Reader-Friendly Business Writing

Learn how to quickly & effortlessly write better business documents that get results & build or maintain relationships.
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  • Lectures 39
  • Length 3 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 3/2016 English

Course Description

Why would I attend?

If you’re like most people in business and government, writing is an essential part of your job – it is how you get your job done. Yet many people find writing frustrating and time-consuming. And, many don’t get the results they want from their writing. If you’re one of those people, this course is for YOU.

What is a course about?

In this course, you learn a systematic approach to write any document quickly and easily. In addition, you learn how to write Reader – Focused, Reader – Friendly documents that get the Results you want, while building and maintaining a good relationship with your readers. Lastly, you learn how to make a Positive Impression with your writing.

Who will teach it?

Taught by Robert Rice, a professional, business-writing trainer with over 20 years of experience, training hundreds of business and government professionals to write powerful business documents that get results, and build or maintain good relationships with their reader.

What will I learn?

In this course, you will learn How To:

  • Plan your document from beginning to end, so you get a great document.
  • Analyze your audiences and determine the best way to approach them.
  • Determine what to include in your document to meet your reader’s needs.
  • Organize your document so it meets your reader’s expectations.
  • Edit your document to ensure it is written to your reader’s level.
  • Proofread your document so it is Error Free.
  • Write a Reader – Focused document that will get Results.
  • Write a Reader – Friendly document that will get Read and Understood.
  • Format your document so it is open and inviting to your reader.
  • Use transitions to connect ideas, sentences, and paragraphs to create a flow.
  • Select and use the “right” Style for your document, you reader, and your subject.

What does a course consist of?

  • Over 39 lectures.
  • Over 3 hours of lectures
  • Summaries of key information (download and print).
  • Activates to practice what you learned (download and print).
  • Resources listing other materials and websites (download and print).
  • Online support from the instructor.
  • 30-day money-back guarantee.

What are the requirements?

  • A notepad or paper and a pen or pencil.
  • A computer with a word processing program (optional).

What am I going to get from this course?

  • Write faster using the Writing with Power, step – by – step approach to business writing.
  • Communicate your ideas Clearly and Concisely using the Reader – Friendly method of writing.
  • Build and maintain a Positive Relationship with your reader using the Reader – Focused approach to writing.
  • Format your documents so your reader will find them Open and Inviting, so they will read them.
  • Create a Positive Impression by writing documents that are easy-to-read and understand on the first reading.

What is the target audience?

  • This is a Business Writing course for Business and Government Professionals. It is designed specifically for anyone who writes business documents on the job and wants to improve their skills so they can write better documents faster.
  • This course is appropriate for the novice writer and the seasoned writer. The novice will learn the basics of good business writing while the seasoned writer can hone their skills and pick up new ones.
  • Although many of the ideas in this course apply to all writing, this is NOT a course on writing fiction, nonfiction, blogs, poetry, or academic papers. The one and only focus of this course is Business Writing – emails, letters, memos, and short reports and proposals.

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

05:28

Learn what this course is about and what will be covered.

05:35

Learn about business writing and some of the issue surrounding it.

03:27

Learn why you can be a great business writer.

Section 1: Reader-Focused, Reader-Friendly Writing
05:59

Writing Reader-Focused, Reader-Friendly documents is the focus of this course. In this and subsequent lectures, you learn what Reader-Focused, Reader-Friendly are and why writing Reader-Focused, Reader-Friendly documents is important in TODAY's Business Writing.

02:32

Reader-Focused writing means putting the focus of you document on your readers and using a "YOU" attitude. In this lecture, you will learn how to do both.

04:11

Reader-Friendly writing is about writing your documents so your readers can read them quickly and understand them on the first reading. In this lecture, you will learn how to write Reader-Friendly documents.

Section 2: Writing With POWER
04:53

Writing with Power is the a five-step process for writing every business document. In this lecture, you will learn what the five steps are and review what is involved in each step. Then in subsequent lectures, you will learn how to complete each step successfully.

02:35

The first part of the Planning Step is to define your Purpose. In this lecture, you will learn about the Purpose and how to define it.

01:46

Next in the Planning Step is defining your Point. In this lecture, you will learn about the Point and how to define it.

08:18

Third in the Planning Step is analyzing your Audience. In this lecture, you will learn about your various audiences and how to analyze them.

03:15

The final part of the Planning Step is deciding on your Approach. In this lecture, you will learn about the different approaches and how to select the best one for your message and your audience.

04:53

Organizing is the second step in the POWER writing process. In this lecture, you will learn about the Organizing step and the upcoming lecture on organizing.

05:30

In Organizing your documents and your paragraphs, we will be using the PREP formula. In this lecture, you will learn about PREP and how it is used in Business Writing.

01:46

The first step in Organizing is to organize your Document. In this lecture, you will learn how to organozie you document based on your approach and to use PREP in that organization.

