Small Business - Pricing your Products or Services

Analyze your Prices - Establish a Strategy and become more profitable!
0.0 (0 ratings) Instead of using a simple lifetime average, Udemy calculates a
course's star rating by considering a number of different factors
such as the number of ratings, the age of ratings, and the
likelihood of fraudulent ratings.
3 students enrolled
Instructed by Alvaro Santizo Business / Management
$20
Take This Course
  • Lectures 9
  • Contents Video: 1.5 hours
    Other: 3 mins
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
Wishlisted Wishlist

How taking a course works

Discover

Find online courses made by experts from around the world.

Learn

Take your courses with you and learn anywhere, anytime.

Master

Learn and practice real-world skills and achieve your goals.

About This Course

Published 4/2015 English

Course Description

A key aspect of establishing a price is not what the product or service is costing you, but what the customer is willing to pay for it. If you are able to establish this and set your prices correctly, it can increase your profits almost instantly.

  • We already know how to establish the cost of your product or service, and the price has the objective of establishing your financial reward for providing it.
  • The value is defined by what the customer thinks your product or service is worth.

You are aware that your competition can influence your prices, volumes and achieving your goals. If you are smart about this, you can create a strategy that allows you to become more profitable and efficient in your operation.


What are the requirements?

  • Basic Management Skills
  • Basic Excel Knowledge

What am I going to get from this course?

  • Evaluate Product Margins
  • Establish the Right Profit Margin for their Products and/or Services
  • Establish a difference with the competition
  • Maximize Profits according to the season
  • Establish a Pricing Strategy
  • Does your product or service have the correct margin?

What is the target audience?

  • Small Business Owners
  • Managers
  • Entrepreneurs

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Course Content
Course Introduction
Preview
00:42
Pricing your Products or Services
Preview
13:40
Key Elements to Pricing Your Products or Services
15:01
Pricing Strategy Considerations
14:50
Introduction to Pricing Flexibility and Tactics
01:03
Pricing Flexibility
14:30
Pricing Tactics
15:28
Evaluating Changes in Your Pricing Strategy
08:24
Thank you!
3 pages

Students Who Viewed This Course Also Viewed

  • Loading
  • Loading
  • Loading

Instructor Biography

Alvaro Santizo, Entrepreneur, Business Consultant

SERIAL ENTREPRENEUR AND CONSULTING FOR OVER 10 YEARS IN LATIN AMERICA AND THE US.

THAT HAS ALLOWED ME TO GAIN EXPERIENCE IN THE FOLLOWING FIELDS:

BUSINESS MANAGEMENT : Project Management, Planning and Execution, Budget Control – Financial Goals, Team Building - Cost Reduction - Process Evaluation and Improvement

LOGISTICS:Inventory Control, Supply Chain Management – Supplier Evaluation, Cost Reduction

SALES AND MARKETING:Market Development, Client Management, Marketing Campaigns (Local and Regional), Pipeline – Sales – Return on Investment

For the last 10 years I have been working with companies that range from multi national to small businesses owned and operated by individuals or small groups of people.

Companies i have worked with are in fields like: Construction - Logistics - Computer and Software Services - Construction Projects - Restaurants - Hardware Stores - Retail Stores - Beverage Industry - Veterinary Hospital Services.

I have had the privilege of learning from great leaders and not so good leaders (Yes you learn as much from a good one as from a bad one), having worked with and for amazing companies and companies that have struggled to succeed.

Because of that, i have been blessed with the chance to help others, execute ideas, create and develop projects and I have been able to fortunately learn from other entrepreneurs, executives and great people who came to this world to make a difference. Just like you.

I have worked for others, helping them build and achieve their dreams, until i got to the point where I decided i would no longer work for anyone else, and pursue my own ideas and dreams. I have started my own companies, with partners, by myself, even purchased one. And having been fortunate enough to have failed in some and succeeded in others, I have decided to share my knowledge and experience. With small business owners who may be struggling, or simply wanting to explore options to improve; as well as other brilliant entrepreneurs that are developing their own ideas and projects to start their small business.

Ready to start learning?
Take This Course