Shopify Power: Build An Ecommerce Website Using Shopify
4.5 (377 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
5,177 students enrolled
Wishlisted Wishlist

Please confirm that you want to add Shopify Power: Build An Ecommerce Website Using Shopify to your Wishlist.

Add to Wishlist

Shopify Power: Build An Ecommerce Website Using Shopify

Shopify Ecommerce Website Course |Learn Shopify From A Proven Expert | Integrate Shopify With Amazon, Etsy and eBay
Bestselling
4.5 (377 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
5,177 students enrolled
Created by Jason Miles
Last updated 3/2017
English
Learn Fest Sale
Current price: $10 Original price: $95 Discount: 89% off
19 hours left at this price!
30-Day Money-Back Guarantee
Includes:
  • 4.5 hours on-demand video
  • 3 Articles
  • 6 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • How To Understand The Shopify Ecommerce Platform
  • How To Set Up A Beautiful Shopify Website Quicky & Easily
  • How To Add Additional Features Through The Shopify App Marketplace
  • How To Set Up Products Including Integration With Amazon, Etsy, and other selling sites
  • How To Collect Money Via Shopify
  • How To Integrate Email Marketing For Long-Term Relationship Building, Traffic, and Sales
  • How To Integrate Social Media Into Your New Shopify Website
  • How To Use Shopify Reports & 3rd Party Analytics Tools To Maximize Profit
View Curriculum
Requirements
  • Basic Comfort With Online Tools Such As Paypal
  • Basic Comfort With Photo Editing With Photoshop Elements or Other Photo Tools
  • Ability To Pay The Monthly Shopify Cost, It's Not Free
  • You Need To Set Up A Shopify Account To Fully Complete The Lessons In This Course
Description

      ***We're honored that this is the best-selling Shopify Course On Udemy***

Shopify Power: How To Build A Website, Sell Your Products, And Grow A Business On Shopify. Taught by award winning CEO and Adjunct Professor of Online Marketing at Northwest University - Jason Miles. 

About The Instructor & His Authentic Credibility On This Topic: Together with his wife, Miles has sold millions online and their popular shopify website (Pixie Faire) has even been featured by Shopify as one of the sites premiere success case studies. Miles shares their insider tips, techniques, short-cuts and hard-won lessons acquired as they personally set up and built their Shopify site, which currently transacts 40,000-50,000 orders a month and serves over 1 million pageviews. 

How Is This Course Different? This course includes analysis, opinions, techniques, short-cuts, and tips from the instructor that you won't find on the help pages of Shopify, or in other Udemy courses. It also includes  step-by-step site build demonstration section. 

This course offers a unique and systematic framework for planning and launching a Shopify site in a step-by-step method that will prepare you for long-term ecommerce success.

Who Is This Course Designed For? Students should have a basic understanding, or willingness to learn web-building, such as having previously set-up a blog. They should also have the time, patience, and willingness to implement the lessons and details taught in this course. Students should already have a product, product idea, or product plan. If you have a private label product you sell on Amazon, or are an artist, crafter, or seller of unique items - and need a fully functional ecommerce website - then this course will be of value to you. 

Warning, Web Professionals - You May Find This Course Too Basic. We do not cover creating custom themes or working in Liquid (the code language of Shopify). This course is intended for entreprenuers, marketers, brand owners and small business people - not developers. 

Who is the target audience?
  • Take this course if you've decided shopify is the right ecommerce website platform for you
  • Take this course if you're ready to work hard to build your Shopify website
  • Take this course if you have a moderate amount of technology comfort particularly with photo editing using tools like Photoshop Elements
  • Don't take this course if you cannot take photos, write sales copy, or don't have a basic comfort with online tools
Students Who Viewed This Course Also Viewed
Curriculum For This Course
Expand All 66 Lectures Collapse All 66 Lectures 04:24:42
+
Welcome And Introduction
5 Lectures 26:04

Have you heard about Shopify and wonder if it's right for you? In this video we discuss 10 reasons shopify is awesome and why it might be a good fit for your business needs.

