Putting Social Media to Work for Your Coaching Business
3.5 (30 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
4,945 students enrolled
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Putting Social Media to Work for Your Coaching Business

How to create a simple and efficient system for marketing your coaching business through social media
3.5 (30 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
4,945 students enrolled
Created by David Baer
Last updated 4/2016
English
Price: Free
Includes:
  • 1 hour on-demand video
  • 2 Articles
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Put an easy-to-manage social marketing program in place
View Curriculum
Requirements
  • Basic understanding of major social media platforms, and how they can be used to market businesses, products, and services
Description

In this world of smartphones, tablets, and other fast-paced technology, consumers are more easily reached through social media. Many smart business owners and entrepreneurs are now aware of the significance of connecting to consumers online and the impact this has to contributing to increasing profit.

This course will not only help you structure your social marketing to be effective and efficient, but you'll also walk away with several simple-to-use tools to research your audience, subject matter, competition, as well as easy ways to manage your social content from a centralized location.

The course uses a combination of slides and screen-share videos to demonstrate the power and simplicity of creating and managing your own social marketing system to build your business more effectively and efficiently online.

Who is the target audience?
  • This course is ideal for business owners, entrepreneurs, and marketers looking to better manage their social media for themselves and their business.
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Curriculum For This Course
Expand All 9 Lectures Collapse All 9 Lectures 01:04:59
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Start Here
1 Lecture 07:00

Having a centralized hub to manage your social media can save a great deal of time, and help avoid missed marketing opportunities. In this video, you will be given a quick overview of what's covered in the course as well as all the tools that you will need for greatest success.

Introduction
07:00
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The Nuts & Bolts of Your Social Marketing Strategy
3 Lectures 23:58

If you don't know how well your social media presence is doing and what areas need to be fixed, you are probably wasting your time and energy. The goal of this video is to fix that.

Creating an Attack Plan for Social Marketing
09:53

This lecture will help you analyze the markets and figure out where the opportunities are for your social content. The data is worth gold because it helps you pinpoint opportunities before you create a post surrounding a specific area.

Pinpointing Social Marketing Opportunities
07:48

How would you like to learn how to monitor the opportunities you've chosen to pinpoint for your social marketing content? In this video, you'll learn how to do just that with an easy-to-use free tool.

Monitoring Opportunities For Creating & Sharing Social Content
06:17
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Managing Your Social Media Marketing
3 Lectures 32:02

At this point in time, you will have learned how to pinpoint opportunities, monitor opportunities, and now you'll learn how to manage your own social media presence with some of the best tools out there.

How To Manage Your Own Social Media
14:29

This lecture provides a deeper look at the range of uses available inside Hootsuite, one example of a well-structure and comprehensive social media management tool.

Your Social Media Management In Action
09:46

Manually sharing and syndicating your website content can be tedious. This lecture will share systems to automatically post from your centralize blog to multiple social networks.

Connecting Wordpress and Social Media
07:47
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Resources
1 Lecture 01:41
Top Tools for Automating and Accelerating Your Social Media Marketing Campaign
01:41
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BONUS FOR MY STUDENTS
1 Lecture 00:30
Bonus
00:30
About the Instructor
David Baer
3.9 Average rating
152 Reviews
10,937 Students
8 Courses
Social Marketing Trainer & Wine Geek

With over 20 years of practical experience marketing everything from performing arts events to premium wine, and educating consumers, entrepreneurs, and others, I took my work online in 2011.

Today I mentor students on Facebook Marketing, Sales Funnel Creation, and, yes, wine (a personal passion that I just cannot stop thinking about). It's a true joy to share the things that interest and excite me with others, and I'm delighted to be able to do so here in the Udemy community.

I'm an Amazon Kindle bestselling author as well as a Certified Wine Educator.