Psychological Secrets to Triple Website Conversions
3.8 (14 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
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Psychological Secrets to Triple Website Conversions

Discover secrets of human behavior, psychology and how you can master this knowledge to explode your website conversions
3.8 (14 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
4,283 students enrolled
Created by Pete Kvist
Last updated 7/2016
Curiosity Sale
Current price: $10 Original price: $45 Discount: 78% off
30-Day Money-Back Guarantee
  • 1.5 hours on-demand video
  • 1 Article
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Understand the number one thing their website visitor is thinking about
  • Easily spot the mistakes on a webpage and know how to fix them
  • Make small changes to their website to significantly increase conversions and sales
View Curriculum
  • Although it helps to understand how to make changes to a website yourself, it is not important if you are able to hire someone else to make changes
  • Have a pen and paper (or device to complete activities) to get full value from the course

Are you wondering what the simplest changes are that you can make to your website RIGHT NOW that can double or even triple website conversions overnight?

  • Discover the most ridiculously simple strategies that website marketers and big businesses use every day that are so straight forward, you will probably think it's cheating!
  • Are you looking to build a new website and want the cheapest and simplest methods to make money?
  • Do you have a website that doesn't get the results you would really like?
  • Are you already making money from your website, though know that you could be making so much more?
  • Would you like to learn the secrets that the richest internet marketers in the world know, but never share?

This easy to follow course takes videos taken from a live event and puts you in the hot seat to learn strategies and tactics learned over a career of building and optimizing websites.

Strategies used in this course have stunned audiences from small businesses to those with larger online budgets as they discover how level the playing field is and how easy it is to put every variable possible in your favor.

What will I be able to do if I take this course?

  1. Understand the psychology behind how and why people make decisions on your website home page
  2. How easy it is to manipulate the thinking of a website visitor by giving them exactly what they want
  3. The specific three questions you must answer on your website home page
  4. The specific changes you need to make to your website that can double or triple your conversions

A little about this course:

  • This course is so simple, anyone can implement the strategies right away
  • Recorded at a live event where attendees paid several hundred dollars per ticket
  • Watch it once and instantly make changes to your website to increase profits
  • Re-visit the material and implement multiple strategies to ramp up your conversions like the pros


Yes, you can take this course out of curiosity and still get your money back with no questions asked! As this is handled directly through udemy, I won't be offended or hold up refunds and I promise we can still be friends after.

What are you waiting for?

If your business is leaking money because your website is under-performing, then you absolutely must turn it around now.


"I'm not happy. I'm completely stoked, it's now the most beautiful website and looks fabulous and is supremely functional for what we need it to be."
Tina Tower
Owner - Begin Bright

"Pete was there explaining the site and technology to me in a simple non IT way, to ensure we both got the desired result, we have had almost every client on our data base come into the salon expressing their delight at a classy easy to use sight that incorporates and functions with our online booking systems."
Paul and Kylie Grey
Directors - The Gallery Newport

"Thanks so much for your seminar. I found the information you shared very helpful because you identified the key things we need to focus on. You kept the session easy to understand for the non-technical audience."
Jacqueline Ironside
KGA Warkworth Ltd Chartered Accountants

"Loved the facts about how to make the home page of your website above the fold very unique to your target market."
Harrison Carew
Owner - Tactical Ops Paintball

"Pete is so easy to learn from. His approach is entertaining and gets results. He helped me realize for myself what I need in a way I could never have done by myself."
Kelly Vanyai
Intuition To Succeed

"Pete helps simplify the complex and make it doable in relation to buildup a website that speaks to clients in the most useful way when you can't!"
Frina Burgess
People and Performance Consultant


Take the course, ask your questions in the course discussions and I guarantee by implementing these strategies you will boost your website conversions, or udemy will give you your money back.

*Guarantees are as per udemy terms and conditions.

Who is the target audience?
  • This course is for people who are interested in the psychology behind website visitors
  • This course is for people who want to improve on basic website design to create a website that converts visitors into customers
  • Although basic strategy is discussed, previous feedback has suggested people with already successful websites can benefit from ideas presented
  • This course is NOT for people who just want a website that "looks good"
  • This course was originally designed to be presented in front of a group of business owners, with a combination of website success levels from no results at all, through to multi-million dollar turnovers
Students Who Viewed This Course Also Viewed
Curriculum For This Course
26 Lectures
So You Want To Increase Website Conversions? Let's Get Started
2 Lectures 06:08

Steven Dixon is the organiser and host of Breakthrough4Business, an exclusive bootcamp tailored for business owners. Join Steven as he introduces the host of this course, Pete Kvist.

Preview 02:31

The Psychology Of Website Visitors And Understanding Why We Do What We Do
4 Lectures 14:03

Have you heard of the term "Above The Fold" before? This video explains the terminology, how it affects your website visitors and also why it is important to understand.

Preview 02:08

Did you know that your brain makes shortcuts? Did you know that your brain is lazy? Discover why your brain makes shortcuts as we introduce this understanding to improving your website.

Preview 06:20

Have some fun with this example that shows how hard it is to overcome subconscious thinking. We also take a look at how to know what your website visitor is thinking and how we can present them with exactly what they want.

