Understanding Generations: At Work and At Home

Powerful knowledge for understanding generations and improving relationships in your personal and professional life
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Instructed by Ken Beller Business / Management
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  • Lectures 26
  • Length 3 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 10/2013 English

Course Description

Would you like to reduce the conflict and improve the relationships in your personal and professional life? This course can help you do that by revealing a major hidden cause behind a lot of the conflicts and miscommunication we all face—generational differences.

You might be familiar with the traditional approach to generations, like Baby Boomers, Gen X, Gen Y, etc., but in this course you’ll learn why the traditional approach to generations is flawed and discover a new and powerful approach that makes much more sense. You’ll probably even learn that you’re part of a generation, or “Value Population,” you’ve probably never even heard of before, such as the Performers, the Techticians, the Believers, etc.

What’s more, you’ll see how you and people of different generations in your life grew up in very different times and have very different values and perspectives on life. It’s as if you come from very different worlds. To bridge this gap, you’ll gain powerful tools to help you communicate and get along with them better, both at work and at home.

At work, this knowledge can help you in areas such as:

  • Sales and Marketing—to better communicate and connect with customers
  • Management—to better lead employees of different generations
  • Human Resources—to better attract, engage, and retain employees
  • Continuous Improvement—to improve collaboration, productivity, and innovation

At home, this knowledge can help you improve relationships with:

  • Yourself—it’s a powerful tool for self-discovery and personal growth
  • Your Kids, Parents, Spouse, Friends, Neighbors, etc.
  • Basically Anyone—who was born in America and is of a different generation

Here’s what a few people who have taken this course had to say about it:

I’ve been using the Near Bridge generational concepts for the last few years, personally and professionally. They have been invaluable tools to help me understand my clients and my two sons – who are both in different Value Populations. I only wish I’d had this knowledge when my parents were alive…it explains so much and would have led us to a much richer understanding and relationship.

—Bill Hertan, founder, TRI Partners, Inc.

A wealth of information presented in a dynamic, interactive way. Get ready to be engaged and informed!

—Aurora Realin, manager, Florida Hospital

To help you get started, the first 8 lectures are offered for free so you can learn how this powerful approach can change your life.

What are the requirements?

  • A willingness to reduce conflict in your life. :)

What am I going to get from this course?

  • In this course you will discover:
  • A powerful new tool for reducing conflict and improving relationships in your life
  • How the traditional approach to generations is flawed
  • A new approach to generations, based on deep-seated social values
  • The history behind why different generations have different values
  • The hidden values of your generation and those of the people in your life
  • The similarites and differences between generations
  • You will also get helpful printouts about each generation to help you use this knowledge in your daily life, at work and at home.

What is the target audience?

  • ANYONE – better understand yourself and others from different generations so you can reduce the conflict and improve the relationships in your life
  • MARKETERS – reach your target markets more effectively and turn customers into raving fans
  • MANAGERS – more effectively connect with and lead employees of different generations
  • INDIVIDUAL CONTRIBUTORS – learn how to better communicate with your manager and co-workers so you can be more productive and get better raises and performance reviews
  • INDEPENDENT PROFESSIONALS (real estate agents, financial planners, etc.) – strengthen relationships with current clients, attract new ones more effectively, and improve loyalty and referrals

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: The Power of Generational Values
06:20

This video gives you an overview of what you will get from this course and how it can help you reduce conflict and improve relationships in your personal and professional life.

There is no supplementary material for this lecture.

12:40

An introduction to the role generational differences play in conflict, the shortcomings of the traditional approaches to generations, how a new values-based approach to generations is more effective.

There is no supplementary material for this lecture.

10:47

An exploration of the differences between a trait, a value, and a belief, what forms our values, and who shares them.

There is no supplementary material for this lecture.

03:41

An exercise in identifying traits, values and beliefs.

In the materials area, there is an exercise worksheet to download, print, and complete.

4 pages

While the rest of this course references generational values, this exercise helps you identify your personal values. It will give you a better understanding of yourself as a unique individual. Further, this knowledge, when shared with others, will help them understand you better too.

In the materials area, there is an exercise worksheet to download, print, and complete.

Section 2: Meet the Value Populations
05:30

An introduction to six newly-defined generations and how they differ from the traditionally-defined generations (Baby Boomers, Gen X, Gen Y, etc.).

In the materials area, there is an overview sheet of the 6 newly-defined generations and a timeline comparing them to the traditionally -defined generations that you may download and print for future reference.

Section 3: The Patriots: Born 1920 - 1937
The Patriots' History
Preview
04:19
09:20

A multimedia video introduction to the era in which the Patriots grew up, how that era formed their shared values, what those values are, and how those values influence their behavior today.

There is no supplementary material for this lecture.

05:03

An exercise to identify key attributes of the Patriots and a discussion of the results.

In the materials area, there is an exercise worksheet to print out and complete, as well as an Avatar (a one-page "snapshot" of this generation) to print out and refer to in the future.

It is recommended that you do the exercise prior to printing out the Avatar so that you get the full benefits of the exercise.

Section 4: The Performers: Born 1938 - 1957
The Performers' History
05:42
10:11

A multimedia video introduction to the era in which the Performers grew up, how that era formed their shared values, what those values are, and how those values influence their behavior today.

There is no supplementary material for this lecture.

