This course is for health, fitness and wellness professionals who are new to the industry or do not yet have any structure to their existing business in terms of online marketing. It will help you narrow down your ideal client so your marketing becomes more effective, saving you time, money and energy. We move step by step through the key components which include getting yourself in front of your ideal audience, the importance of creating a free valuable resource and how to produce one quickly through to regularly staying in touch with your online followers.
A workbook has been created to help you explore the best online marketing for you! It is a place to record your idea's and research which will be valuable as you progress your marketing.
This course is taught via video's, presentations and tutorials which take your through different pieces of free software. It is broken down into manageable and actionable lessons and will only take 1 hour to complete.
So if you are in the health, fitness or wellness industry and do not currently have structure to your online marketing then this course will be perfect for you....you will hit the road running right from the start!
By the end of this lesson you will be able to identify who your ideal client is in the world of health, fitness and wellbeing.
By the end of this lesson you will be able to identify where your ideal client can be found online so you can market to them!
By the end of this lesson you will understand the importance of providing a free resource.
By the end of this lesson you will know how to navigate Canva and what it can do for you!
By the end of this lesson you will understand the importance of email marketing and why you need to have this in place for your business.
By the end of this lesson you will be able to navigate mailchimp and set up all your requirements in a time efficient way.
By the end of this lesson you will know how to integrate your resource with Facebook.
By the end of this lesson you will understand what a landing page is and how they can improve your conversion rates.
By the end of this lesson you will understand the importance of a newsletter for your business in nurturing leads into paying clients.
By the end of this lesson you will know how to design a professional newsletter in a short period of time for free!
We summarise the journey you've taken through this course and how to keep your online marketing fresh and consistent so you continue to grow over time.
Hi, I’m an exercise specialist and fitness tutor and have been for 8 years now. After graduating university in the field of Sport Science (BSc) I knew my passion was to work with people that had medical conditions. I trained to become a Level 4 Exercise Specialist, specifically for those with cardiac conditions alongside running my own Personal Training business and working in the corporate world as a health consultant. I also started teaching Sport Science to college students and soon found myself developing a Fitness Training Provider where I now teach courses and seminars to fellow fitness professionals around special population groups. I love teaching people to get their communities active and seeing the benefits that exercise can have on people’s wellbeing. I often get asked questions about the ‘business’ side of being a health & fitness professional which inspired me to teach keen learners online so they could take on board both the practical field based skills as well as the business skills required. Here on Udemy I hope to offer a range of training for health, fitness and wellness professionals as well as offer my expertise to individuals that are living with different medical conditions. I look forward to support you!