Simple SEO: Search Engine Optimization Made Simple
4.5 (23 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
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Simple SEO: Search Engine Optimization Made Simple

Learn SEO Fast! Yes, you can get to the first page of Google!
4.5 (23 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
2,658 students enrolled
Created by Manny Sarmiento
Last updated 2/2016
English
Current price: $45 Original price: $95 Discount: 53% off
30-Day Money-Back Guarantee
Includes:
  • 2.5 hours on-demand video
  • 1 Supplemental Resource
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • You will dramatically improve your search engine (SEO) results with what you will learn in this seminar. In this seminar we will cover the following topics:
  • What Google and the other Search Engines are looking for in your web site How to choose a web site designer and how to make sure they do a great job for you
  • Comparing html site to Flash, PHP and design platforms for web sites. Options available for designing web sites yourself. The basic mechanics of building a web site that the search engines like.
  • All the web site elements required for good SEO How to read the "Source" of a web site.
  • How to find the keyword that people are actually searching for How to submit your web site to the search engines Which tools work to help increase your web site rankings.
  • How to incorporate Social Media Marketing strategies with your SEO strategies for maximum search engine rankings.
View Curriculum
Requirements
  • Download our "Simple SEO Checklist". You will use it to follow along with the sections on website structure. Be ready to take lost of notes! This is a REAL course with REAL concepts that work! No B.S. and no nonsense!
  • This Simple SEO 2016 Course will simply and demistify your SEO knowledge so be ready to relax, take lots of notes and relax... Your business will benefit, and so will your bottom line!
Description

You will dramatically improve your search engine (SEO) results with what you will learn in this online course. In this course we will cover the following topics:

    • What Google and the other Search Engines are looking for in your web
      site
    • How to choose a web site designer and how to make sure they do a
      great job for you
    • Comparing html site to Flash, PHP and design platforms for web sites
      Options available for designing web sites yourself
    • The basic mechanics of building a web site that the search engines like
    • All the web site elements required for good SEO How to read the "Source"
      of a web site
    • How to find the keyword that people are actually searching for
    • How to submit your web site to the search engines Which tools work to help
      increase your web site rankings
    • How to incorporate Social Media Marketing strategies with your SEO
      strategies for maximum search engine rankings
Who is the target audience?
  • The "Simple SEO" 2016 course is meant for Entrepreneurs, Marketing Managers, Business Owners, CEOs who want to understand how SEO really works in layman's terms and want to get real results on a Google Search.
  • If you are expecting for me to promise you number one on Google, that's not going to happen! Because no one can fulfill that promise. And if they promise you guaranteed #1 on Google they are probably lying to you!
Curriculum For This Course
Expand All 13 Lectures Collapse All 13 Lectures 02:17:02
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Simple SEO: Search Engine Optimization Made Simple
13 Lectures 02:17:02

A short history of SEO, from the days of Yahoo dominance to Google's algorithm changes in May of 2010 and what today's SEO world looks like and what it means to you.

Preview 09:04

Learn where real SEO results come from. Examples of results and the promises of the SEO "gurus". What to watch for when dealing with someone promising you guarantees on Google. A hint as to how Social Media works for SEO and how keywords are important for Google search results.

Where SEO Results Really Come From!
15:53

Should you pay for SEO services. Why monthly optimization is not required. Keywords and profiles in your Social Media profiles. Information on the New Media and New Marketing in your marketing efforts.

Preview 08:38

What is the Secret to Google? This lesson defines what Google wants in your website structure. Here is what Google wants:

A Real, Keyword-Rich, Relevant, Target Market and Homogeneous website. We define what this means in this lesson. Follow these guidelines and Google will love you!

Learn the best resources for real SEO information and being careful about third-party SEO information.

The Secret to Google is…
12:15

It all begins with your website structure and design. What are the best ways to design websites for SEO? We examine the good, the bad and the ugly of website design for SEO and conversion.

Checking and monitoring your listings and using it for SEO. What is WordPress and what are the benefits of designing your website using WordPress?

It All Begins with Your Web Site! How Designers Design
17:05

Examining the Search Engine Result Page (SERP). What is Pagerank PR and why it's important to you. The importance of backlinks and what to do and not do to gain these links. How to legally build these backlinks. Slideshare.net as an example of third-party sites that help with SEO

Search Engine Results Page (SERPS)
06:18

The relevance of backlinks for SEO (continued). How to determine how many backlinks you have pointing back to your website. More examples of tools to create high value backlinks to your website for SEO.

Examining the Google Webmaster Tool and how to use basic tools of the Webmaster Tool. This tools will help with SEO optimization and shows you problems and improvements on your website.

The importance of an XML sitemap for SEO. How to create and verify your XML sitemap on Google Webmaster Tool.

Backlinks for SEO
19:57

The importance of "404" errors and how to use the Google Webmaster Tool to find and fix 404s. Other fixes for your website.

Broken Links Backlinks “404” Errors & It’s Importance to SEO
02:36

The importance of relevant keywords and content on your website. How to use the Google Adwords Keyword Planner tool to determine the keywords your target market searches for and how to create a master set of keywords and download as an Excel spreadsheet.

How to reverse engineer the number one search result on Google Search result.

When and where you should use the keywords you researched, found and downloaded.

Preview 18:03

The Simple SEO Checklist explained and what Google wants explained: Where to use the master keyword list you created.

We examine a real-life, keyword-rich, well structured result example of great SEO on-page structure. How to view the source to find the items on the Simple SEO Checklist. This module will help you examine your website to determine how well your website is structured (HTML) for SEO.