03:45

An exercise to identify key attributes of the Performers and a discussion of the results.

In the materials area, there is an exercise worksheet to print out and complete, as well as an Avatar (a one-page "snapshot" of this generation) to print out and refer to in the future.

It is recommended that you do the exercise prior to printing out the Avatar so that you get the full benefits of the exercise.

Section 5: The Techticians: Born 1958 - 1971
The Techticians' History
04:33
09:03

A multimedia video introduction to the era in which the Techticians grew up, how that era formed their shared values, what those values are, and how those values influence their behavior today.

There is no supplementary material for this lecture.

04:14

An exercise to identify key attributes of the Techticians and a discussion of the results.

In the materials area, there is an exercise worksheet to print out and complete, as well as an Avatar (a one-page "snapshot" of this generation) to print out and refer to in the future.

It is recommended that you do the exercise prior to printing out the Avatar so that you get the full benefits of the exercise.

Section 6: The Believers: Born 1972 - 1983
The Believers' History
05:16
18:51

A multimedia video introduction to the era in which the Believers grew up, how that era formed their shared values, what those values are, and how those values influence their behavior today.

There is no supplementary material for this lecture.

03:58

An exercise to identify key attributes of the Believers and a discussion of the results.

In the materials area, there is an exercise worksheet to print out and complete, as well as an Avatar (a one-page "snapshot" of this generation) to print out and refer to in the future.

It is recommended that you do the exercise prior to printing out the Avatar so that you get the full benefits of the exercise.

Section 7: The Transformers: Born 1984 - 1995
The Transformers' History
05:12
09:35

A multimedia video introduction to the era in which the Transformers grew up, how that era formed their shared values, what those values are, and how those values influence their behavior today.

There is no supplementary material for this lecture.

03:32

An exercise to identify key attributes of the Transformers and a discussion of the results.

In the materials area, there is an exercise worksheet to print out and complete, as well as an Avatar (a one-page "snapshot" of this generation) to print out and refer to in the future.

It is recommended that you do the exercise prior to printing out the Avatar so that you get the full benefits of the exercise.

Section 8: The Owls: Born 1996 - 2007
The Owls' History
04:45
10:52

A multimedia video introduction to the era in which the Owls grew up, how that era formed their shared values, what those values are, and how those values influence their behavior today.

There is no supplementary material for this lecture.

03:46

An exercise to identify key attributes of the Owls and a discussion of the results.

In the materials area, there is an exercise worksheet to print out and complete, as well as an Avatar (a one-page "snapshot" of this generation) to print out and refer to in the future.

It is recommended that you do the exercise prior to printing out the Avatar so that you get the full benefits of the exercise.

Section 9: Bringing It All Together
07:19

An examination of the commonalties and differences between generations, including emotional vs. intellectual "processors" and in-dependent vs. inter-dependent work natures.

There is no supplementary material for this lecture.

Section 10: Conclusion
02:39

A personal conclusion and invitation to share your thoughts about the course by completing a short survey. Also an invitation to download a free article offering solutions to the conflict scenarios described in the introductory video from a Value Populations perspective.

In the materials area, there are two summary sheets: one that summarizes the core values and one that summarizes the key attributes of all of the Value Populations.

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Instructor Biography

Ken Beller, President of Near Bridge, Inc.

Ken Beller is the cofounder and president of Near Bridge, Inc., a consulting firm that specializes in reducing generational conflict. Near Bridge’s groundbreaking research reveals the hidden factors that motivate people of different generations and provides practical ways to engage and empower employees and turn customers into raving fans.

Ken is the lead author of the highly-praised book, The Consistent Consumer: Predicting Future Behavior Through Lasting Values. Jim Kouzes, coauthor of The Leadership Challenge and president emeritus of The Tom Peters Group, called The Consistent Consumer “one of the most important books on customers to come out in years.”

An accomplished international business leader, Ken has lived and worked in 20 countries across North America, Europe, and Asia. Throughout his career, he has successfully developed, implemented, and run multicultural and cross-functional initiatives for some of the world’s leading companies, including General Electric, Daimler Benz, Applied Materials, and NASA.

Well-versed in all aspects of large and small business operations, Ken has grown and managed organizations with annual revenues ranging from $500 thousand to over $100 million and he has been responsible for the operations strategy of a $1 billion business. He has substantial hands-on expertise in global business planning, acquisition integration, process and product development, engineering, operations, human capital development, employee engagement, and organizational performance.

Whether delivering keynote speeches to thousands, facilitating live workshops for hundreds, or coaching executives one-on-one, Ken’s dynamic style engages and entertains while his depth of knowledge and experience makes the information readily applicable to real-world situations.

In collaboration with his wife, Heather Chase, Ken has coauthored the book Great Peacemakers: True Stories From Around the World (LTS Press 2008), which tells the inspiring life stories of 20 great peacemakers and offers powerful insights for cultivating peace in our own lives. The book has won more than 30 awards and is endorsed by 3 presidents and 3 Nobel Peace Prize winners. For more information, please visit the book's website at GreatPeacemakers.com.

Ken lives with his wife Heather, and their rescued dog, Buddy, in northern Arizona.

To learn more about the keynote speeches, workshops, and other live events Ken offers, click here.

To connect with Ken on LinkedIn, click here.

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