The Scientific Formula For Profitable Blogging
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The Scientific Formula For Profitable Blogging

Your 5 step tutorial to write great content that builds your authority and sells your services.
4.0 (1 rating)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
9 students enrolled
Created by Andrew Nathan
Last updated 4/2015
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Current price: $10 Original price: $95 Discount: 89% off
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  • 2 hours on-demand video
  • 1 Supplemental Resource
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Write dynamic blog posts that educate and engages their target market to use their services.
  • Use a scientific formula to create interesting and useful content.
  • Organize their ideas about their business into blog posts
  • Turn blogging into a profitable marketing strategy.
  • Learn how to drive traffic and conversions to your blog.
View Curriculum
  • Again, you need to have a WordPress blog. I think I repeated this three times, but can repeat three more if Udemy keeps asking me the same question in different ways.

Course Description

This Scientific Formula For Profitable Blogging takes you step-by-step into how to create mind-blowing content that inspires your readers to learn more about your services.

We admit it! We want to make your competitors envious of how you create high quality posts that have your readers starving for more information.

To help you with this, I created a course based on writing over 4,000 blog posts clients and myself. Specifically, this course you are watching comes from presentations I have done for hundreds of entrepreneurs at WordCamp and Score Chicago.

I take out the blah! blah! cheer leader type content other courses employ, and provide useful information.

In fact, by the end of this course, as long as you follow the instructions, you have a usable blog post to share on your site.

"Andrew is a true leader in his field. I look forward to visiting his blog each week because it is always a learning curve for me." Donna Merrill

Who should take this course?

This course is great for any small business looking to learn the basics of how to write solid blog posts, as well as attract targeted visitors to their blog.

While I do spend some time explaining how to purchase a domain name, get hosting, and installing WordPress, this is not a full WordPress install program. However, that might be a future course.

Instead, this course is all about the entrepreneur looking to generate leads for their business. This works for service and product based companies.

"I hired Andy to help me get my blog going and from there he has helped me launch my first coaching package." Rae Luskin

The course consists of:

  • 5 Step-by-step lectures
    • Step 1: Create a Blog Plan
    • Step 2: Write Content
    • Step 3: Find Your Loyal Base
    • Step 4: Drive Traffic
    • Step 5: Convert
  • Easy to follow tutorial video
  • Resource eBook to help you

You'll learn the basics like:

  • How to purchase your domain and hosting
  • How to create a useful blog plan
  • How to create your 1st blog post

Plus some more advanced stuff like:

  • How to find your targeted audience
  • How to drive traffic to your blog posts
  • How to convert your traffic

You can take this course now and discover what you really need to create a profitable blog.

What are the requirements?
  • Completed a high school English course
  • Can Purchase a domain and a monthly hosting option ($20 for the first month)
  • Can follow the step by step directions in the course
What am I going to get from this course?
  • Emotional support to start blogging for your business!
  • Over 22 lectures and 2 hours of content.
  • 12 Resources and Workbook Pages
  • By the end of this course, you should have your first blog post written and shared online.

"Throughout the years have used Andy's informative posts and wealth of knowledge to further my personal education on Social Media (and other subjects) and have found him to be consistent, accurate, and reliable...In this business, it is hard to find someone who is ethical and knowledgeable." Cindy Faya

Who is the target audience?

  • Entrepreneurs who want more business
  • Marketing agencies looking to improve their skills for clients
  • Bloggers who want to improve their content creation skills

Who is the target audience?
  • Entrepreneurs who already have a WordPress blog, and need to know what to write about for their business.
  • Small business owners who want to use inbound marketing to increase the number of leads they receive for their business.
  • Note: If you do not have your own website then this is not a good course for you. This course does not discuss in detail how to set up a WordPress blog. It is not a technical manual.
Students Who Viewed This Course Also Viewed
Curriculum For This Course
14 Lectures
1 Lecture 03:24

Introduction and overview of course

Preview 03:24
Setting up A Website
1 Lecture 08:28

While this is not a course on setting up a WordPress blog, I wanted to include this for those who are starting on the path to blogging. Here are the basics of setting up a WordPress blog.

Preview 08:28
Step 1: Creating A Blogging Plan
1 Lecture 11:41

Create a success plan for your blog.

How To Use Blogging To Build Your Business Step 1
Step 2: Write Your First Blog Post In 15 Minutes
1 Lecture 17:15

Time to create the content!

How To Use Blogging To Build Your Business: Step 2
Step 3: Build Your Base
5 Lectures 36:29

Now that we have the content, we need to get the content out to a core base of supporters. Like the song says, "It's all about that base! Bout that base!"

Build Your Base

Finding your base on social media.

Building Your Base Social

All the tools you can use to help you do that.

Building Your Base Social Tools

Get your core base of readers on your email list.

Building Your Base Email

Find similar blogs to help you build your base.

Building Your Base Guest Blogging
Step 4: Drive Targeted Traffic
2 Lectures 29:24

All about the Search Engine Traffic!

Driving Traffic SEO

One gorgeous video about Facebook, Twitter, LinkedIn, Google Plus, and Pinterest.

Driving Traffic Social Media
Step 5: Getting The Business
1 Lecture 10:54

Turn your blogging hobby into a blogging business.

Getting the Business
Putting it Together
2 Lectures 04:24

Course summary

Thats A Wrap

Again here is the free online tools ebook to help you with using the right tools for your blog.

Free Internet Resources Ebook
9 pages
About the Instructor
Andrew Nathan
4.0 Average rating
1 Review
9 Students
1 Course

Andy Nathan is the founder of Smart at the Start, a blog and social networking consulting company that helps small businesses grow through bite-sized internet marketing services. He successfully worked with hundreds of entrepreneurs in over 75 different industries over the past four years.He is the author of Start Up Gap and eMarketing Experience.

During this time I have written over 4,000 blog posts for clients and my own blog. This content empire is the foundation of my entire business.

Additionally, I am a regular speaker at WordCamp and SCORE/SBA talking about blogging, content creation, and social media.