Recruiting & Business Development Hacks

For All Levels of Staffing Pros, Staffingpreneurs & Those Just Starting Out
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  • Lectures 49
  • Length 3 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 4/2016 English

Course Description

Get ready to rack up more client billings than you ever thought possible.

The strategies in this course are by far the #1 reason for my success in the last 5 years. 

In that time period, I have gone from new grad entry level recruiter, to staffing & recruitment business owner, to serial entrepreneur, to now having sold my staffing & recruiting business just 2 years after its founding and after 5 total years in the business. 

How did I do it?

I became a sponge and soaked absolutely everything up.

I was mentored by some of the best in the business and I very quickly became a hybrid version of my mentors. The owner of the first firm I worked at told me that I am like a sponge-- I soak up and use everything that anyone ever tells me. 

Little did he know, that was just the beginning.

I have taken those best practices and cutting edge strategies and have since added my own twist. Actually-- much more than just a twist. The content of this course is the result of staffing and recruiting sales innovation, trial and error, experimentation, long hours and extremely motivating 'Why Power' (ie: supporting my family of 6). 

A breakdown of my 5 year journey:

  • Started at a small boutique staffing firm in 2011 and stayed for a year-- billed $250K, 61 permanent placements
  • Moved on to a large multinational IT recruitment firm-- was awarded top permanent recruiter honors 3 out of my 6 months. Was fastest person in company history to opt for full commission, discontinuing salary draw.
  • Became an independent recruiter under the umbrella of a larger network and built my own small office of 5 recruiters working under me.
  • In 2014 I founded LyrGroup, a staffing agency specializing in Engineering, Labor, and Administration.
  • Sold LyrGroup in 2016.
  • Have worked remotely since 2015 while travelling with my family.

What are the requirements?

  • The Internet / Common Business Applications

What am I going to get from this course?

  • Win the war for talent and attract new business with less effort.

Who is the target audience?

  • People who are interested in Human Resources, Recruiting, Business Development, Leadership, Entrepreneurship, Business, Sales Psychology, etc.

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.


Introduction -- What You Will Accomplish By the End of This Course
Important Bonus
Section 1: Fundamental Mindset & Attitude Adjustments
Why the 'Recruitment Valleys' Can Kill You Without This
What Motivates You Might Be Shooting You in the Foot
Virtually All Top Performers Adopt this Philosophy
Section 2: Bulletproof Strategies of Top Recruiters
How to Build a Foundation that Immediately Separates You from the Competition
Get More Value Than You Ever Thought Possible
How to Avoid Time Bombs and the Murphy's Law Effect
Section 3: Time: Your Greatest Alley Or Your Worst Enemy
The Single Most Important Element in Recruiting
A Couple Key Steps for Getting Time on Your Side
The Art of Mastering Time in Recruitment
Section 4: Detail Refinement: Where to Get Granular with Your Methods
Create an 'Air-Tight' Experience for the Best Candidates
How to Calibrate Your Candidate Marketing for Your Specific Objective
How to Ensure Candidates Will NOT Drop the Ball
Section 5: Goal Setting
Bring Your 'Dreamlines' Into Reality with Recruitment
Section 6: Sourcing
How to Get Passive Candidates Coming to You
Example & Explanation of Extremely Powerful Email Campaigns
The Gateways to Next-Level Sourcing
Key Sourcing Practices You Probably Aren't Doing
How to Develop Effective Candidate Indexing
Keep A Steady Flow of A+ Passive Candidates Coming In
Section 7: Interviewing (AKA Huge Value-Extraction Opportunities)
Get Immediate Respect from Any Candidate in an Interview
Effective Remote Interviewing
Section 8: Information Mining (Your Ticket to the Best Leads & Referrals)
5 Key Steps to Transforming Your Results with Info Mining
Section 9: Closing Candidates
The #1 Factor In Your Role As 'Manager of Change' In the Economy
How to Navigate Fluctuating Candidate Circumstances
An Authentic Proactive Sales Approach
Advanced Candidate Closing Strategies
Determine and Manage Candidate Change Tolerance
Never Fumble at the Goal Line: Anticipating Job Offer Objections
Section 10: Tools & Resources
Key Blogs & Resources to Stay On Top of the Recruiting World
Amazing Miscellaneous Social Media & Technology Tools
Tools to Facilitate Remote Recruiting & Location Independence
Section 11: Business Development Strategy
Simple BD Gamechangers
3 Keys to Running A Super-Effective BD / Account Management Desk
How to Scale Back Marketing Volume and Send Conversion Through the Roof
How to Have It Your Way Much More Often
How to Know When a Client Isn't Good Enough For You
Ways to Get Greater Production With Less Effort
Section 12: Prospect Sourcing
Converting Candidates Into Legitimate Lead Resources
How and When to Get a Client Referral
Section 13: Simple & Carefree Telephone Marketing
Handling Gatekeepers & Prospect Follow-ups
Section 14: Face-to-Face Marketing
Outside-the-box Strategy for Approaching Companies Cold
Simple & Effective Face-to-Face Marketing Pitch (And Responding to Resistance)
Section 15: Emails to Prospects
Emailing Strategy & Email Follow-up Sample
Section 16: Damage Control
What to Do When You Send the Client A Walking Disaster
How to Handle a No Show at the Client Site
Section 17: Prospect Sourcing Tools & Resources
The Expensive Solution and How to Get Around It
Free Resources for Effective Prospect Sourcing

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Instructor Biography

Ryan Lecour, Entrepreneur, Staffingpreneur, Online Course Creator

I started the Firm Founders website to help staffing & recruitment professionals achieve more freedom and independence through entrepreneurship and lifestyle design.

In 2013 I founded LyrGroup, a workforce solutions firm in Toronto that quickly grew to revenues of $2.6M in the first year.

Since then I have been travelling with my family, consulting with other Staffingpreneurs and creating online courses. My mission is to help entrepreneurs avoid the trial & error and heartache that otherwise comes with venturing out as an independent.

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