Why Website Visitors Have No Control Over What They Think

When it comes to visitors on your website, there is just one thing they are generally thinking about. Most websites completely ignore this and hence fail miserably when it comes to trying to sell something, or begin building a relationship.

The Single Most Important Thing Website Visitors Are Thinking About
Breaking The Mystery Of Website Conversion Down So You Can Easily Make Decisions
6 Lectures 18:48

Surprisingly (or not surprisingly), you probably already know what you should not be doing on your website. Take some time to think about this.

What Do People Dislike About Websites?

Conversely, let's take a look at what makes a website "likable" so that we can duplicate this on our own website.

What Do People Like About Websites?

Could it be as simple as three simple questions? Well, no... it's more technical than that. But, yes, it can also be this simple. Discover the three simple questions you need to answer above the fold on your website right now.

The 3 Questions You Must Answer Above The Fold For Any Visitor To Your Website

People Are Judging You And Your Website. What Are You Doing About It?

Once people find your website, what are they doing? Do you even know? Discover how to track website visitors and also we'll look at ways to instantly improve your visitor engagement.

Once People Find Your Website, What Are They Doing Once They Get There?

Did you know that some of the best web experts in the world often get designs wrong? Why? Find out in this video and also look at a real life example of putting this theory into practice.

A Huge Mistake People Make With Their Website And How To Fix It
So You Have Attentive Visitors. How Do You Convert Them Into Customers?
4 Lectures 15:02

People are often convinced that they know best when it comes to what will have the best engagement on their website. Take this test to see if you are even capable of picking the winner from a split test with five alternate answers.

How Well Can You Pick The Winner Of a Real Life Split Test?

Selling something is an art. Not only that, finding the best ways to sell is a science. Yet most people think they already know how to "sell". In this video, check out an example to see if your skills are up to scratch.

How Effectively Can You Sell Something?

So why do people take action and buy things? The answer is fairly simple and it's something which drives our own personal buying habits every day. Even Hollywood can help us with this one!

Understanding Why People Take Action And Buy

We waste so much time with marketing decisions and it's time you don't really need to waste. This simple exercise shows you how to take most of the guess work out of how to communicate with your website visitors to get the best possible return.

How To Significantly Reduce Time To Make Effective Marketing Decisions
Credibility, Trust And Market Leadership. How It Can All Be Yours In Time
5 Lectures 15:53

The title sounds like a promise too good to be true, though if you have a genuine prospect on your website, this step will show you how to almost guarantee engagement with them.

How To Turn Vaguely Interested Customers Into White Hot Leads

Does McDonald's make the best hamburger? Maybe? Maybe not? The fact is that there are further technicalities at play here that you can take full advantage of with your own website credibility. We'll also take a look at another real life example and the steps taken to make you an authority in your field.

How To Look More Credible, Build More Trust And Make More Sales

We've all done it. We've all purchased because of social proof. You probably didn't know what it was at the time, though it has almost definitely been the reason why you have parted with hard earned money. So what is it and how can we use it to help people buy from us as well?

What Is Social Proof And How Can It Help To Make Sales On Your Website?

Some things on your website are costing you money. Even big businesses make simple mistakes that affect their bottom line. So what is one tested element that is almost certainly taking money from your pocket?

What Should You Eliminate Immediately From Your Website?

Some elements on your website make sales even though people don't click them or follow their instructions. The question is, what elements are these and how can you give your website more credibility and create additional sales?

One Thing You Should Add Immeditely To Your Website?
Theory Is Great, But What About The Real World?
5 Lectures 22:48

Let's go online and take a look at websites ranging from very, very good, to extremely bad! We also point out lessons you can learn to adapt to your web presence immediately.

Examples Of The Good, The Bad And The Ugly

This course has a lot of information, though we also want to leave you with actionable steps so that you can get started right now.

What Can You Do With Your Website To Get Started Right Now?

At live events, participants are given the opportunity to do a live Q&A. In this video, we take you inside our live Q&A session with real questions, from real business owners. Get insight into the reality of having a real life website and what people are looking to achieve.

BONUS: Taken From The Live Q&A Session Done Following This Presentation

I'm always asked if people can get help from me directly. Watch this video to discover your next step if you are looking to take your website to the next level and the best way to get some free advice and input (within reason, of course)!

How Can You Get Help Now?

We just wanted to check in and see whether or not you were paying attention.

How Well Are You Absorbing Information?
7 questions

Bonus Lecture: Get My Book
About the Instructor
Pete Kvist
4.4 Average rating
54 Reviews
7,682 Students
3 Courses
Online Strategy Expert

Hundreds of clients have raved about successfully achieving their goals and objectives after working with Pete Kvist. From small start-ups and budding entrepreneurs, through to global giants such as the Ford Motor Company, Pete's focus has always been on client satisfaction.

Pete has more than a decade of experience in the web industry and is a highly sought after consultant, speaker and presenter. With the experience of presenting to more than 100,000 people from over 100 countries as well as global television appearances, Pete Kvist has the skills and experience required to get results.

More recently, Pete has decided to reach out and teach what he has learned in running a successful business that has allowed him to travel the world with his wife, Liza. He is the author of the well publicized book "Why Most Websites Suck!" and is living proof that in this global economy, you can truly work from wherever you wish.