Double Your Growth WIth Trigger Event Selling
5.0 (2 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
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Double Your Growth WIth Trigger Event Selling

Learn how Trigger Events can shorten your sales cycle & Increase your close ratio
5.0 (2 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
1,272 students enrolled
Last updated 5/2016
Current price: $10 Original price: $50 Discount: 80% off
5 hours left at this price!
30-Day Money-Back Guarantee
  • 35 mins on-demand video
  • 2 Articles
  • 1 Supplemental Resource
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Improve your Sales Rates
  • Improve your Sales Cycles
  • Improve your outbound sales through your inbound marketing
View Curriculum
  • Willingness to learn
  • Understand that sales is never about being lucky
  • Success comes through knowledge of self, customer, product/service & skill

There is a silver bullet in sales – reaching highly motivated decision makers at exactly the right time: after they experience a ‘Trigger Event’ AND before they call your competition

When you have the right timing the sale almost happens by itself—There are few challenges getting to the prospect, understanding their dissatisfaction, presenting a solution, or closing the sale. 

By luck or sheer numbers you’ve had timing happen before. This course will show you how to make it happen again, again, and again.

Who is the target audience?
  • Sales Professionals that want to improve their effectiveness
  • Business owners that need to improve their bottom line
  • Start ups that need to get cashflow started through sales
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Curriculum For This Course
1 Lecture 09:18
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1 Lecture 07:11
Grow your Revenue Twice as Fast
7 Second Sale
1 Lecture 09:23
What does GE Know You Should Too?
What to Say?
1 Lecture 05:41

What are the words too use?

What am I going to Say?
Resource Section
4 Lectures 03:30

Learning the why to more effectively use your Inbound Marketing to build relationships and trust through a vital timeline. However it is not sell, it is to learn so you can earn!

Preview 02:07

Sildes on 3 ways to get into any account!


Trigger Event Selling worksheet

Won Sales Analysis
About the Instructor
Michael Ballard
4.3 Average rating
158 Reviews
14,419 Students
12 Courses
Helping people learn how to deal with adveristy & thrive!

Michael Ballard has presented to audiences and consulted with groups from Bermuda to Singapore and New Orleans to Vancouver as an internationally renowned speaker. Thousands of people have deepened their personal and professional ability to thrive using the process and skills he teaches. In the process they've learned how to deal with life's BIG Stuff issues based on the expertise Michael enjoys sharing on resilience. He hopes you will, too!

Michael has appeared in over 140 media interviews across North America on resiliency. He has also executive produced and hosted over 24 video interviews on those impacted by life’s BIG Stuff events. Plus students here in over 145 countries.

Michael learned quite a bit about thriving through resilience while facing adversity during his 7 year battle with three challenges to his life while fighting cancer, multiple treatments, setbacks and victories. He enjoys upbeat and insightful coffee, conversations, puns, biking, hiking, photography and snorkelling.

Michael joined Udemy in 2014. In late 2014, one of his coaching clients called him up to discuss personnel and workplace productivity issues and in the process encouraged him to start making video based programming. 

Craig Elias
5.0 Average rating
2 Reviews
1,272 Students
1 Course
Creator of Trigger Event Selling

Craig Elias is the creator of Trigger Event Selling™, author of the award-winning sales book “SHiFTHarness The Trigger Events That TURN PROSPECTS INTO CUSTOMERS”, contributing author to the #1 Selling Book on both Amazon and The Wall Street Journal "Masters of Sales”, and a National Growth Advisor for the Goldman Sachs 10,000 Small Businesses Program.

Craig’s knowledge of Trigger Evens has resulted in:

  - Winning a $1,000,000 prize in a Global Billion Dollar Idea Pitch Competition

  - Coverage on NBC news, in The New York Times, The Wall Street Journal, The National Post, and Sales and Marketing magazine

  - His first company being twice named by Dow Jones as one of the 50 most promising companies in North America

  - Being the #1 sales person at a large telecommunications company withing six months of joining the company

  - Being named 15th to the Forbes list of the 30 most social sales people on the planet