QuickStart! - Search Engine Optimization 2013

Learn to optimize search engine page rank for improved traffic to your website.
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  • Lectures 28
  • Length 2.5 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 10/2013 English

Course Description

This VTC QuickStart! course on Search Engine Optimization is designed to focus on two areas: On-Page and Off-Page Optimization. Author Mark Struthers begins by discussing what SEO is before moving on to evaluating an existing website to gauge what can be done to improve its search engine page rank. Similar sites are also examined to generate ideas for keywords and meta tags that might optimize our site. Internet tools such as Google Toolbar, Google Keyword Tool, Google Analytics, and Google AdWords are discussed prior to looking at sitemaps and other On-Page tags. The course concludes with a look at the emergence of social media as another SEO tool. This title is a self-paced software training course delivered via pre-recorded video. We do not provide additional information outside of the posted content.

What are the requirements?

  • Google Analytics (recommended)

What am I going to get from this course?

  • Designed to focus on two areas: On-Page and Off-Page Optimization.

What is the target audience?

  • Website Owners and Creators

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Welcome
Introduction
Preview
05:24
Section 2: Getting Started
What SEO Is
Preview
06:15
Helping Google
02:49
Checking Your Site pt. 1
04:08
Checking Your Site pt. 2
04:13
Looking at Similar Sites
04:45
Further Analysis of Similar Sites
05:07
Spiders / Crawlers / Search Bots
06:06
Considering Keywords
05:39
Keyword Tools
05:52
Online Tools
07:03
Google Keyword Tool
05:03
Google Analytics
03:28
Setting Up Google Analytics
05:54
Local Search Optimization
07:01
Section 3: Implementing
Content Is King
04:28
Google Toolbar
06:25
Assessing Keywords
06:27
Target Your Tags
05:11
Images and Content
05:27
Sitemaps
05:25
Submitting to Search Engines
05:31
Link Building
05:09
Checking Page Rank
03:58
Using Social Media
05:48
Paid Searches and Adverts
02:15
Section 4: Conclusion
Course Wrap Up
01:58
Section 5: Credits
About the Author
00:50

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Instructor Biography

VTC Software Training, Affordable, Comprehensive Software Training

VTC is one of the world's leading producers of online computer and software training, supplying richly diverse courses of informative and inspiring tutorials. Created on the idea that anyone should have the ability to learn to use computer software on their own time, VTC has produced tens of thousands of hours of extraordinarily valuable, insightful, and easy to follow tutorials and delivers them for a fraction of the cost of other training methods. Our training authors are some of the most accomplished in their respective fields. The tutorials that could make the difference in your new job, promotion, or school advancement are always available and only a click away.

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