This is a course for entrepreneurs, executives or students interested in coming or moving to Silicon Valley in the next couple of years. It is focused on understanding the culture and the business etiquette of the most innovative region in the planet throughout real advice and examples given by a successful entrepreneur who moved to the Bay Area in 2011.
Silicon Valley for beginners is a great way to save you time and money when you decide to come. The course is divided in 18 simple lectures, each one covering one specific topic such as coming to the valley as a founder or to work in a startup or large company. It also explains basic concepts that would make your life here much easier such as accountability, meritocracy, diversity and the execution mindset.
Additional links and material (such as free e-books written by the instructor) are provided in some of the lessons. The idea is that this course would serve as a reference point for beginners willing to learn more about Silicon Valley.
In this intro, I explain who I am, what I've done, why I decided to create this course and the content you should expect in the next lessons.
I explain briefly what is Silicon Valley, when it started, where it is located and how is the lifestyle in several cities that form the San Francisco Bay Area.
I explain the entities that compose the Silicon Valley ecosystem: startups, large tech companies, investors, universities, accelerators and co-working spaces.
I explain what you need to know if you plan to come to Silicon Valley as an entrepreneur/founder.
I explain what you need to know if you plan to come to Silicon Valley looking for work at a tech startup or large company.
I explain what you need to know if you plan to come to Silicon Valley as a student and what are the benefits of it.
In this lesson, I explain the mindset of Silicon Valley and why ideas and business plans don't matter much in this region.
Accountability is an obvious concept to americans and others foreigners but it is also unknown in many cultures. I explain the basics.
Meritocracy is the backbone of the valley. I explain what it is and how it works.
Work Ethic and work ethics are two concepts that are confusing and are not very clear to many foreigners.
In Silicon Valley, reputation is worth more than money.
In this lesson I explain the best way to network in Silicon Valley, which is different from other parts of the United States.
After all, is Silicon Valley pro-failure or is it just a myth perpetuated by the press?
It sounds obvious, but many cultures criticize the excess of focus of Americans. In Silicon Valley this trait is taken to another level.
Learning faster and better is now more important than knowing stuff or having experience.
One of the main reasons why innovation thrives in Silicon Valley.
In this lesson I talk about a very annoying subject which is not that different in the valley.
I explore the relationship of entrepreneurs with legal aspects and give some advice for foreigners of what (not) to do.
I invite you to give me feedback about the course and also hint with a pro-version for more experienced entrepreneurs and business people.
Accomplished entrepreneur with lots of international experience (US, CN, BR, MX). 6 companies in the last 20 years (2 exits, 2 lifestyles). Innovation speaker at TedX, universities, family offices and private events. Startup advisor.
Author of Innovation2, Vale do Silício and Silicon Valley.
As a CEO and founder of Satomi (2014) I worked on an algorithm that allowed anyone to create their own exclusive motifs and logos. Satomi was accelerated at PnP Sunnyvale.
At 2Mundos (2011) we partnered with the most powerful brands in LATAM to create social games and apps reaching more than a million users in the region.
At Zeebo (2007), I've created a wireless gaming console for emerging countries and closed many multi-million dollar content, distribution and airtime deals with some of the world's largest carriers and publishers in multiple countries. Invested by Qualcomm. Sold hundreds of thousands of consoles.
Founded the largest gaming studio, the largest gaming portal and the leading mobile publisher in Brazil.
Enjoy mentoring young entrepreneurs. Passion for education.