Preview 08:26

An indepth overview of what this course covers!

Preview 04:30

In this video we discuss the 3 foundational aspects of Shopify.

Understanding Shopify - 3 Foundational Aspects
03:58

In this video I provide a guided tour of the Shopify backend.

A Shopify Website Guided Tour - Behind The Scenes
06:27

In this video we discuss the next steps you should take to get up and building quickly.

First Steps / Next Steps - Getting Started Quickly
02:43

Pop Quiz for section one ...

Helpful Practice Activity
1 question
+
Setting Up Your Shopify Site Like A Pro
11 Lectures 26:11

In this video we walk through an overview of how Shopify Themes work.

Introduction To Shopify Themes
03:31

In this video I share insider tips - 4 considerations when looking at themes to use.

Insider Secrets - 4 Considerations When Looking At Themes
03:09

Here is the sitebuilders checklist as a PDF File.

The Site Builders Checklist Powerpoint
00:02

Here is the site builders checklist as a MSWord file.

Site Builders Checklist As PDF
00:02

In this video we walk through the first aspect of the site builder's checklist - the branding aspects.

Theme Check-List Part 1 - Branding Aspects
03:04

In this video we discuss the 2nd aspect of the site builder's checklist - the product related aspects.

Theme Check-List Part 2 - Product Aspects
02:01

In this video we discuss the 3rd aspect of the site builder's check list - the pricing aspects.

Theme Check-List Part 3 - Pricing Functionality Aspects
01:12

In this video we discuss the 4th aspect of the site builder's check list - the placement (or distribution) aspects.

Theme Check-List Part 4 - Placement Aspects
00:38

In this video we discuss the 5th aspect of the site builder's check list - the promotion related aspects.

Theme Check-List Part 5 - Promotion Aspects
02:44

In this video we do a guided tour of the Theme Marketplace.

Theme Store Guided Tour
08:06

In this video we walk through how to install a theme on your Shopify site.

Installing A Theme On Your Shopify Site
01:42
+
Using The Shopify App Marketplace To Expand Your Store's Functionality
4 Lectures 16:24

In this video we provide an introduction to the App Marketplace.

Introduction To The Shopify App Marketplace
05:37

In this video we discuss 6 apps every Shopify site builder should consider installing.

6 App You Should Consider Adding To Your Shopify Website
03:10

In this video we give a guided tour of the App Marketplace.

A Guided Tour Of The App Marketplace
02:22

In this video we discuss 7 insider tips for working with Apps.

7 Insider Tips For Working With Apps
05:15
+
Setting Up Your Products In Shopify
5 Lectures 11:17

In this video we give an introduction to setting up products in your Shopify site.

An Introduction To Shopify Products
02:08

In this video we discuss apps you may need to install depending on the types of products you plan to sell.

Apps You Might Need For Various Product Strategies
02:30

In this video we discuss integrating with Amazon.

Integrating Shopify And Amazon
01:34

In this video we provide a walk-through of setting up a product.

Product Set-up Guided Tour
02:41

In this video we discuss 3 important insider secrets related to product strategies on Shopify.

3 Important Insider Secrets Related To Products
02:24
+
Payment Options For Your Shopify Store
4 Lectures 09:34

In this video we provide an overview to payment options on Shopify.

An Introduction To Payment Options
01:39

In this video we discuss the details of the Shopify Merchant Services Payment Processing Method.

Understanding The Shopify Merchant Services Payment Option
02:37

In this video we the flow of payments from the customer to you depening on the various payment methods you install.

Exactly When And How You Get Paid When Customers Purchase
04:00

In this video we discuss the Shopify Point-Of-Sale Card Reader.

Using The Shopify Point-Of-Sale Card Reader
01:18
+
Email Integration Strategies, Apps & Resources
7 Lectures 16:04

In this video provide an introduction to Email Marketing Integration.

Introduction To Email Marketing Integration On Shopify
04:39

In this video we discuss email address name collection via the Shopify Apps.

