Join Lettering Artist and Graphic Designer Luke Lucas for a fun, 40-minute courses on his unique, trademark folding ribbon lettering style. Luke walks you through a step-by-step process for styling your favorite word — sketching, defining letter proportions and connections using a ribbon as your letterform guide, and finalizing your word in Illustrator with some cool effects. Perfect for a portfolio piece, fun print headline, or even just for fun, you'll not only master this technique, but you'll be able to add all kinds of finishing touches to create a custom script of your own!
Feel free to share any other sketches or stylistic explorations as you're playing with lettering!
I'm a freelance creative, art director, illustrator, designer and typographer
What's with all the type stuff?
I love that the same word, passage or even letter can be treated in bunch of different ways and embody entirely different meanings... That and through subtleties like a slight shift in line weight, the elongation of a tail or the arc you use, a letter can go from contemporary to traditional or happy to sad in a single stroke...