RapidAction Podcasting - Start a Successful Podcast In Days
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RapidAction Podcasting is the course for anyone who is interested in establishing their own online podcasting presence. The course delivers an easy to follow technical understanding of setting up a podcast, recording and editing it, publishing it to your own site and on iTunes.
The course also focuses on teaching you how to not just technically put together a podcast, but how to actually build a show that people want to listen to.
Sean shares tips and secrets gained from his years of podcasting on how to plan, run, maintain, market, monetize and promote an ongoing audience and authority-generating machine.
RapidAction Podcasting consists of a 4 module video series, with each module containing between 3 or 7 lectures. The total running time is over 6 hours. The course was originally broken into "Basic" and "Advanced" modules - when you purchase this course you get both modules.
Sean also includes all transcripts and MP3 files of each video. As an added bonus he also includes a running sheet for recording a podcast show.
RapidAction Podcasting is for anyone, from the beginner to the more experienced user, and anyone in between. Sean recommends the course for people who are involved in online or offline marketing, niche markets, or anyone who is interested in podcasting as a hobby.
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|Section 1: Introduction To The Course|
In this introduction you are given an understanding as to why Podcasting has become such a big phenomenon and why you really should get involved if you have a message you want to share with a larger audience.
In this introductory lecture, a high level outline of the course is discussed with a focus on the student taking action and achieving a deliverable of producing their own podcast in short order.
|Section 2: Developing The Basics Of Your Show|
The Basics Of Your Show
Choosing Your Market
Picking A Style Of Podcast Show
Understanding Your Audience
|Section 3: What Type Of Show Do You Want?|
Thinking About Podcast Show Formats
Being A Solo Host
Picking A Podcasting Partner
Bringing In Guests
Problems With Guests
|Section 4: Planning Out Your Episodes|
Planning Out The Whole Show
Picking A Guest
Choosing A Topic
Researching Your Episode
Building Your Run Down Sheet
|Section 5: The Art Of The Interview|
The Boy Scout Ethos: Be Prepared!
Sharing The Spotlight With Your Guest
Keeping Control of The Interview
The Big Finish!
|Section 6: Producing Your Podcast|
Recording Your Episodes
Recording Tips And Tricks
The Value Of The Post Production Template
Stick To The Plan
Focus On The Conversation
Enhancing The Episode
Things To Remember About Producing Your Show
|Section 7: Your Podcast Site and Audio File Hosting|
Having A Home Base
Building Your Podcast Brand
Your Content Channel Strategy
Wordpress and RSS Basics
Podcasting Plugin and Your Feed
Pulling Everything Together With Your Site
Hosting Your Audio Files
|Section 8: Podcast Monetization Strategies|
Getting To The Point Of Your Show
Creating An Info Product From Your Podcast
The Podcasting Affiliate Marketing Model
Selling Ads And Sponsorships
Promoting Your Other Products And Services
Building An Asset
Wrapping Up Monetization
|Section 9: Podcasting Metrics|
Numbers Are Not Everything
Advanced Blubrry Analytics
Focus On The Numbers That Matter
|Section 10: Narrowing In On Your Show's Format|
What Does A Successful Show Format Look Like?
The Late Night TV Talk Show Format
The Review Podcast Show
The Panel Show Format
Radio Drive Time Talk Show Style
Informercials As A Podcast Type
Being The Reporter
Show Format Conclusion
|Section 11: Advanced Interviewing Tips|
The Importance Of Research
Understanding The Guest's Motivations
Leading Your Guests To The Gold
Dealing With Bad Guests
The Guest Is Always The Star
Wrapping Up Interview Strategies
|Section 12: Repurposing Your Podcast Content|
Finding Multiple Ways To Use Your Podcast Content To Maximize Your Return
Sean has had a long and rewarding career in the Enterprise Technology world and has built a successful business in coaching, online marketing, SEO, Wordpress security and content marketing. During his career, Sean has been responsible for multi-million dollar businesses with seven figure profit numbers.
From his years of management experience, Sean is an accomplished business strategist but also an excellent communicator who can teach and educate people in complicated topics. His laid back style and dedication to his students' learning, as well as achieving their desired results makes Sean a leader in online education.
Sean originally comes from Toronto, Ontario but is now based in Sydney, Australia.