These are the items that we will look for in the website examined on this lesson:

  • What Google Wants! (Download the SIMPLE-SEO Checklist)
    • Keyword Rich Title
    • Keyword Rich Description
    • Keyword Meta Tag?
    • <H1> <H2>
    • Keyword Image Files Names
    • Keyword Image Alt-Tags
    • Internal Links / External Links
    In this lesson we also learn how to submit your site to Google, Bing and Yahoo after your website has been well structured and is 90 percent complete.
What Google Wants! Important Elements for SEO
19:22

In this lesson we talk about of the importance of Social Media for SEO and we give you some examples of the Social Media sites and tools to use for SEO. (Part 1)

  • Social Media SEO
    • a)Social Network Posts Drive Traffic
    • b) Social Bookmark Backlinks
      • i) “Nofollow” vs. “Dofollow”
    • c) Social Media Site Profiles
    • d) Marking Your Spot on the Web
      • i) Keyword Rich Profiles
    • e) Social Media Press Releases
    • f) Blogs
    • g) Tweet Your Website Content vs.
      • i)Blog or Articles
    • h) Article Marketing for Backlinks
      • i)EzineArticles.com
Social Media SEO
01:45

In this lesson we talk about of the importance of Social Media for SEO and we give you some examples of the Social Media sites and tools to use for SEO. (Part 2)

  • Social Media that Make an SEO Difference
    • a)YouTube
    • b) Blogs
    • c) Facebook and LinkedIn
      • i)The Law of Large Numbers & Traffic
    • d) Google Business
    • e) Images (Google Search)
    • f) Social Bookmarks
      • i)Delicious, Digg, Technorati, Stumbleupon, others
    • g) Local Directories
      • i) Merchant Circle, Google, Yahoo, Bing Local
      • ii) www.localdirectoriesmarketing.com
      • iii) Do Not Pay for Local Directories Individually!!!
    • h)Social Media Press Releases
      • i)PRLog.com, 24-7PressRelease.com
      • ii)As Fast as 7 Minutes
    • i) Blogs
      • i)Faster Indexing
      • ii)Ping (Everything)
Social Media that Make an SEO Difference
01:52

In this lesson we put it all together and show you what a real SEO Game Plan should look like:

  • The SEO Keyword Rich Game Plan
    • Optimize Your Web Site
      • Change URL if Necessary
      • Long-Tail URL
      • Optimization Points (240+)
    • Change Structure of Your Site
    • Create 100 SB/SN “DoFollow” Profiles
    • Create YouTube Channel
      • Upload Videos
    • Start a Blogger Blog
      • Claim and Ping that Blog
    • Learn Social Media Marketing Skills
    • Send a Social Media Press Release Weekly
    • Social Media “Shock and Awe”
      • Get Busy!
    • Create a Game Plan!
    • Schedule It!

    Watch for future Udemy courses, including Social Media Mastery and other practical, useful New Media and New Marketing. Visit my websites at www.NewMediaNewMarketing.com / www.newmedianewmarketing.blogspot.com and www.CertificationInSocialMedia.com .

Thank you for taking my Simple SEO Udemy course! See You Soon!

Manny Sarmiento - aka, Social Media Mann(y)

The SEO Keyword Rich Game Plan
04:14
About the Instructor
Manny Sarmiento
4.4 Average rating
30 Reviews
2,676 Students
3 Courses
Social Media Mann(y)

Manny Sarmiento is the President and Founder of the Doral Chamber of Commerce and President and CEO of New Media, New Marketing, Inc. With over 500 Social Media, Internet Marketing courses, Marketing workshops and seminars, including Social Media University and the Certified Social Media Marketing Specialist ™ program, Manny has become the Master of Social Media Marketing training, education and implementation.

Manny has created and implemented Entrepreneurship and Business Education programs. He teaches Business and Marketing skills to entrepreneurs to help create prosperity in their business and in their lives.

“The focus of the Doral Chamber of Commerce has been business education. The Doral Chamber of Commerce’s focus since it’s inception has always been to educate it’s members with seminars, workshops, networking events and education.”, says Manny.

The Doral Chamber of Commerce, under the direction of Manny Sarmiento has grown to one of the most active and practical chambers in Miami, dedicated to it’s members and the business community.

Manny attended Miami Dade College and Florida International University. He arrived in the USA in 1968 and has lived in the Miami area since 1972. Manny has operated businesses in Doral, Florida since 2005 with great success and a dedication to helping others.

Extended BIO:

Manny has been involved in internet marketing, specifically information marketing for over nine years.

The New World of New Marketing has arrived. Most so called “Social Media Experts” only skim the surface of real social media marketing strategies.

Manny will immerse you in real, practical and powerful Social Media Marketing techniques.

“I’ll get you inside the New World of “New Media” and “New Marketing” with the latest tools and techniques of Social Media Marketing.” – Manny Sarmiento

If you want your business to thrive and if you want to be found on the search engines then explore Manny’s Social Media Marketing products and services.

The right Social Media Marketing strategies will take your business to more sales and larger profits.

If you’re not using good Social Media Marketing strategies – you will be left behind. To learn more about Manny Sarmiento’s Social Media Marketing products and services go to www.NMx2.com.

Other Accolades:

Books:
“Millionaire 101” ISBN-10: 1411606329, April 2004
“How to be Rich by Effectively Managing Your Finances”, June 2013