08:18

In this lecture, you will learn how to organize your Paragraphs using PREP to write powerful paragraphs.

03:15

An Outline is essential to good writing. In this lecture, you will learn how a quick, easy way to create your outline.

04:34

Now, you are ready to Write. In this lecture, you will learn how to get your ideas written down on paper or the screen quickly using the Free Writing Method.

09:12

One of the key elements of writing is Context. Context will connect your eaders to your document. In this lecture, you will learn how to add context to your writing.

06:41

Making your document Reader-Focused will help you get your document read and ultimately get the results you want. In this lecture, you will learn how to make you writing reader focused.

06:29

Few people can write a great first draft. It is the Editing that makes it great. In this lecture, you will learn a three-step editing process that will turn you document from good to great.

02:16

The final step in Writing with Power is Reviewing. Reviewing is the your last change to catch any errors or issues. In this lecture, you will learn how to quickly review your document before you send it.

Section 3: Reader-Friendly Writing
04:32

The most important thing many writers can do to immediately improve their writing is write in the Active Voice. In this lecture, you will learn how to write in the Active sentences and how to change passive sentences to active ones.

05:25

Clear mean writing so you cannot be misunderstood. In this lecture, you will learn how to write better sentences.

03:45

Concise means using the least number of words to convey your message. In this lecture, you will learn how to write succintly for business.

03:26

Precise is about selecting your word carefully to ensure your readers understand your message as you intended. In this lecture, you will learn how to select specific words over general words and concrete words over abstract words.

07:06

A message that is perceived as positive is always better than one perceived as negative. In this lecture, you will learn how to write a positive messages every time, even when giving bad news.

Section 4: Readabillity
02:28

The Readability test is an important tool to help you write great documents. Readability is the measure of how readable your document is. In this lecture, you will learn what Readability is and how to measure it.

06:04

Using the Readability test to measure your document's Readability is only the beginning. In this lecture, you will learn how to use the results of your Readability test to improve your writing and your document.

Section 5: Reader-Friendly Formatting
01:24

Formatting is about how your document looks to your readers. In addition, Formatting can help your readers read and understand you document while making your information more accessible. In this and the following lectures on Formatting, you will learn how to use Formatting to make your documents more effective.

03:49

Font is about the type style and size you use. In this lecture, you will learn how to select the best Font for your document

03:49

White Space is the blank space in your document.In this lecture, you will learn how to set up your White Space to make you document look inviting while making it more readable.

01:06

Highlighting can be a powerful tool in getting your message across and making your information more usable. In this lecture, you will learn the different types of highlighting and how to use them to make your document more effective.

04:01

Lists are a great way to communicate information - if used correctly. In this lecture, you will learn about the different types of lists and when to use each. In addition, you will learn about Parallel Constuction and how to do it correctly.

02:21

Carts, graphs, and Illustrations are a great way to get you point across. In this lecture, you will learn how to use carts, graphs, and Illustrations effectively in your documents.

03:19

Headings and Subheading help your readers to read your document quickly and to get your message in the first reading. In this lecture, you will learn how to Headings and Subheading to make your documents more powerful.

Section 6: Transitions: Using Transitions
07:27

Transitions connect your ideas and show how they are related. In addition, transitions are the glue that holds your document together making it flow. In this lecture, you will learn how to create and use transitions effectively to make your document flow.

Section 7: Writing Style
06:52

Writing Style is a common term that one rarely sees defined. In this lecture, you will learn what a Writing Style is and the things that contribute to creating a Writing Style.

07:24

Knowing what goes into creating a Writing Style is the first step, next you have to choose the appropriate style for you document. In this lecture, you will learn how to choose the appropriate style for different types of document.

Section 8: English
16:16

Although there are many rules in the English language about writing, most Business Writers actually only need to use a few dozen of them. In this lecture you will learn the 14 rules that give Business Writers the most trouble and how use them correctly.

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Instructor Biography

Robert Rice, Communications Expert

OVERVIEW:

I am a communications expert with over 20 years’ experience helping individuals and organizations to be their very best.

The one thing most people want in life is to be successful. They want to be successful in their professional and personal lives. And, to do that, they have to deal with people and deal with them effectively. Which means they need to be able to communicate in a way that gets the outcome they desire while building or maintaining good relationships. I teach people how to do that.

As a Trainer…

I design, develop, and deliver custom-designed programs to profit, nonprofit, and government organizations to help them build the communications skills they need to be successful in the 21st century and beyond.

As a Coach…

I help individuals develop the skills and confidence they need to be a success in today’s highly competitive world.

My Programs…

Although my programs are based on solid research, my courses contain “how-to” techniques and methods that people can begin to apply immediately and see an instant improvement. I distill my courses down to the key things you need to know to succeed.

Communication is the Key…

Your ability to communicate effectively while building or maintaining a good relationship determines your organization’s success as well as your own personal and professional success.

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