Understanding Why Some Customers Buy and Others Don't
5.0 (9 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
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Understanding Why Some Customers Buy and Others Don't

Go back to the tried and true essential skill for all sales reps and start increasing your commissions today!
5.0 (9 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
12 students enrolled
Created by Derek Shebby
Last updated 8/2017
English
Current price: $10 Original price: $35 Discount: 71% off
5 hours left at this price!
30-Day Money-Back Guarantee
Includes:
  • 1 hour on-demand video
  • 12 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Assignments
  • Certificate of Completion
What Will I Learn?
  • Clearly understand why some customers buy and others don't
  • Understand the 4 Reasons customers buy
  • Know which strategy will help you align with your customer to get them interested
View Curriculum
Requirements
  • A willingness to learn!
Description

Are you looking to get into sales or get back to the basics?  This should be the first course you take!

Have you had this happen to you?

  1. Your customer hasn't made a decision yet about their answer on your proposal.  You've been waiting weeks, even months!
  2. Your customer wants to hold off on making a decision
  3. Your customer doesn't want to make a change from the product/service they have right now.  
  4. You're having trouble getting people interested in your product or service.  

Before prospecting, appointments with clients, creating proposals and asking for the order, there's understanding the psychology of why people buy.  If you don't have this foundation, you will be wasting your time trying to get customer's interested in your product or service.  In this course you’ll understand the 4 reasons why some customers buy and others don't.  You'll also learn strategies that you must put in place in order to win your sale with value.   

In this video series from Modern Sales, you will learn directly from a professional sales coach who has trained hundreds of sales reps, in the b2b space, for a Fortune 500 Company.  These same concepts are being taught in the sales training classroom today, because it's relevant and works in today's selling market.  

Who is the target audience?
  • Any sales rep (from freshly hired to the most senior rep)
  • Someone in the business to business field (B2B)
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Curriculum For This Course
12 Lectures
01:05:40
+
Understanding Why Some Customers Buy and Others Dont
1 Lecture 02:34
+
First Understand the Basics
5 Lectures 13:27
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The 4 Reasons Why Customers Buy!
4 Lectures 41:47
Reason #1 - Why Customers Buy
14:43

Reason #2 - Why Customers Buy
11:57

Reason #3 - Why Customers Buy
09:42

Reason #4 - Why Customers Buy
05:25
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Summary of Why Some Customers Buy and Others Dont
2 Lectures 07:52
Summary of Course
05:42

Please take a moment to list out all of the reasons why customer will buy your product or service. For example: My product has this feature/capability that no one else has I will give you feedback on how you could strengthen your value proposition to your customers to increase your sales.
Reasons Customers Will Buy My Product
1 question

Thank you!
02:10
About the Instructor
Derek Shebby
5.0 Average rating
51 Reviews
45 Students
4 Courses
Fortune 500 Sales Director of Training, Author, Sales Coach

With a history of being an all star sales rep, sales manager, and a sales trainer, I have learned how to be successful in today's modern selling age.  The world is different than it was with the old school sales teachers.  I will be bringing in concepts, strategies and techniques that fit the B2B selling environment you will actually face out there.  

I currently work as a sales training director for a Fortune 500 company and will be sharing concepts that I use in my classroom and from field relevant performance.  Although I have trained hundreds of eager sales professionals, managers and VPs, I know there are more out there who could benefit from learning about how to sell in the world today.