artists. His seamless, lightening-like blur between the spectrums of rap, hip-hop, rock and pop hasn't just led to 300,000-plus album sales and five coveted Juno Award nominations (essentially the Grammy equivalent in his home country of Canada), but also more than 1,000 shows logged over four continents.