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Learn How To Optimize Your Google My Business Page In 2016

How To Get Your Business On Google Maps: Optimize Your Google My Business Page in 2016
4.5 (187 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
8,408 students enrolled
Created by John Shea
Last updated 4/2016
  • 1 hour on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion

Do you own a local business?

In this free course I am going to walk you through step by step everything you need to know about setting up and optimizing your Google My Business profile.

Why is this important?

Your potential customers are currently looking for you on Google! Imagine I had a plumbing emergency in my home.

I'm going to start by searching Google and I'm most likely going to be searching for businesses that are as close to me as possible. 

Google will display to me 3 local business in what we like to call "The 3 Pack". This is where your potential new customers are looking for your business!

Take this course today to learn how to increase the chances of people finding your business online. 

Who is the target audience?
  • Businesses interested in generating more calls and traffic from Google
  • If you are targeting a global audience for your website this course may not apply to you
Students Who Viewed This Course Also Viewed
What Will I Learn?
Create a Google My Business Page
Understand how to optimize your page properly
See how creating this page can benefit your business
Generate more reviews for your business
View Curriculum
  • You will need a Google account
  • You will need to download a free picture tool called Picasa
  • You will need photos to showcase your business
Curriculum For This Course
Expand All 16 Lectures Collapse All 16 Lectures 48:46
Introduction To The Course
2 Lectures 05:01

Here is what you can expect to learn from this course. 

What To Expect In This Course

Google My Business is critical for every business. In this video I explain why. 

Why Having Google My Business is Critical For Every Local Business
Getting Started With Google My Business
9 Lectures 28:12

Let's go through the Google My Business sign up page. 

Intro To Google My Business

Here is an example page setup for Google My Bussines. 

An Example Google My Business Page Setup

How to properly setup your business address distance. 

Setting Your Service Distance & Address

The importance of selecting the correct business categories. 

Selecting The Best Business Category

Why you should create a good introduction for your page and what to put into it. 

Creating a Good Introduction For Your Page

Here is how you can tag photos manually inside of Google My Business. 

Tagging Photos Inside Of Google My Business or Using Picasa

Use a tool such as Picasa to bulk tag your existing photos with business location data. This will help Google better identify where you do work, especially as a service based business. 

Bulk Tagging Photos With a Location

How to view insights about your business. This covers clicks, impressions, mobile phone calls and much more.

Viewing Insights About Your Business

Here is an example of a fully completed profile that shows 100% complete. 

A Completed Google My Business Profile - Getting to 100%
Getting Reviews For Your Business
4 Lectures 13:37

In this video I explain why reviews are so important for your business. 

Why Reviews Are So Important

You can respond to all reviews you get including the positive ones. This will help you rank better in the map section and show potential clients that you pay attention to your existing clients. 

Responding To Reviews

This is a good solution for reviews that you can use to automate the process of getting more reviews on Google and other platforms as well. 


This handout can be used for handing out your customers a customized sheet of paper that includes your business logo, phone number and website asking for a review. 

The Review Handout Generator
Ranking In The Top 3 Positions in the Google Map Pack
1 Lecture 01:56
Where To Go From Here - Learning About Local SEO
About the Instructor
4.3 Average rating
1,107 Reviews
39,045 Students
35 Courses
Owner of No Shame Income

I run the online blog No Shame Income where I share what's working for me in the world of online marketing.

I started learning about online marketing as a way to generate additional income, I enjoy connecting with others and helping people achieve their goals.

I have experience with Amazon, eBay, eCommerce, Social Media, SEO, Affiliate Marketing, Podcasting, Lead Generation, Landing Page Design, Wordpress & More.

I have created all kinds of courses on different topics such as Amazon, SEO and starting your own Podcast.

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