This Beginner SEO Training Course for WordPress takes you on a step-by-step journey which provides you with practical tips that will enable you to achieve and maintain the best search engine results possible for your site.
Having Search Engine Optimisation knowledge means that you can do your own SEO. You will be able to respond to changes in the industry and apply changes in your organisation much faster and especially cheaper than if you required to use an external company to do the SEO for you.
In this course you will learn:
At the end of this course you will:
Take this course now to optimise your website. Encourage people, increase your sales and create a steady income from your site!
How do you know that you're targeting the right customers? How do you know the keywords you are trying to rank on are the right ones? In this video you will learn how to figure that out so you can set yourself up for success.
LSI or Latent Semantic Indexing is a system used by Google and other search engines to figure out what your content is really about. By using LSI, you can get your site content ranked quite in the search engines. However it doesn’t have to stop there. In this video, you’ll learn how to apply this to your Categories as well using these strategies.
Since LSIKeywords.com every once in while has some trouble with long loading times, we will give you the Link to another LSI Tool, which is free to use and you can easily adapt everything we talked about in this video with this tool as well.
There's a also short manual on how to use this tool available.
To make your WordPress site more search engine friendly we will need to install a WordPress SEO plugin. We've tested many search engine optimizing type of plugins over the years and the most recent and the best in our opinion is Yoast SEO as of now. In this video you will find out what this Plugin can do for you.
You will learn how to make your posts, pages or your media more search engine friendly by using the Yoast SEO WordPress plugin. We show you all important settings.
Note: Doing your LSI keyword research beforehand is crucial because at this point, you'll have more keywords that you can add right in.So if you have missed watching Section2 of this course yet, go back and watch the videos before moving on!
What is a sitemap and why is it important?
Sitemaps inform Google and other leading search engines about URLS on your website that are available for crawling. Sitemaps allow search engines to find all of your webpages, that they might otherwise miss when indexing. The XML sitemap allows you to specify further information about your URL's such as:
Having this information within one document helps the search engines understand your website and crawl it more intelligently.
When you have created your XML Sitemap and let the search engines know about it, make certain to keep it up-to-date. If you add or remove a page, make sure to change your Sitemap as well.
XML Sitemaps are read by humans, but rather by search engines and can help give you the boost you need simply because it shows Search Engines a map of what your site looks like as a whole.
Getting indexed or added to Google's search results can be fast and easy with social bookmarking sites. In this video you'll learn how to use this specific strategy to boost your rankings.
High Bounce rates are a sign that the website is not of quality and in Google's eyes isn't a good sign.
How do you combat this and lower your bounce rates and increase the length of your visitors stay time?
In this video you'll learn how to use to social engagement to resolve this issue.
The more search engine friendly your images are, the more search engines will know exactly what your images, and what your content is all about. And then they’ll know how to categorize you on terms of what keyword phrases to rank you on, and it’ll actually improve your search engine rank. In this video you'll learn how to optimize your images as well as they are crucial to helping your ranking.
When Google and other search engines look at your site, they want to know if your content is credible. Using this strategy is easy and takes only a few minutes of research, and will give your rank a small boost in your search engine rank.
Ever wanted to learn how to drive traffic using videos? In this video you'll learn a powerful strategy that has worked for years and can help you drive traffic fast and rank on Google easily.
In this video, you will learn how to take the RSS Feed you found in the previous, and then syndicate it by submitting it to RSS Feed Directories to increase your exposure.
Tracking your statistics like where your traffic comes from, how long they stay, your bounce rate, and more is vital to improving your site. In this video, you will learn how to embed Google Analytics into your site with ease.
You can get statistics about:
Page Engagers are pages that allow a visitor to interact with your site before they hit your landing page. They can often increase your conversion rate dramatically because if done correctly - your visitor will feel like he or she has invested some time into your site.
When you go to a website and enjoy the article you have just read, then you are more inclined to reading related articles. Same goes for your visitors and this can help increase the stick rate or length of time someone stays on your site. This video will show you how to setup your site up so your visitors can easily find related content with ease.
In this ebook you will find over 40 pages filled with details about SEO, Ranking, Keyword Research, Webmaster Tools and Page Ranks.
We at DigitalGuidesOnline are a small group of experts that have come together with decades of computer & software technology experience. Our specialties include website design, the use of software and also marketing strategies.
Over the years, we have seen that regularly when individuals or companies have to update software or learn new things like SEO it often feels like you need a Doctorate in computer technology or a rocket engineer degree to understand the training.
At DigitalGuidesOnline, we have answered this problem by offering a series of easy to understand, step by step training videos and books. These are perfect if you are a current or new entrepreneur wanting to develop or grow your business. Of course our trainings also work for private use!
Every course is done by an instructor who is specialized in the topic to make sure you get the most out of every course your choose.