This high-impact, rapid fire selling skills refresher course is vitally different from other sales training courses because it deals head on with the nitty gritty:
You'll learn to identify when each element of your sales skills tool kit is likely to erode or "go off the boil" so you can plan ahead to avoid any drop-off in your sales figures or those of the people who report to you.
You'll learn which symptoms to look out for if you suspect any elements of your selling ability (or those of your team) are dropping off.
You'll learn how to fix any elements of your sales tool kit that are operating below where you know you should be.
In little more than half an hour this super-practical course will empower you to stay at the top of your sales game or pull you back up to the head of the field if your numbers have started to drop.
This course was written for committed salespeople who need an instant tune-up - people who don't have time to lose.
My dynamic, short, selling skills refresher training programme focuses on reviving soft skills including questioning and listening, use of relevance-matched features & benefits, power vocabulary, trial closing, objection handling and final closing.
Then it seals the deal with specific sales mechanics to underpin those soft skills including the shelf-life of web leads, the steps of the sale and the latest information on planning and preparation.
If you've been selling for as little as six months or so long that you've seen it all before, grab this short training programme and use it as a super-fuel to turbo-charge your selling skills.
We're talking about a complete refurb of your sales skills in 34 minutes or less. What have you got to lose? Enrol now!
Serial entrepreneur Keith Wymer sets the agenda in this high-impact, short course which helps you identify when key parts of the selling skill set "go off the boil" including their typical shelf-life, the symptoms to look out for when it happens to you and lots of practical tips to help you stay on track.
Questioning and listening are probably the two most important selling skills yet they quickly erode, frequently leading to a drop-off in sales.If you do nothing else, make sure you get these skills back up to speed! In this lecture we plot how quickly after training the skills go off the boil, how to spot the symptoms and what to do to refresh them.
We'll look at how to repair an over-reliance on closed questions, how to build your questioning armoury with two types of frameworks and we'll go back to the basics of listening.
In this lecture we'll look at the elapsed time until salespeople start relying too heavily on features rather than benefits, what the symptoms are and what to do about it. Features and benefits are redefined and explained, as is the relevance of presenting only the relevant parts of your offering. We also look at some everyday vocabulary, which, when used deliberately will increase the number of sales you make.
This lecture reminds you about the importance of following up leads quickly, reminds you about the importance of knowing and using a structured, "steps of the sale" approach to selling as well as providing the latest thinking on planning and preparation.
Lets test what has stuck in your memory!
This quiz is designed to see what has stuck in memory from lecture 3.
Making sure you've internalised these staples of the salesperson's toolkit.
Some systematic elements that underpin your sales success.
I started my first sales job in 1970 and since then, I've been a Sales Rep, Sales Manager, Sales Director, Marketing Director and Managing Director.
I've started up, bought and sold 9 businesses including training companies, a detective agency and call centres in London, Glasgow and Mumbai. In fact, I was a pioneer in the rush to move call centre work to India back in the early 2000's!
My businesses have ranged in size from one employee to 1000 employees and have always been characterised by exciting sales growth.
All of them have relied on terrific marketing for sales lead generation and consultative selling to win high value clients in both B2B and B2C markets.
I have a Masters degree in European Marketing Management and have completed Cranfield Business School's "Business Growth Programme."
In addition to my pioneering work with Indian call centres, I created the concept of "in-sourcing (outsourcing work to my staff operating from clients' premises)" and am the author of an Amazon top selling book, "How To Hire A Sales Person Successfully And What To Do If It Doesn't Work Out."