Name Collection Via Shopify Apps
04:21

In this video we discuss email address collection via the Shopify Check-out process.

Name Collection Via The Shopify Shopping Cart
00:50

In this video we discuss two simple email marketing campaigns you should consider using.

An Overview Of Email Marketing Campaigns
02:30

An explanation of the email marketing "welcome" campaign.

Email Marketing Welcome Campaigns
02:21

An explanation of the email marketing "engagement" campaigns.

Email Marketing Engagement Campaigns
01:22

Here's a bonus ebook to help give you 49 insider tips related to Email Marketing!

Bonus Gift: 49 Email Marketing Secrets, A 61-Page Ebook
00:01
+
Social Media Integration With Shopify
5 Lectures 10:41

In this video we give an introduction to Social Media Marketing integration.

Introduction To Social Media Marketing Integration With Shopify
03:38

In this video we give information related to site traffic - and the benefits of Facebook and Pinterest.

Understanding The Massive Value Of Facebook And Pinterest For Social Traffic
02:00

In this video we discuss selling directly on the social media sites via Shopify integration.

Little Known New Secret Selling Directly On Social Media Sites Via Shopify
01:49

In this video we discuss using Instagram and Hashtags on your Shopify site.

Instagram Integration With Hashtags
01:25

In this video we show you a fun way to include Youtube videos on your product pages.

Embedding Youtube Videos On Your Shopify Product Pages
01:49
+
Analytics And Reporting Using Shopify & 3rd Party Apps
6 Lectures 14:28

In this video we give an introduction to Shopify Reports & Analytics Tools.

An Introduction To Shopify Reports & Analytics
03:48

In this video we give a a walk-through of Shopify Reports.

A Shopify Reports Walk-Through
01:32

In this video we demonstrate how to take a Shopify report and turn it into actionable business insights. 

Turning A Shopify Report Into Actionable Business Insights
02:39

In this video we discuss 3rd party analytics apps.

Evaluating The 3rd Party Analytics Apps
02:40

In this video we discuss how Google Analytics can help you understand what's happening on your Shopify site.

Using Google Analytics With Shopify
01:35

In this video we discuss the next steps on your journey!

Final Tip & Next Steps For Your Awesome Shopify Site
02:14
+
Demonstration Site Build
18 Lectures 02:13:01

In this video I welcome students to the demonstration site build portion of the course and explain a few details of how this section works.

Preview 01:59

In this video I kick off our site build and take the first steps to set up our new Shopify store.

Site Build Video 1 - Shopify Store Setup
05:41

In this video I walk through choosing a theme and also modifying your primary site slider image.

Site Build Video 2 - Adding A Theme & Setting Up A Primary Slider
08:05

In this video I show you how to choose a theme's style (which may not be applicable to all themes).

Site Build Video 3 - Choosing A Theme's Style (If applicable)
02:35

In this video I walk you through the Shopify monthly subscription options and show you the difference between the less expensive and more expensive versions.

Site Build Video 4 - Choosing Your Shopify Subscription Level (insider details).
10:32

Site Build Video 5 - Adding Product (Part Two)
09:01

Site Build Video 6 - Adding A Product (Part Three)
05:52

In this video I demonstrate how to set up pages on your Shopify site.

Sit Build Video 7 - Adding Pages To Your Shopify Site
08:53

In this video I walk through how to organize the menu structures in a Shopify site.

Site Build Video 8 - Menu Structure Options
11:20

In this video I walk through how to modify the site basic settings including font type, size, and general colors.

Site Build Vide 9 - Changing Site Fonts And Colors
11:05

Site Build Video 10 - Terms Of Service & Privacy Policy Pages (Part One)
05:07

Site Build Video 12 Email Integration Part One
09:58

In this video I share how to add the Privy App for Exit Intent Pop Ups

Site Build Video 12 Email Integration Part Two (Exit Intent Pop Ups)
11:38

In this video I show you how to set up your blog features.

Site Build Video 13 Blogging Part One
09:16

In this video we continue our discussion of the blogging features.

Site Build Video 14 Blogging Part Two
03:51

In this video we walk through the Point-Of-Sale (POS) setup so you can sell in-person.

Site Build Video 15 Point Of Sale (POS) Setup
06:22

In this vidoe I walk you through how to set up your Google Analytics and Facebook Pixel.

Sie Build Video 16 Setting Up Google Analytics
06:09

In this final video we walk through the process of setting up your custom domain name in connection with your Shopify site.

Site Build Vieo 17 - Setting Up Your Customer Domain Name / URL
05:37
+
The Last Lecture - What's Next
1 Lecture 00:57

In this video I offer my support as you work on your Shopify site!

Conclusion & Next Steps
00:57
About the Instructor
Jason Miles
4.5 Average rating
415 Reviews
5,488 Students
4 Courses
has sold millions online and he shows you exactly how

**Jason is the author of the bestselling Pinterest Power, Instagram Power, and Youtube Marketing Power, all available in bookstores worldwide and published with McGraw Hill. **

In 2008 Jason & Cinnamon Miles founded Liberty Jane Clothing at their kitchen table and began selling One-Of-A-Kind handmade items on eBay. Cinnamon was the artist with a penchant for designing on-trend doll clothes and Jason was the marketer helping during the evennings and weekends. His day job was as a professional fundraiser in Silicon Valley. They used social media to scale their fans, followers, and customers and quickly became eBay Powersellers, ultimately selling millions online via their own websites. How?

In 2009 they began selling digital downloads on their own website. In the first month they sold 11. But sales quickly grew and other designers began asking them if they could publish their patterns on the site too.  

From 2010 to January 1, 2014 Miles served at Northwest University in the Seattle area. As the Senior Vice President of Advancement he managed the Fundraising, Marketing, and Human Resources departments.  

That year they also founded of Sew Powerful, a 501C3 charitable organization focused on combating extreme poverty in Zambia. The Google Foundation has become their largest donor and they've received worldwide support for their innovative Sew Powerful Purse program and creative efforts to combat extreme poverty in Ngombe Compound - the worst urban slum in Lusaka Zambia. 

In 2011 Miles founded the Marketing On Pinterest blog to document their work on the popular social media site and two weeks after launch he was offered a three book deal with McGraw Hill Professional. Each book has been a bestseller and can be found on Amazon as well as in bookstores worldwide including North America, Korea, Australia, India, and Europe.

In 2013 Jason & Cinnamon launched Pixie Faire (a marketplace built on the Shopify platform). Pixie Faire has quickly become the Internet's largest doll clothes pattern marketplace with over 70 designers and over 1.5 million patterns downloaded. It attracts raving fans from both the toy and sewing world. The site averages 40,000 to 50,000 pattern downloads a month.

Jason is an award winning marketer having earned the All-Star Award repeatedly for Email Marketing & Social Media Integration presented by Constant Contact.

On January 1, 2014 Miles retired from the 9-5 world to focus on the growth of his company and charity. His corporate career included twenty years of work in Human Resources, Fundraising, and Marketing.

His work has been featured in Forbes, The Huffington Post, Wharton Magazine (of the University Of Pennsylvania School Of Business), IBM's Connect Chat, CNET, MSN's Business On Main, Social Media Examiner, Profnet, PRNewswire, and other premiere publications.

He is an Adjunct Professor of Marketing at Northwest University and regularly present for the American Marketing Association (AMA) as well as at other industry leading events where he presents on the topics of social media and ecommerce. 

He spends quality time mentoring and coaching others, kayaking, traveling to Africa, and helping Cinnamon teach the pre-school class on Sunday mornings at Renton Christian Center in the Seattle area. 

Jason's passion is to serve and help others, which he brings to his teaching and speaking projects. His unique experience as a Senior Marketer at a University as well as a start-up kitchen table entrepreneur give him a unique ability to connect with a wide range of learners. 

He's sold millions online, but is most passionate about the start-up phase, branding, social media, and the transformational power an online business can have in the lives of hard working people as they turn their dream into reality with proven techniques and practical online marketing strategies.